Install Facebook App. Win Communal Shark. Questions? DIE!

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Catch Up Lady let us in on the conception of Will Ferrell's Funny or Die Facebook app.

It's nothing special; users can watch Funny or Die videos, rate them, that kind of thing.

The school with the most downloads wins a visit from the Funny or Die comedy tour and a hammerhead shark, possibly autographed by Ferrell and the cast of The Golden Girls...?

Well, that's slightly more creative than $5,000. And sharks are neat. If they stop moving, they die. Sort of like what will happen to Will Ferrell's career if he stops being funny.

by Angela Natividad    Jan-22-08    
Topic: Celebrity, Online



Clipcaster Gives US Users Shiny New Outlet for Inside Voices

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Clipcaster.TV, which did that funky videoke thing for Pisang Ambon's Rock the Palace campaign, is now available for digital howlers Stateside. Now we too can rock the palace, or at least rock the appropriate level of decibels in the office.

Our virgin visit to Clipcaster resulted in a traumatic song-and-dance from these three would-be Village People in red outfits and neat hats at left. Ooh. Belated happy holidays.

Clipcaster self-promotes as "the first online videoke," which is something we actually hoped would never reap the fruits of globalization. So much for that dream.

by Angela Natividad    Jan-22-08    
Topic: Online, Promotions, Video



Lesbian Site Gets Goofy With MySpace Avatar in Flickr Promotion

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To help increase its membership, someone presumably behind the lesbian site BestforLESBIANS (NSFW) has created several humorous images (some NSFW) made up of random racy shots coupled with a MySpace avatar who comments on the imagery. What? You say this isn't relevant news? Of course it is. The porn industry practically invented every known form of online advertising 6 months before anyone else knew about it. Though, we're not sure campaign festooned with goofy avatars will be the next greatest online advertising technique.

by Steve Hall    Jan-22-08    
Topic: Online



Just an MLK, Jr. Day Time-Waster with Unusually Broad Scope

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If you have strong positive feelings about any of the following:

- Beer
- World of Warcraft
- Georges Bizet's Carmen

then you will probably still not love this.

Brought to you by Weird Al Yankovic and The Cult of Ethan, respectively.

by Angela Natividad    Jan-21-08    
Topic: Online, Spoofs, Video



Cheetos Ditches Chester, Goes Underground

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When we think Cheetos, we think Chester Cheetah, who vibes like an old guy in shades that hangs out at high schools, says hip phrases and eats cheesy snacks.

Chester is fucking creepy. Plus, he was always trying to get his (presumably Cheetos-stained) fingers on other people's food.

Probably because Frito Lay has finally caught on to the creepiness that is Chester, it gives us Orange Underground (not to be confused with Weather Underground, the radical leftist terrorist org), courtesy of Goodby Silverstein.

more »

by Angela Natividad    Jan-21-08    
Topic: Brands, Good, Online



Firebrand to Create National Holiday Out of...Um...Commercials

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Is there such a thing as tanking a press release, hoping no one will pick it up and make fun of it? No luck of that here today folks. It might be Martin Luther King day but we're still strapped to our crappy, back-breaking, sorry-ass chair dishing out content for the rest of you unlucky souls working today while your bosses are enjoying the day off.

Anyway. here we go. Firebrand (the hottest spots from the coolest brands, ya know) is pleased to announce what it's dubbed "The Holiest Day in Advertising," occurring February 4th. On that day, Firebrand will showcase the best of this year's Super Bowl spots.

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by Steve Hall    Jan-21-08    
Topic: Cable, Campaigns, Celebrity, Online, Super Bowl 2008



Sometimes a Profession (First Mangles, then) Chooses You

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A girl named Mandy promised this video would reveal the COOLEST ROBOT EVER! We were skeptical but later decided she was right. Sure it won't shave your balls and get you off, but it will do a silly little dance. And it looks cuddly.

Here's another spot where robotics author Daniel Wilson, the star (and creator) of both videos, gets smack-talked by an automated phone system named Diane. We think it's just a cheesy way for him to represent his alma mater and show off his iPhone.

If you find yourself moved by the Carnegie Mellon alumnus' emotional subservience to robots, check out RoboU. CM's robotics unit could apparently use some new junkies.

by Angela Natividad    Jan-18-08    
Topic: Good, Online, Promotions, Video



Pocket Geek Game Tests Management Skills

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We really like when business to business advertising leave behind the idiotic metaphors that so pervasively fill their advertising and, instead, opt for something, well, more fun. For power plant and air traffic control software developer QNX, Fuel Industries created The Pocket Geek, an online game whereby the player acts as manager to a developer for a five day project. In the game, a set of management tools helps the manager keep the developer fed and his productivity up. Between each day, there's an IQ quiz. Unfortunately, we blew the pocket geek up after just two days. Guess we suck as a manger. It was fun though.

by Steve Hall    Jan-18-08    
Topic: Games, Good, Online



Cheetos Gets Really, Really Weird With Orange Underground

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After spending some time with Cheetos' new Orange Underground, a full blown movement "committed to transforming sterile order into messy mayhem," its primary purpose of urging people to do wacky Random Acts of Cheetos that don't involve eating makes perfect sense. After all, Cheetos aren't even food. They're just a bunch of man-made chemicals mixed together and placed in a bag. This campaign is much like the Mentos/Diet Coke thing whereby people were urged to perform all manner of chemical wizardry as opposed to actually consuming the products, both questionable, at best, as to whether or not they, too, are actual foods.

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by Steve Hall    Jan-18-08    
Topic: Good, Online, Poster, Social, Strange, Video, Weblogs



Gondry Lays Waste to Internet for 'Be Kind Rewind'

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We used to be fans of Michel Gondry, the father of lush Levi's commercials and Eternal Sunshine of the Spotless Mind. But then he came out with The Science of Sleep and shattered our childlike faith in his ability to do no wrong.

We're willing to forgive him, though. Check out the website for Be Kind Rewind, his latest oeuvre, created by Sydney and Tequila Australia.

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by Angela Natividad    Jan-17-08    
Topic: Online, Promotions










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