Facebook, Youtube, Instagram, Twitter, and all the other social mediums are becoming more and more impactful with each passing day.
From our decision to purchase a product, form an opinion, or developing relationships, Social Media has a role to play by influencing us in one way or the other.
Take my own example for an instance. What prompted me to hire fumigation services for my home today?
It was a short explainer video on how the fumigator company carries out the procedure following safety guidelines. They even had a blog post up on their website on "signs you need to fumigate your home," which was quite informative. No points for guessing; I saw both the video and the link to the blogpost while scrolling Facebook!