Adrants.com
Subscribe to RSS


MTV Explains How Babies Are Made

rock_hard.jpg

Remember the first time you asked your parents how you were born and they went into this awkward explanation that made you feel all freaked out? Well, now there's therapy to rid you of those nagging memories and it comes in the form of a "video" for MTV.

While everyone is clothed in the video, all the humping, grinding and moaning might not be the sort of thing you want to view anywhere near that director of yours who thinks you're busy at work crafting the next great Cannes-worthy piece of work.

by Steve Hall    May- 7-08   Comments (1)    File: Cable, Racy, Strange, Video AddThis Social Bookmark Button   

Animated Courtney Cox Dishes on Celebrities in 'Dirt' Promos

dance_dirt.jpg

To help kick of Courtney's Cox' second season of Dirt on FX, recently launched design and production company Arsenal created six animated "vignettes of Hollywood stars and celebutaunts caught in the act of wild, unbecoming behavior." Each vignette is finished off with witty commentary from Courtney Cox.

There's the all too common crotch shot, the mug shot, the booty shot, the herpes/STD/overdose and more. All six do a nice job capturing Hollywood's...um...dirt, as it were.

more »

by Steve Hall    Mar- 6-08   Comments (3)    File: Cable, Good, Promotions AddThis Social Bookmark Button   

Jarvik Pulled, HBO Subverts, Obay Continues, L'Oreal Does Second Life

vintage-glamour-display.jpg

- Pfizer has pulled its long-ish running commercial featuring Jarvik heart inventor Robert Jarvik because he was portrayed as a doctor when, in fact, he's not.

- HBO is at it again with quirky videos promoting their shows. These new BBDO-created videos show two stories twice with second ending the more daring one, representative of stories you might see on HBO.

more »

by Steve Hall    Feb-26-08   Comments (0)    File: Cable, Online, Policy, Social AddThis Social Bookmark Button   

Prediction: Firebrand Will Not Exist in 18 (Maybe Even 12) Months

firebrand_monday_vid.jpg

You can look at this Firebrand video promoting its Road to Monday Super Bowl program this week as being somewhat comical in its efforts to portray the insanity in which we all engage regarding Super Bowl ads. Or you can look at it as a lame effort, cheesily produced with the unattainable goal of getting people to actually care about advertising. Of course, if there were any time of year the average Joe would care about advertising, it would be surrounding the Super Bowl.

more »

by Steve Hall    Jan-29-08   Comments (5)    File: Cable, Online, Opinion, Super Bowl 2008 AddThis Social Bookmark Button   
Marketing Jobs

Subscribe to Adrants and receive the daily contents of this site in your Inbox each business day.

Firebrand to Create National Holiday Out of...Um...Commercials

firebrand_hottie.jpg

Is there such a thing as tanking a press release, hoping no one will pick it up and make fun of it? No luck of that here today folks. It might be Martin Luther King day but we're still strapped to our crappy, back-breaking, sorry-ass chair dishing out content for the rest of you unlucky souls working today while your bosses are enjoying the day off.

Anyway. here we go. Firebrand (the hottest spots from the coolest brands, ya know) is pleased to announce what it's dubbed "The Holiest Day in Advertising," occurring February 4th. On that day, Firebrand will showcase the best of this year's Super Bowl spots.

more »

by Steve Hall    Jan-21-08   Comments (0)    File: Cable, Campaigns, Celebrity, Online, Super Bowl 2008 AddThis Social Bookmark Button   

AMC' Breaking Bad Does Customized Video Thing

amc_break_bad_vid.jpg

If you like sending your friends those customized promotional videos, then here's another one. It's not anywhere near as freaky as that Dexter promotion that targeted the recipient with a personalized message from a serial killer but it's not bad. It's for the new AMC show Breaking Bad which is a bout a guy who gets diagnosed with terminal illness and turns to selling meth to insure he can provide his family enough money to live on after his death. Check it out here.

by Steve Hall    Jan-16-08   Comments (1)    File: Cable, Video, Viral AddThis Social Bookmark Button   

Firebrand Goes Beta, Still Leaves Us Flummoxed

firebrand_beta.jpg

Maybe we're stupid. Maybe we're dumb. Maybe we're old school but we simply can't understand why the creators of Firebrand believe it will amount to anything more than a great resource for the ad community to see each other's commercials. Really. Do you know anyone outside of advertising that would actively seek out a website or a cable channel to view commercials, the very thing they are so blissfully skipping with their DVRs? Please. Tell us. We want to meet one of these gluttons for punishment.

more »

by Steve Hall    Nov-13-07   Comments (3)    File: Cable, Commercials, Online, Worst AddThis Social Bookmark Button   

Winners of Adrants 'Mad Men' Contest Announced

mm_shaker-3.jpg

With the season finale of Mad Men behind us it's time to award a few lucky Adrants readers some Mad Men schwag. Earlier this week we asked readers to identify in which episode the Roger Sterling character poured himself and glass of milk and added a bit of Smirnoff to it. The correct answer was episode seven and the lucky winner who guessed correctly is Janice Navea. Janice will take home a beautiful coffee table book filled with ad campaigns from the sixties and, in addition, a Mad Men branded martini shaker.

Four other lucky winners will become the happy owners of the Mad Men branded martini shaker. Those winners are Craig Peters, Kevin Dugan, Jordan Farkas and Patrick who has no last name. The winners have been notified and their prizes will arrive soon.

Congratulations to all. We're happy we could offer up a bit of advertising nostalgia to a few lucky readers.

by Steve Hall    Oct-19-07   Comments (8)    File: Announcements, Cable AddThis Social Bookmark Button   

'Mad Men' Season Finale A Genuine Kodak Moment

mad_men_peggy.jpg

Ok, so it's an over the top dramatization but you have to admit that presentation Mad Men's Don Draper gave to Kodak for the Carousel slide projector was brilliant. You wish you gave presentations like that more often. Come on. Admit it. You know you do. That Kodak moment was the defining moment of the season finale of AMC's Mad Men which, despite critical debate, has turned out to be a great show - good enough for AMC to renew it for another season.

During the episode we also find out up and coming creative Peggy Olsen was promoted from secretary to Junior copywriter (no small feat for a women in the early sixties one must admit) and that she's pregnant and didn't know it! Or just denied it. The father? Pete Campbell? Did enough time elapse between their office dalliance earlier in the season or is the father someone else? Intriguingly, Peggy was promoted by Don to work on the Clearasil account which Pete, through his wife's rich family connections, just snagged. Needless to say, he's being painting as the whipping boy, emasculated by his family, stomped on by his boss and forced to suffer - oh the horror - the indignity of working with a woman!

more »

by Steve Hall    Oct-19-07   Comments (9)    File: Cable, Good, Opinion AddThis Social Bookmark Button   

Adrants Offers Readers 'Mad Men' Goodies

mm_shaker-3.jpg

We're going to make this really easy. Mostly because we're just simple like that and because we don't want to pull you away from the foosball table or that cute intern's cubicle for too long. If you watch AMC's Mad Men and you like it, we're offering you a chance to win a coffee table book full of 1960's advertising and a Mad Men branded martini shaker. One Grand Prize winner will get both. Four others will get the martini shakers.

To become eligible to win, all you have to do is tell us in which episode sneak peek (they're all right here) the Roger Sterling character had his morning glass of milk with Smirnoff. That's it. That's all you have to do. Send your answer to madmen@adrants.com and we'll enter you in the drawing to win. We'll announce the winners Friday following the season finale this Thursday night.

by Steve Hall    Oct-15-07   Comments (1)    File: Announcements, Cable, Promotions AddThis Social Bookmark Button