Bud Bowl: As Much a Super Bowl Sunday Institution as Football (Teasers Added)

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For its BudBowl.com campaign, Budweiser is letting Super Bowl audiences vote on each of its ads as they appear, via text message.

Register at the BudBowl site. Budweiser, which is totally happy to whore it up each Super Bowl, promises 10 fresh spots this year and a secret 11th for those involved in the voting.

Don't miss it. Highlights from last year involved crabs and a really fucked-up game of rock-paper-scissors.

Ooh. Just scored teasers. We are laughing already (the vodka helped; sorry Bud, beer don't cut it.) Witness Super Bowl ad magic below.

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CoverGirl Gets Online TV Show. Huzzah.

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Jun Group Productions is helping CoverGirl launch an online show. It'll be available on CoverGirl.com. This spot promises the show will divulge the secret of the hottest looks (flawless skin?) while lavishing audiences in the glamour of NYC.

See episode 1, where you will learn about layering with make-up and hats.

How much do you want to bet the effort doesn't last six months?

by Angela Natividad    Jan-23-08    
Topic: Brands, Online, Video



Online Degree Program Puts Graduates On Plastic Expressway

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We can't describe how heartily we dig that the Nextag online degree program makes career options look like our Barbie closet. Dress up like a nurse, a cop or "something else" -- a category for which our imagination holds no bounds (trailer trash and naughty maid, to name a couple).

And you gotta love how the NexTag logo parks "Comparison Shopping" right next to "Degrees." It really all comes down to the same thing, doesn't it?

by Angela Natividad    Jan-22-08    
Topic: Bad, Online



Anti-War Song (Again) Repurposed -- for a Printer!

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Remember the repugnance that was All You Need is Luvs? Get a load of "All you need is hub," courtesy of Konica Minolta for its bizhub printer/copier/scanner-majig.

Because nothing says "revolution" like a print job that doesn't fuck up your tie-dye.

by Angela Natividad    Jan-22-08    
Topic: Online, Packaging



Install Facebook App. Win Communal Shark. Questions? DIE!

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Catch Up Lady let us in on the conception of Will Ferrell's Funny or Die Facebook app.

It's nothing special; users can watch Funny or Die videos, rate them, that kind of thing.

The school with the most downloads wins a visit from the Funny or Die comedy tour and a hammerhead shark, possibly autographed by Ferrell and the cast of The Golden Girls...?

Well, that's slightly more creative than $5,000. And sharks are neat. If they stop moving, they die. Sort of like what will happen to Will Ferrell's career if he stops being funny.

by Angela Natividad    Jan-22-08    
Topic: Celebrity, Online



Clipcaster Gives US Users Shiny New Outlet for Inside Voices

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Clipcaster.TV, which did that funky videoke thing for Pisang Ambon's Rock the Palace campaign, is now available for digital howlers Stateside. Now we too can rock the palace, or at least rock the appropriate level of decibels in the office.

Our virgin visit to Clipcaster resulted in a traumatic song-and-dance from these three would-be Village People in red outfits and neat hats at left. Ooh. Belated happy holidays.

Clipcaster self-promotes as "the first online videoke," which is something we actually hoped would never reap the fruits of globalization. So much for that dream.

by Angela Natividad    Jan-22-08    
Topic: Online, Promotions, Video



Lesbian Site Gets Goofy With MySpace Avatar in Flickr Promotion

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To help increase its membership, someone presumably behind the lesbian site BestforLESBIANS (NSFW) has created several humorous images (some NSFW) made up of random racy shots coupled with a MySpace avatar who comments on the imagery. What? You say this isn't relevant news? Of course it is. The porn industry practically invented every known form of online advertising 6 months before anyone else knew about it. Though, we're not sure campaign festooned with goofy avatars will be the next greatest online advertising technique.

by Steve Hall    Jan-22-08    
Topic: Online



Just an MLK, Jr. Day Time-Waster with Unusually Broad Scope

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If you have strong positive feelings about any of the following:

- Beer
- World of Warcraft
- Georges Bizet's Carmen

then you will probably still not love this.

Brought to you by Weird Al Yankovic and The Cult of Ethan, respectively.

by Angela Natividad    Jan-21-08    
Topic: Online, Spoofs, Video



Cheetos Ditches Chester, Goes Underground

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When we think Cheetos, we think Chester Cheetah, who vibes like an old guy in shades that hangs out at high schools, says hip phrases and eats cheesy snacks.

Chester is fucking creepy. Plus, he was always trying to get his (presumably Cheetos-stained) fingers on other people's food.

Probably because Frito Lay has finally caught on to the creepiness that is Chester, it gives us Orange Underground (not to be confused with Weather Underground, the radical leftist terrorist org), courtesy of Goodby Silverstein.

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by Angela Natividad    Jan-21-08    
Topic: Brands, Good, Online



Firebrand to Create National Holiday Out of...Um...Commercials

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Is there such a thing as tanking a press release, hoping no one will pick it up and make fun of it? No luck of that here today folks. It might be Martin Luther King day but we're still strapped to our crappy, back-breaking, sorry-ass chair dishing out content for the rest of you unlucky souls working today while your bosses are enjoying the day off.

Anyway. here we go. Firebrand (the hottest spots from the coolest brands, ya know) is pleased to announce what it's dubbed "The Holiest Day in Advertising," occurring February 4th. On that day, Firebrand will showcase the best of this year's Super Bowl spots.

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by Steve Hall    Jan-21-08    
Topic: Cable, Campaigns, Celebrity, Online, Super Bowl 2008








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