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The Yolo Holiday Sweater Will Sweeten Your Swagger

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Comprised of one part grampa's comfiness and one part crazy stories kids find on the interwebs, WingAdvertising is offering the ultimate Christmas gift. The YOLO Holiday Sweater. Well, in actuality, a sweater pattern you can give to your grandmother so she can "get her knit on."

YOLO!

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by Steve Hall    Dec-19-12    
Topic: Agencies, Strange, Video



Five Tips For Holiday Networking

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This article is written by Aquent's Mollie Nothnagel who helps brands and agencies find the talent they need to get the job done.

Networking during the holidays is the perfect time for advertising and marketing job seekers to put their creative minds to use. Whether it's a networking event, an informal meet-up or a holiday party, job seekers are presented with many opportunities to expand their network.

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by Steve Hall    Dec-19-12    
Topic: Opinion



Can A Condom Contain A Mayan Eruption?

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As we hurtle towards Friday, December 21, the day the earth will supposedly end, everyone's having a little bit of fun. From Toyo Tires to T.G.I. Friday's to Stone Brewing to JELL-O, everyone's getting in on the fun. Including Durex Condoms.

If you think about it, a condom brand aligns quite well with portent of Friday's events which, no doubt, will include uncontrolled eruptions, explosions, bangs and other generally messy activity. Sort of like another kind of eruption which, at times, can, indeed, be explosive, uncontrolled and, yes, quite messy.

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by Steve Hall    Dec-19-12    
Topic: Racy, Strange



Internet Ad Revenue Up 18 Percent to $9.3 Billion in Q3

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Internet advertising revenues in the U.S. reached $9.26 billion for the third quarter of 2012, making the quarter the biggest on record, according to the latest IAB Internet Advertising Revenue Report figures released today by the Interactive Advertising Bureau and PwC US. These figures show an 18 percent climb year-over-year, in comparison to Q3 2011's $7.8 billion. In addition, they mark a 6 percent increase over the Q2 2012 figures of $8.72 billion.

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by Steve Hall    Dec-19-12    
Topic: Research



Win A VIP Table at DoublePlayMedia's Affiliate Summit Party

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Ever been to the Hardwood Suite at the Palms in Vegas? It's quite the cool spot. Complete with basketball court, hot tub, pool table and full bar, it's not a bad place to hang out for a night. And if you're attending Affiliate SUmmit West in January, that's exactly what you can do.

On January 13th, DoublePlayMedia along with Infinite Traffic will host their fourth annual Tipp Off Party from 10PM to 2AM in the Hardwood Suite. If you'll be in town and plan to go, you could win a VIP table during the event. Just RSVP by December 21 and you'll be entered in a drawing to win a table.

Check out pictures from past DoublePlayMedia parties here and here.

by Steve Hall    Dec-19-12    
Topic: Industry Events



7 Companies That Are Capitalizing on the Mayan Apocalypse

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This article is written by Rachel Sprung, HubSpot's Brand & Buzz Coordinator. HubSpot is an all-in-one marketing software which helps businesses attract prospects and convert them into leads and customers.

Have you heard the rumors? In case you haven't, let's get you up to speed. The world will end December 21. At least that's the rumor. So what are you going to do? Buy canned food at the store? Board up your house? Prepare for an invasion of zombies?

No one really knows what to do to prepare for an apocalypse. But there are many companies who are using this legend to their advantage and creating creative marketing campaigns in preparation for the end of the world.

Here's what a few brands are doing.

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by Steve Hall    Dec-19-12    
Topic: Brands, Events



James Franco Fights Photo Bombers With Galaxy Camera

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As an event photographer I can attest to every one of the challenges highlighted in this new, James Franco-directed video that promotes the Samsung Galaxy camera. In the ad, Franco photographs friends at a party he's hosting. As he does so, he runs into situations faced by a photographer and how the Galaxy camera can help overcome the obstacles.

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by Steve Hall    Dec-18-12    
Topic: Celebrity, Video



55 Brands Rocking Social Media with Visual Content

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Remember that saying "a picture is worth one thousand words? Well that notion plays well in social media just as it does everywhere else. To help you get a sense of just how important visual media can be and how brands are using imagery today, inbound marketing company HubSpot has compiled this list of 55 brands killing it with visual content on the top visually-driven social networks.

Use this for inspiration to launch your visual content strategy.

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by Steve Hall    Dec-18-12    
Topic: Research, Social



Awkwardly Sexy, Christmas-Themed Ad Pimps Funeral Parlor

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OK so we've all seen those cheesy car dealer commercials filled with ridiculous inanities and horrific production values, right? But how about funeral parlor commercials? If you ever do see them they're usually somber and dignified. Well, not so with Funeraria Lopez which, though not necessarily undignified, is certainly filled with cheese.

In the ad, we see the funeral owner, his staff or family, Santa and two hotties clad in sexy Santa costumes, one of whom can be seen lounging in a coffin.

Weird. Just weird.

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by Steve Hall    Dec-18-12    
Topic: Racy, Strange



Our Agency 'Holiday Card' Roundup

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Here's a quick summary of what we've seen so far from some agencies. We're sure there will be more to follow this week.

- Austin-based GSD&M is celebrating the holidays with a Sweater Soiree. Check out the agency's collection of client-inspired holiday sweaters. You can vote on your favorite sweater. The sweater with the most votes gets placed on a Frosty the Snowman in the agency's lobby.

- The Sydney office of VML has released their 2012 digital Christmas card, titled Reindeer Races, a real-world interactive race between four of Santa's reindeer, streamed live via webcam and played online. The game allows users to take control of a reindeer on a real-life Christmas-themed track, using their keyboard to control its speed while they race against three of their Facebook friends, or computer-controlled 'bots'.

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by Steve Hall    Dec-17-12    
Topic: Agencies



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