Disney Career Guarantees Nudity

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So what does an "aging" Disney star do when she gets too old for Mickey? She gets nude, takes pictures, puts them on her laptop, loses the laptop at JFK, reports it stolen and then attempts to twist the whole thing into a career-shifting media frenzy. But unlike her younger Disney brethren, Miley Cyrus and Vanessa Hudgens who accidentally (or so it is assumed) found themselves in compromising positions, 25-year-old Cheetah Girl Adrienne Bailon's "compromising position" was entirely planned by her publicist Jonathon Jaxon.

Yes, the girl might as well be a grandmother in Disney's eyes. After a successful run with three Cheetah Girls movies and musical tours, the Cheetah Girls movie franchise has come to a close and Bailon will seemingly be put out to pasture to fend for herself in the "grownup world."

And so it goes. The blunt transition from Disney to adulthood, never an easy one, plays out again. It will happen (is happening) with Miley Cyrus, the entire crew of High School Musical fame, Camp Rock's Demi Lovato and Wizards of Waverly Place star Selena Gomez.

by Steve Hall    Nov-19-08    
Topic: Brands, Cable, Celebrity, Opinion



Attire Distracts From NASCAR Sprint Cup Promo

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There's a lot going on in this NASCAR Sprint Cup promo. Atop a sea of mobile homes there's a barbecue...(short shorts)...a pool...(short shorts)...choreographed porta-potties...(short shorts)...an air show...(short shorts)...video gaming...(shorts shorts)...beer drinking...(shorts shorts)...dancing...(shorts shorts)...cheering...(short shorts)...lounging...(short shorts)...a pink flamingo...(short shorts)...and, of course, the NASCAR Spring Chase Cup. And shorts shorts.

by Steve Hall    Oct-14-08    
Topic: Cable, Strange, Video



Don Draper Time Travels to Late Nineties World of Web 2.0

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Wait. What? Don Draper, the head dude on AMC's Mad Men has a Twitter account? And is following me? Huh? Time warp?

Oh I get it. It's not Don Draper. It's some dude over at AMC or their agency. Or...someone impersonating a person at AMC or their agency. Damn, why didn't I think of that? Oh who cares!!! Twit this, Draper!

by Steve Hall    Aug-13-08    
Topic: Cable, Social, Strange



'Mad Men' Creator Matthew Weiner Talks to Adrants

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During this week's Television Critic's Association Press Tour held at the Beverly Hilton, MarKyr Media Co-Founder Marjorie Kase interviewed Mad Men Creator Matthew Weiner for Adrants. Mad Men, a show about advertising that's set in the early sixties, debuts its second season this Sunday, July 27, on AMC at 10PM.

MK: How has the Ad game evolved since the early days of Mad Men?

MW: I think the biggest difference is all of the conglomerates in advertising. They take the competition out of the market place. The ads themselves, I don't think are particularly bad or anything. There are still great ads being made with amazing amount of talent in advertising. I meet them and I see their work and I'm impressed and I'm amused and I enjoy it.

MK: Aside from all the sexism, drinking and smoking, how has the industry office culture changed?

MW: Well I don't think that's changed. I think that when you go to an advertising convention, the drinking is still there, and all the smoking is happening out in front of the building. I think people still go to strip clubs. There was a joke about Peggy last year that made Pete punch a guy in the face that was "She's like a lobster, all the meat's in the tail". That's from the New York Stock Exchange last year, that's not historical research; I was worried that would sound too contemporary.

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by Steve Hall    Jul-25-08    
Topic: Cable, Opinion



Oops! There Goes The Decade

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Who, whoa, whoa! It's only 2008 and we're already celebrating the decade as if we're done with it? Damn. I know Christmas is now in November but can we please finish a decade before we start trashing it on VH1 specials using trashy pictures of Britney Spears "dropping" her baby?

Ooops, wait.Yea, the headline, "Oops! There Goes the Decade," says goodbye to the 00's but the name of the special, iLove The New Millenium speaks to the fact we're still in it. Hmm, this would never make its way through a good approval process;)

by Steve Hall    Jun-18-08    
Topic: Cable



DVR Usage to Blame for Idiotic, Invasive Intrusions

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We did it to ourselves. Yes we did. With help from our much-loved DVRs. We started a war. A war between those who want to skip commercial and those who want people to see them no matter what technology exists to skip them. The latest in an increasing list of tactics comes from TBS which is running promotions during programming which involves pausing the show while an ad runs on the lower third of the screen. Right now, it's just station promos but, seriously, how long before we see paid advertising in this space? We did it to ourselves.

Some have pointed out the intrusive promotions are simply mirroring what's being promoted; the Bill Engvall show in a TV remote is a prominent plot element. Still. There's no doubt, after seeing this, every marketer will scream, "I want one!"

by Steve Hall    Jun- 5-08    
Topic: Cable, Television, Worst



Adult Swim and Honda Team For Fit-Promoting T-Shirt Contest

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Adult Swin, those crazy folks who bring us Aqua Teen Hunger Force has teamed with Honda for a T-shirt contest to promote the auto maker's Fit. Dubbed Adult Tees, the contents asks viewers to design t-shirts inspired by Adult Swim. The winner of the contest, which runs from May 12 for seven weeks with the sweepstakes portion from June 30 to July 7.

To promote the contest, Adult Swim will air "Fit is Go" themed on-air promotions and :30's which will encourage people to visit adultswim.com to upload their t-shirt designs and to check out other contestant's submissions. Oh, and Honda branding and videos will be all over the Adult Swim website, natch.

Oddly, as of today, there's no mention of the contest on the website yet.

by Steve Hall    May-13-08    
Topic: Cable, Online, Promotions



MTV Explains How Babies Are Made

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Remember the first time you asked your parents how you were born and they went into this awkward explanation that made you feel all freaked out? Well, now there's therapy to rid you of those nagging memories and it comes in the form of a "video" for MTV.

While everyone is clothed in the video, all the humping, grinding and moaning might not be the sort of thing you want to view anywhere near that director of yours who thinks you're busy at work crafting the next great Cannes-worthy piece of work.

by Steve Hall    May- 7-08    
Topic: Cable, Racy, Strange, Video



Animated Courtney Cox Dishes on Celebrities in 'Dirt' Promos

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To help kick of Courtney's Cox' second season of Dirt on FX, recently launched design and production company Arsenal created six animated "vignettes of Hollywood stars and celebutaunts caught in the act of wild, unbecoming behavior." Each vignette is finished off with witty commentary from Courtney Cox.

There's the all too common crotch shot, the mug shot, the booty shot, the herpes/STD/overdose and more. All six do a nice job capturing Hollywood's...um...dirt, as it were.

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by Steve Hall    Mar- 6-08    
Topic: Cable, Good, Promotions



Jarvik Pulled, HBO Subverts, Obay Continues, L'Oreal Does Second Life

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- Pfizer has pulled its long-ish running commercial featuring Jarvik heart inventor Robert Jarvik because he was portrayed as a doctor when, in fact, he's not.

- HBO is at it again with quirky videos promoting their shows. These new BBDO-created videos show two stories twice with second ending the more daring one, representative of stories you might see on HBO.

more »

by Steve Hall    Feb-26-08    
Topic: Cable, Online, Policy, Social










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