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Ted Murphy Shares the Beginnings of PayPerPost at SOBCon 2010 In this six-ish minute video, IZEA Founder Ted Murphy tells the story of how he started PayPerPost, how the market reacted to it, how he reacted to that reaction and how he changed things to move forward. You might have hated PayPerPost when it launched a few years ago. We certainly did. But the model changed. The market changed. And we came around. Ted's a nice guy. Give the video a watch. Hot Women in Ads? Get Used to it. They're Here to Stay AdFreak describes new work from Hunky Dorys as "an advertising campaign that pairs scantily clad females playing a contact sport with suggestive headlines in a blatant attempt to curry favor with the young male target market." Um. Well, isn't that the entire point? What's blatant about using images of hot, half-dressed women to catch men's attention? It's basic human nature. Men love hot women. Men want to be with hot women. And when they can't...which is most the time...they settle for staring at hot women. In magazines. On TV. On the internet, In porn flicks. And, yes, in advertising which, if you think about it, is really a public service of sorts. Paddy Punts, Ad Council Ad Libs, Ad Man Resurfaces - Blind football. Paddy Power. Cat. Funny. - McCann Erikson has launched a $100 million campaign for Holiday Inn. - Who knew a brick had so many uses. And could save you so much money? Brandon Baunach's entry into Ogilvy's YouTube competition. - With the rise of online banking, many people haven't been inside a bank in a while. To remind people they still exist, efirstbank has brought the lobby to the people. TDA Advertising & Design did the work. - Watch this. You'll never want to eat a hamburger or cheeseburger again. Well, at least every day like some kids do in school. Oh Look! There's Going to be a Car Crash This don't talk/text and drive thing has been done many times before. As soon as the commercial begins you know exactly what's going to happen. It's a forgone conclusion. There is no surprise. But there is something about the impending doom that delivers the message. But much like ads which urge us not to smoke or drink or do drugs, we humans do not give our habits and vices lightly. And convincing people to put their mobile phones down while driving...even though there are laws against using the devices in many states...is not an easy task. It's kind of like asking people to give up sex. Our love for mobile connection is that strong. But we wish Oprah Winfrey, Harpo Studios, The Governors Highway Safety Association and The Department of Transport well with their efforts. The Cartel produced. Coors Light Brings Pleated Plaid Miniskirts to Golf Course The pleated plaid miniskirt will do it every time. Yup. Another "viral" spoof featuring hot girls in pleated plain miniskirts. This time the ladies are spoofing the Tiger woods Hackey Sack commercial. What else is there to say really? Cancer-Stricken Man Sells Ads on Urn to Pay For Cremation We missed this one last week. Springfield Oregon man, Aaron Jamison was diagnosed with colon cancer a year ago and has recently been given three months to live. As a means to cover the cost of his cremation and avoid leaving his wife with the bill, Jamison sold ad space on the three urns in which his ashes will be placed, joking, "I'm 400 pounds, so there's enough ashes to go around." Sixteen companies have paid for space with PETA being the last. One PETA ad will read, "People who buy purebred dogs really burn me up. Always adopt." Another from PETA will read, "I've kicked the bucket - have you? Boycott KFC." Crashed Cars Deliver Drunk Driving Message How do they get people to understand the dangers of drunk driving in Israel? They gather together 80 cars that were totaled in accidents, use them to construct a 20 meter tall object in the shape of a bottle and then place the thing alongside the road with a simple message: don't drink and drive. Shalmor Avnon Amichay/ Y&R Interactive Tel Aviv created. MetroPCS: Good Advertising, Plain and Simple Over at Ad Age, Bill Imada is taking a beating over his comments on a MetroPCS campaign which features two Indian talk show hosts, Ranjit and chad, hyping the benefits of MetroPCS. Imada claims the commercial resorts to ethnic stereotyping. Almost every single commenter disagrees with Imada's assessment. We don't have much to add but urge you to ask yourself this question, When you last called a company regarding a technical support issue, who answered the phone and what did they sound like? While the ad is, indeed, over the top, it's a reflection of reality, a key quality of good advertising. Lingerie Brand Provides Pedestrians Hole to Glory Elle McPherson did it to sell her lingerie. Now Marissa Lingerie is doing it. Doing what, you ask? Holes. Yes, holes. No, not holes in their underwear...though given the see-through nature of most lingerie, holes do play a role in lingerie. Rather we're talking about a different kind of hole here. While McPherson offered up a keyhole to pseudo masturbation, Marissa created a...construction hole. Yes. A hole through which passersby can peer and watch lingerie-clad construction workers do their thing. And many a passerby took the time to gander at the hotness within. Flirt Vodka Offers Ladies Free Knee Condoms Ladies? Your man got you down? Then Flirt vodka has the solution. Return a case of empty Flirt vodka bottles to a liquor store and receive a free pair of knee pads. So the next time you man's got you done, your knees won't end up looking like the ladies knees in this ad. And if it weren't already clear, this ad was dubbed one of the 100 Sexist Advertisements on Adme.ru, many of which we've happily covered here on Adrants over the years. 
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