Mountain Dew MDX Teams With Plum TV For X Games Promotion

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Pepsi's Mountain Dew and Plum TV are getting together during the Winter X Games in Aspen January 26-30 to promote Mountain Dew MDX. During the games, Mountain Dew will sponsor nightly shuttles outfitted with cameras to capture nocturnal reveler's escapades to be broadcast on Plum TV in Aspen, Vail and on the Mountain Dew MDX Be Noctural site. Also, a party hosted by Mountain Dew MDX will be held at the Sun Deck on Ajax Mountain where antics will also be captured for Plum TV broadcast.

Stay tuned for videos from the event. We'll post them as we receive them.

by Steve Hall    Jan-25-06    
Topic: Events, Online, Promotions, Television



'Blender' Teams With Absolut, Budweiser, Yahoo At Sundance

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Blender magazine, Dennis Publishing's music magazine, and TAO Las Vegas are teaming to bring Blender Sessions at TAO Nightclub to the Sundance Film Festival in Park City, Utah from January 19th-23rd. The nightly series of live music performances for celebrities, filmmakers and film industry executives will be sponsored by Absolut, Budweiser and Yahoo and take place in the Asian inspired Park City satellite of Las Vegas' Tao at The Venetian Hotel.

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by Steve Hall    Jan-13-06    
Topic: Events, Sponsorship










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