That Cracking YouTube Page? Just Another Ad

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Last month, Samsung launched a 3D commercial projection in the Netherlands on the historic Beurs van Berlage building in Amsterdam. Now, this "projection" can be seen on YouTube as a page takeover game. At first, it looks like a normal video of the projection is being.That is until the YouTube page cracks, butterflies start flying out of the projection, and the new Samsung 3D TV is presented.

MUSE Amsterdam created the work and Starcom is behind the media.

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by Steve Hall    Jun-10-10    
Topic: Online



Fragrance Celebrates Beauty of the Curve

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Curve. It's a simple word. Yet a curve can be a very powerful thing. The curve of a well-architected building. The beauty of a well-formed automobile fender. The allure of meticulous industrial design. The sensation a curved object delivers when held in your hand. The feel of a football just prior to the game-making pass. The transfixing curves of the female (yes, and male) body.

We have no idea if this is what Curve for Men had in mind when they unleashed their fragrance upon the world but it seems a likely bet to us. Celebrating the curve - in human form - is the fragrance's Get Curve website on which you can ogle the beauty of the human form, both male and female.

by Steve Hall    Jun- 2-10    
Topic: Brands, Campaigns, Online



Google Pimps Nexus One With Google Takeover

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Very cool. Go to google.co.uk, type in "meet android," hit "I'm feeling lucky" and see what happens.

by Steve Hall    May-28-10    
Topic: Online



GoDaddy Girl Gives Birth to Baby Girl (Publicity Ploy of the Week)

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Yes, it's true. Even curvaceous beauties whose breasts are so prodigiously protuberant their tops can't contain the enormity of their magnanimous girth causing them to suddenly bulge forth in the middle of a courtroom have babies. Yes. It's true. GoDaddy Girl Candice Michelle has given birth to a girl, AkiAnne.

Michelle and her husband KenGee welcomed AkiAnne into the world on Sunday. And, yes, they've registered AkiAnneRose.com with Godaddy. What? You didin't think there was DoDaddy sales pitch in here somewhere?

Of the registration, Michelle said, "I registered her dot-COM name, and a few other back-up domain names, as soon as we decided on our baby's name. I wanted to be sure AkiAnne had her very own place on the Internet, where we can post videos and photos -- it's a great way to keep in touch with friends and family. I really do think, someday soon, everyone will have a domain name, just like we all have a cell phone number." Gee. Really?

by Steve Hall    May-25-10    
Topic: Online



Radio Faced, Boobs Fondled, Photographers Pimped,

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In which we play a big game of catching up on the news:

- Tony Mennuto and Gregg Singer have launched RadioFace, a creative agency where copywriters and comedians "work together to elevate the cache and effectiveness of the radio medium."

- 175,000 men trained to examine women's breasts for lumps by playing with a model's boobs online.

- Want a throwback to the 80's? Watch this Goldfrapp video directed by Geremy Jasper and Georgie Greville (Legs).

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by Steve Hall    May-25-10    
Topic: Agencies, Online, Radio, Video



David Droga Targeted by Alec Brownstein Imitator

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Just as it happened with the Million Dollar Homepage and Forehead advertising, Alec Brownstein's $6 Google AdWord buy, where he bought the names of creative directors and delivered a customized text message, has an imitator.

Before Brownstein has even had his 15 minutes of fame, Art Director Stacy Mann has copied the idea with an ad targeting David Droga that reads, "Looking for a great creative? A great creative is looking for you. hiremefroga5.blogspot.com."

The ad leads to a blog on which Mann has placed a portfolio of her work. Are you listening, David?

by Steve Hall    May-19-10    
Topic: Agencies, Online



JWT Gives Us Mustache Trash Talk

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JWT New York created Mustrash Talk with with Keith Hernandez to promote Bloomberg Sports fantasy baseball package. There's talk. There's trash. And there's a mustache.

by Steve Hall    May-13-10    
Topic: Online



Newsflash! 'Naked' Woman on Chatroulette! Must Be an Ad. Yawn.

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Oh, Chatroulette, how we used to love you so. Back in the day before anyone had heard of you. Back before people could pleasure themselves in peace before everyone found out that's all anyone does on Chatroulette. And back before every brand in the world decided Chatroulette is the new Second Life.

Here we have Amsterdam-based condom shop Condomerie using a "topless" hottie holding a sign which, at first, lets the viewer think they've struck masturbatory gold. Then the young lady holds the sign up and the viewer is presented with, "You are now in touch with a HIV infected person. Don't play Russian roulette in real life." Way to bring a guy down.

Of course this is completely stupid and the targeting is idiotic. First of all, no one needs a condom to masturbate. And, second, no matter how prolific a person's Chatroulette orgasm may be, there will never be an exchange of bodily fluids and, hence, no chance of becoming infected with HIV.

Can we move on from Chatroulette now?

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by Steve Hall    May-10-10    
Topic: Bad, Creative Commentary, Online, Opinion, Social



Juicy Fruit Gives Michael Bolton, Culture Club New Lease on Life

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Unicorns. They're mystical. They're in dreams. They're in movies. They form the basis for an entire product line of toys or girls. And they're probably in porn videos too but we can't really confirm that. So it's not surprising a unicorn can now be found on a Juicy Fruit-sponsored website lip-syncing Boyz II Men, Michael Bolton and Culture Club. No, seriously. Would we lie?

The work was created by EVB with the Jim Henson Creature Shop giving birth to the serenading unicorn.

by Steve Hall    Apr-28-10    
Topic: Online, Strange



SL Exists, iAd Discussed, Cadbury Mixes, Conan Goes basic

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- Check out this collection of ads for products and retail outlets in Second Life. Yes, marketers, the place still exists.

- While the rest of the world seems to hate the Tiger/Earl Woods ad, some ad execs wished they had thought of the idea.

- It's finally out. KFC's bunless fried chicken sandwich. With bacon. And cheese. And an ad to pimp it.

- Hadji Williams, Peter Shankman and Adweek's Tim Nudd take on Tiger's Adness, why the internet sucks for selling stuff, the iAd revolution (it is, no, for real), and why nobody cares if Yelp lies about reviews or not.

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by Steve Hall    Apr-12-10    
Topic: Cable, Celebrity, Online, Podcast, Racy, Strange










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