WaySpa Saves Witless from Christmas Faux-Pas

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For its clients at WaySpa, Dentsu Canada creates this viral-intended spot that reminds the witless, whipsawed men out there how very screwed they are if they forget to get honey a gift on the day of judgment. Once all the stress is over you too might want to book a spa visit.

And in the style of easy humour it's always funny when a dude with an accent and a bad sweater says something like, "You forgot to get that bitch a gift!" - Contributed by Angela Natividad

by Angela Natividad    Dec- 5-06    
Topic: Good, Online



Submarino Does that Traveling Ball Thing

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Where do soccer balls go when lost? All over the place, apparently. For client Submarino, agency Santa Clara produced this little ball ad out of Casablanca. We liked the whimsical song in the background because it made us think of Kermit the Frog.

Someone we know called this "yet another masturbatory effort from creatives that want to make movies instead of ads." After that we couldn't help but wonder - does that make a good ad then? - Contributed by Angela Natividad

by Angela Natividad    Dec- 5-06    
Topic: Good, Online, Television, Video



Million Dollar Homepage Guy Returns with Pixel Lotto Thing

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Alex, the college student who made good with the Million Dollar Homepage idea that none of us could believe we didn't think of first, is back post-million with a philanthropic offering. No, that's not the right description.

Pixelotto, in a shade slightly more garish than the Million Dollage Homepage, promises to make a millionaire out of a hopeful ad clicker. All this fervent ad clicking presents an incentive for advertisers to keep investing in this pay-per-pixel insanity we thought would die and stay dead after Alex had enough money to get those socks he wanted so badly. Will the pixel Boy Wonder do it again? - Contributed by Angela Natividad

by Angela Natividad    Dec- 5-06    
Topic: Games, Online



AIDS Picks Up Nasty Persona

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Here's some interesting eye candy in which AIDS is given a voice, and it ain't friendly. Most will remember the unpleasant Roy Cohn from the hard-as-nails Pacino depiction in 2003's Angels in America.

Unendorsed by Join Red, a movement to reinvigorate the AIDS discourse, the ad was created by Owen Plotkin, who likes making provocative ads for good causes.

Interestingly enough, tempering Join Red is growing speculation about what AIDS actually is and whether it exists at all. We look forward to watching the crossfire move into public salience. - Contributed by Angela Natividad

by Angela Natividad    Dec- 4-06    
Topic: Good, Online



RackSpace Plays With 'Net-Savvy Vernacular

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You know that feeling you get when you watch somebody do something stupid in complete confidence? You know, that vicarious embarrassment where you wish you weren't even around to see it?

RackSpace gives us that same feeling, impressively from a distance, with its latest campaign, which carries the ironic tagline "At RackSpace, we speak your language."

Attempts to show audiences you're down with them by interpreting their brand of l33t-sp33k rarely do well, and rarely succeed in making you look like a native speaker. Oops and NBTTTP variations here. - Contributed by Angela Natividad

by Angela Natividad    Dec- 4-06    
Topic: Bad, Online



PETA Puts People on the Meat Slab

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We love PETA's fondness for comparing the plight of animals to the imagined slaughter of humans. That's not alienating at all.

It's a good jarring piece and we get the point, yes very clever ha-ha, but hell, PETA, do you really think vegetables don't get harmed or traumatized just because they don't scream or bleed red? Who will fight for the plight of vegetables?! - Contributed by Angela Natividad

by Angela Natividad    Dec- 4-06    
Topic: Online



Yahoo Adds Thumb Wrestling to Suite of Canadian Distractions

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We do hate pushing an old joke but in this case we can't help it (just look at this and this). What is going on up there? Is it really nonstop games and big hair?

Anyway, Yahoo just released a thumb-wrestling game for its Canada Mail offering. It's actually more fun than it deserves to be. We spent the greater part of the morning creating thumb wrestlers and destroying each other. Very clever way to ensare us in the whole "E-mail choice for champions" thing which we pointedly burned here because of its staggering potential to be lame.

Check out more images from the campaign. We dig the casual playfulness of the images; the campaign is appropriation-friendly and we like that. - Contributed by Angela Natividad

by Angela Natividad    Dec- 4-06    
Topic: Campaigns, Good, Online



VAIO Chick Joins PC, Mac Dudes

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The Silly Girl points us to some fun Sony is having in a newish VAIO laptop campiagn. Calling the line "the non-pc pc," Sony has made a threesome of the PC Guy/Mac Guy Apple ads and added an "I'm a VAIO" hipster chick to the equation. As engadget correctly ponders, the message is a bit confusing since, after all, the VAIO is, in fact, a PC whether it wants to be or not. Details aside, a little flash ad lets you choose who you want to "play with." Choose the girl, she giggles. Choose the Mac, he says "hey." Choose the PC and, well, he farts. Go figure.

by Steve Hall    Dec- 4-06    
Topic: Online, Strange



The Quitter Inspires Smoke Rings

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Nodding to that covert blog thing that didn't go so well, the American Cancer Society visibly sponsors The Quitter, a blog written by a generic representative (they hope) for smokers at large.

We like a good message but the blog tries so hard it's almost farce. With terminology like "Ya know," "I'm really craving a cig" and "this ain't their first rodeo," we couldn't help looking around and wondering, Are they serious? Or are they fucking joking? The video blog nailed it in: they are really trying to do this with a straight face. In consternation we left for a smoke break.

Yes, we know smoking is marketed as cool but really isn't. We have to hand it to Big Tobacco for doing a better job at hawking cool than the ACS, who visibly struggle with this whole "get down with our peeps" thing. - Contributed by Angela Natividad

by Angela Natividad    Dec- 1-06    
Topic: Campaigns, Online, Video, Worst



MSN Holiday Challenge Launches With Crashed SIte

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Sucks when you launch big holiday promotion and your site tanks. That seems to be what's going on right now with Micrsoft's MSN Holiday Challenge, a celebity-filled contest in which people can watch videos to get clues to win $50K, $20K, $10K prizes and a grand prize of $100K. Al Roker, Kristin Cavallari, Jerry Rice and Perez Hilton (fame whore:-) ) will be on hand to deliver the clues. That is once the site actually works.

by Steve Hall    Dec- 1-06    
Topic: Bad, Brands, Celebrity, Online, Promotions










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