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Marketing, Advertising and Social Media News With Attitude by Steve Hallen-us2014-05-12T16:31:08-05:00Newspaper Ad Asks 'Got Stumps' Above Story About Amputee
http://www.adrants.com/2014/05/newspaper-ad-asks-got-stumps-above.php
On Sunday, a stick on newspaper ad for tree service TBF Services with the headline "Got Stumps" appeared above a story about an amputee who lost the lower half of her leg in a car accident.]]>Newspaper2014-05-12T16:31:08-05:00Colorado Restaurant Celebrates Pot Legalization With Paranoia-Reducing Pot Pairing Campaign
http://www.adrants.com/2014/01/colorado-restaurant-celebrates-pot.php
This week, Colorado restaurant chain Hapa Sushi in Boulder is celebrating the state's legalization of marijuana with a "weedy" print and in-restaurant ad campaign, Happy Legalization, created by TDA_Boulder.]]>Newspaper2014-01-08T14:00:12-05:00Blank Pages in The New York Times Promote Upcoming Film
http://www.adrants.com/2013/10/blank-pages-in-the-new-york-times.php
For the first time in its history, so says the release, the New York Times has run two blank pages in the A section of its newspaper to promote the 20th Century Fox film "The Book Thief." ]]>Newspaper2013-10-23T11:41:41-05:00Bowling Alley Uses New York Times Ad Ban For Publicity Grab
http://www.adrants.com/2013/05/bowling-alley-uses-new-york-times-ad-ban.php
Today's tempest in a teacup comes to us courtesy of NYC-based Frames Bowling Lounge which wants to make a big deal out of the fact the New York Times has pulled one of its ad banners because it's too racy. ]]>Newspaper2013-05-21T15:51:06-05:00The Guardian Launches First U.S. Ad Campaign
http://www.adrants.com/2013/03/the-guardian-launches-first-us-ad.php
The Guardian partnered with BBH New York to launch #VoiceYourView, a campaign that merges the Guardian's editorial voice with its strategy of open journalism.]]>Newspaper2013-03-04T13:04:36-05:00Game of Thrones Dragon Attacks New York Times
http://www.adrants.com/2013/02/game-of-thrones-dragon-attacks-new-york.php
Newspaper advertising? Does anyone still do it? It seems like a waste, right? Well, not if the creative garners all kinds of notoriety and publicity as Monday's Game of Thrones ad in the New York Times did.]]>Newspaper2013-02-27T09:55:07-05:00Newspapers Are More Interesting Than A Bear Driving A Car
http://www.adrants.com/2012/12/newspapers-are-more-interesting-than-a.php
In an effort to convey just how newspapers can still command a reader's attention, DuvalGuillaume, on behalf of Belgium's Newspaperwork, gave three top newspaper advertisers a free, chauffeur-driven ride (and a newspaper to read) while attempting to distract them with silliness.]]>Newspaper2012-12-20T10:47:32-05:00Newspaper Apologizes For Placing Gun Ad Next to Newtown Shooting Story
http://www.adrants.com/2012/12/newspaper-apologizes-for-placing-gun-ad.php
South Carolina's Rock Hill Herald placed an ad for gun shop Nichols Store adjacent to a news story about Friday's Newton school shooting. ]]>Newspaper2012-12-16T15:22:48-05:00Yoko Ono Personalizes Five Copies of Ad She Created
http://www.adrants.com/2012/06/yoko-ono-personalizes-five-copies-of-ad.php
To promote an upcoming Yoko Ono-exhibition at Sweden's contemporary art museum Moderna Museet in Stockholm, TBWA Stockholm asked Yoko Ono to create an ad and then sign five copies of it.]]>Celebrity2012-06-05T12:48:33-05:00Possibly the Best Ad For A Newspaper Ever
http://www.adrants.com/2012/03/possibly-the-best-ad-for-a-newspaper.php
Adscam's George Parker brings to our attention an amazing ad for The Guardian created by BBH, London. ]]>Newspaper2012-03-05T12:57:32-05:00