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Virgin Atlantic Says Book Flight Early. Really Early

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While research has certainly proved people form attachments to brands at an early age, hence the shameless marketing of crap to children, we're not quite sure those brand associations begin as early as Virgin Atlantic would like to have us believe. Of course that's not really the point of this ad but it's certainly analogous.

by Steve Hall    Mar-25-06   Comments (8)     
Topic: Campaigns, Good

Guy With Snickers Bar Chases Bus

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We've seen this a few times in the past few days and we like it a lot. Sure, it's just a bus back but we think it's far better that the crap you usually see adorning a bus's smoggy ass. The agency behind this creation is Alice BBDO Istanbul and the media gency is OMD Turkey.

by Steve Hall    Mar-25-06   Comments (1)     
Topic: Good, Outdoor

Rocketboom's Amanda Congdon Loves Adrants

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We are pleased the witty, the wonderful, the beautiful, the famous Amanda Congdon, host of the Rocketboom video podcast, has named Adrants one of her top ten sites. She says a good blog "will teach me something and it will entertain me while I am learning."

We're in good company with Scripting News, Stuff on My Cat, BuzzMachine, Pink Is The New Blog, Waxy.org, Gawker, Blogspotting, Crooks and Liars and Boing Boing. Damn, that really is good company if we do say so ourselves. We're pleased we can entertain and inform you, Amanda. Thanks for the nod.

by Steve Hall    Mar-25-06   Comments (3)     
Topic: Announcements, Podcast, Weblogs

AT&T Delivers More Than Blogging And Podcasting

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Art Director Seth Gunderson, who works at Kansas-based agency SHS - home of the must-listen, Tug McTighe, John January-fueled American Copywriter podcast, got sick of all those "___ delivered" billboards AT&T has been running for a while that make no sense because AT&T doesn't provide any of the services mentioned. Of course, that's not the point. AT&T is simply a conduit through which these services are delivered. So, following that line of thinking, Seth wondered why all the other things AT&T delivers, such as porn, viruses, pizza, Sudoku and bomb diagrams, weren't highlighted in the campaign and created some new boards you can see here. We think someone's done the porn one before though.

by Steve Hall    Mar-25-06   Comments ()     
Topic: Outdoor, Spoofs

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Agency Makes Joke Out of Nasty Internal Email

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On Friday, an internal email about office cleaning from the President of Toronto-based Henderson Bas was leaked to us and has, as of Saturday afternoon, spawned 57 comments. Most, it seems, from former agency employees. The email, which you can read here along with the comments, reads like a displeased parent blasting her children after returning from a vacation to find the house trashed. Now, everyone has emotions and, at times, everyone says something they wished they hadn't. Perhaps that's the case here or perhaps it is, as the clear majority of commenters claim, a true representation of affairs inside the agency.

more »

by Steve Hall    Mar-25-06   Comments (7)     
Topic: Agencies

Campaign Depicts World Created By Beer Drinkers

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Here's a beer ad campaign for Brazilian beer Skol that gets to the truth of things. As Creative Criminal points out, the campaign creates a world in which things would be very different if Skol drinkers made products. See all the ads here.

by Steve Hall    Mar-24-06   Comments (5)     
Topic: Campaigns, Good

Nike Takes to Street With Sneakers And Soccer Ball

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There's good guerrilla marketing and then there's brilliant guerrilla marketing. This recent work from JWT Mexico for Nike is the latter. The agency built three vehicles. Two in the shape of a pair of Nike sneakers and one the shape of a soccer (football) ball. They then drove the two sneaker mobiles behind the soccer ball mobile as if a soccer player were running after the ball. Definitely a head turner. And they didn't even have to resort to sex. See more images here.

by Steve Hall    Mar-24-06   Comments (1)     
Topic: Good, Guerilla

55DSL Adopts Social Media to Promote Brand

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Bucky Turco tells us fashion brand 55DSL is looking to recruit two people to travel the world, photograph an film their experiences and blog about it. It's an actual paid gig on one, if done well. will certainly create a following and hence, awareness for the brand. It's a nice adoption of and twist on the social media space and one that may permeate the brand throughout the space.

by Steve Hall    Mar-24-06   Comments ()     
Topic: Consumer Created, Good, RSS, Weblogs

Movie Promo Highlights The Painful Effects of Ketchup

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Guys, and we do mean guys, this is painful. Very painful. But, very funny as well. To promote the Swedish teen film, originally called Hip Hip Hora, a movie that follows a 13 year old girl to a party where she does the usual teen things like get drunk and get hit on by older, 14-year-old boys, a microsite, under the new name of the film, The Ketchup Effect, was launched which contains a video caused us to mention the word "pain." It's not exactly the kind of teaser you see emanating from the U.S. which, of course, is why it's so good. Give the teaser a look.

by Steve Hall    Mar-24-06   Comments (8)     
Topic: Good, Online, Viral

The 'Nice Agency' Isn't So Nice

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We all know most agency management treats its employees like idiotic children and, while most employees may truly be idiotic, pampered, over-paid children, it's still humorous when an agency head pulls out the ruler and lays down the gauntlet like a Kindergarten teacher. Today, we're informed Toronto-based agency Henderson Bas President Dawna Henderson was displeased the assigned group didn't properly organized the agency's monthly Round Up, an agency wide cleaning event, and took matters into her own hands in the form of a stern email. There are rules, damn it and "this is not a joke!" The kicker in all of this? The agency's URL: theniceagency.com. Read on...

more »

by Steve Hall    Mar-24-06   Comments (108)     
Topic: Agencies
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