Scouting for a UK Vacay? BMI Gives You Wings!

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Red Bull isn't the only thing that gives you wings. Now, Visit Britain and UK airline BMI do too. (Funny how an airline isn't the first thing that comes to mind when you phrase the words "It gives you wings!")

Check out The Perfect Flight, an advergame composed by CherryandCake. Draw your own BMI-based flight route, then try coming closest to the real-life flight duration. Winnings include all-paid stays in London, Yorkshire, Scotland and the East Midlands.

by Angela Natividad    Nov-27-07    
Topic: Games, Online



Dancing Elf Makes Scroogey New Friend

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After the success of last year's Elf Yourself campaign, Toy New York and EVB have revived it for this year's OfficeMax holiday effort. (The URL is, helpfully, the same.)

Apparently it generated over 11 million self-made elves and -- get this -- "kept users glued to the site for the equivalent of over 600 years," says the pressie.

This year we get more elves (up to four self-made dancing elves at a time; make stunted green-garbed children out of your whole family!) -- and a grizzled, miserable man, too. Check out Scrooge Yourself. Pretty self-explanatory, that.

by Angela Natividad    Nov-26-07    
Topic: Campaigns, Online



Facebook, Facebook, Facebook!

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We can't wait until Facebook, web two-dot-oh's Marsha Brady, gets dropped by fawning advertisers like a bad habit. In the meantime, here's the story on a new Digg-style feature they added to the Stalker Feed while we were all gorging ourselves for a tryptophan high.

Freezing Hot also posted statistics on Facebook's users. Age, edu level, gender and political affiliation are also thoughtfully graphed. Big users are mostly liberal, mostly college-educated and mostly women. The majority is also single and between ages 18 and 24.

We can almost hear the chops-licking in the 'netosphere. Guess Marsha won't be going out of style anytime soon.

by Angela Natividad    Nov-26-07    
Topic: Online, Research, Trends and Culture



DILDOS ATTACK OUR INTERNETS! Oh Wait, It's Just a Led Zep Campaign

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We weren't really sure what we were expecting when we clicked on this link to check out the new campaign for Led Zeppellin's Mothership. But suddenly we heard some kinky Zep music and saw our personalized Google page get invaded by black and red dildos, which seemed to be growing.

With time we realized they were just Mothership dirigibles, which proceeded to blow holes through our portal. Uh, thanks, Zep.

NetDisaster.com is helping Led Zeppellin fans take over the 'net, one site at a time. According to the pressie, "Over 100,000 sites have been Zeppelised so far." Well, that's only mildly disturbing.

by Angela Natividad    Nov-26-07    
Topic: Online, Promotions, Strange



Philips Norelco Introduces Us to Second Puberty

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Not cute. You mean we have to go through it twice? And apparently the second time around yields less pleasant fruit than the first time -- which generously bestowed us with about an inch in a half of boobage.

This is part of Philips' ongoing Shave Everywhere campaign.

by Angela Natividad    Nov-26-07    
Topic: Commercials, Online, Strange, Video



Huffington Misses Point, Not for the First Time

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Sigh. According to a Huffington Post rep, Madame Arianna met co-chairman Rich Silverstein of Goodby, Silverstein and Partners -- allegedly single-handedly responsible for "Got Milk?", and asked him how the Democrats could get people to respond to their finger-pointing and whining -- er, issue framing.

Silverstein suggested a "visual blog" that metaphorically TiVos the last six years and plays them back "without comment" so the American people can connect the devastating dots.

With Silverstein's help, Huffington gives us three posters that consist of, well, finger-pointing and whining. Granted, in a very sassy typeface. See creative: Names, Slogans and Events. The tagline is, "Haven't we had enough?"

more »

by Angela Natividad    Nov-26-07    
Topic: Bad, Campaigns, Online, Poster



Zippo Lighter Game Eases Turkey Coma

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This is just what we need and about all we can handle after a long Thanksgiving holiday break: a mindless match game from Zippo. Created by Blattner Brunner, It's your standard pair match thing: click, flip, click, flip. That's it. Nothing else to it. Oh, you can buy a Zippo lighter after you win if you want. Maybe this is perfect therapy to work off the Turkey coma as you sit at your desk this morning trying - but failing - to get yourself motivated for the week no less the day.

by Steve Hall    Nov-26-07    
Topic: Games, Online



Sumo Wrestlers Invite MySpacers to Check Credit Scores

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Hey look, another ad whose imagery has nothing at all to do with what it's promoting. No wonder people hate us.

Credit scores, degrees, mortgages... it's like, "Let's take some really important stuff and try to promote it as inanely as possible!"

This cheap tomfoolery fills us with venom. The unfortunate paradox is, the ads do jump out. So we guess it's all in keeping with whether or not you believe all advertising is good advertising if it resonates -- however badly.

by Angela Natividad    Nov-25-07    
Topic: Bad, Online



Because How Often Do You Want to Go, 'What Does Pwn Mean...?'

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Dooce, the go-to blog for pink slip-toting bloggers and bad-ass baby's mamas, pointed us to this boardroom parody about comment flame wars.

It's worth a few LOLs, especially when the spam starts getting involved.

by Angela Natividad    Nov-25-07    
Topic: Good, Online, Spoofs, Video



Barilla Brings Pasta Fiends on Nostalgic Trip to Italy

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Euro RSCG, Chicago has awakened pasta brand Barilla from its seemingly long ad-sleep with a new campaign called "Discover Italy. Discover Barilla."

The microsite (disable your pop-up blocker) fuses Italian culture with regional -- and totally pasta-centric -- recipes. While salivating for pesto you can explore Cinque-Terre and Parma, with more locations to come in '08.

Here's a print from the campaign. Just the look of it makes us hungry, and a little lonely for a warm Italian mother clutching a rolling pin.

It's always scary when an ad imbibes you with fond memories that aren't actually yours.

by Angela Natividad    Nov-25-07    
Topic: Brands, Good, Magazine, Online










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