True Records, Virgin Blings, Disney's Weak, Games Tracked

true_000.jpg

- Alluding to porn star Houston's apparent record of having had sex with 620 men in one day, Copyranter marvels at the capabilities of this True dating service model who can seemingly get 1,000 new singles an hour.

- Adverbox has a nice set of Virgin Money print ads which claim "Bling is King."

- Commercial Alert's Gary Ruskin says Disney's recent announcement of new food guidelines are weak and still allow for the marketing and advertising of to much junk food.

- Nielsen Media Research is launching GamePlay Metrics, a new rating service for video games. The service hopes to establish new metrics for the buying and selling of advertising in video games and to track the activities of gamers across other media platforms, such as TV and the Internet.

by Steve Hall    Oct-18-06    
Topic: Magazine, Online, Policy



Maxi Pads Do More Than Live Between A Woman's Legs

tampon-man.jpg

If you've ever wondered what a menstrual pad does when it's not between a woman's legs, this video might help provide an answer to that crucial question. In this video for Seventh Generation's chlorine-free feminine products, a guy dressed as a pad goes about his innocuous daily routine just so we can all feel...well...according to the press release "at ease with the topic of periods." Not that anyone educated past grade nine should really have a burning phobia about feminine hygiene but apparently some do, hence the creation of the supposedly educational video. Either that or it's some sick fantasy for guys who like nothing better than to spend the entire day between a woman's legs.

more »

by Steve Hall    Oct-17-06    
Topic: Online, Strange, Video



Peta Promotes Breastmilk with Baby Jesus

maryjesus.JPG

Something that may (or may not, depending on how you look at it) appeal to the vast expanse of red states in the country: PETA puts the heat down on non-human milk drinkers by reminding us that if Virgin Mary's vitamin-rich human milk was good enough for Jesus, so too should we stick with the good stuff.

This would be neat and even meaningful if not for the fact that, once you're over the age of maybe three, it's a social faux-pas for milk-lovers to latch themselves to a nipple and partake (depending on how you look at it). Then again, people get riled up over the topic of breastfeeding anyway so here's a sanction from us: guess it doesn't really matter how old you are. Suckle away. -Contributed by Angela Natividad

by Angela Natividad    Oct-17-06    
Topic: Online, Strange



Marketers Discover Too Late Gen Y Doesn't Look at Ads

myspace ads.JPG

Uh-oh. Guess now is a bad time to figure this out, considering social networks seem like rabid acquisitions that go for a pretty penny - like, gazillions of pretty pennies at a time.

But did we actually need to tell you this? Were you really ever under the impression all those ads slathered across MySpace's site were achieving anything? There's only one way to market on MySpace: save some money, throw together a somewhat clever site, and whore yourself out to where the eyeballs really go - the Top 8. - Contributed by Angela Natividad

by Angela Natividad    Oct-16-06    
Topic: Online, Research, Trends and Culture



Napster Continues Stripper Fetish

napster_buck.jpg

Continuing its fixation with strippers and their apparent ability to convey Napster's marketing message, the once free-for-all now pay-for-all music service has trotted out yet another stripper to illustrate just how bad the iTunes buck-a-song premise is compared to Napster's all you can eat offering. We suppose the analogy works. After all, no one really wants to own a stripper. They just want to rent one for a little while until they're...well...finished.

by Steve Hall    Oct-16-06    
Topic: Good, Online, Promotions, Racy, Video



Captain Morgan's Liquors Up Kid's Holiday

captain_morgan_halloween.jpg

We're sure this Captain Your Halloween promotion and accompanying cheesy DRTV-style commercial are supposed to be kitsch-filled fun but, we just don't see it. Perhaps it's seeing grown adults in Halloween costumes meant for kids. Perhaps it's a liquor company's trying to make a kid's holiday into an adult's holiday. Perhaps it's just Captain Morgans' attempt to be dumb in order to be seen ad funny when it's really just dumb in the first place.

by Steve Hall    Oct-16-06    
Topic: Bad, Commercials, Online, Strange



Google's YouTube Acquisition Kills uTube

products_CT-UTUBE.jpg

While everyone's fawning all over Google's purchase of YouTube, the poor guys over at pipe and tube equipment company Universal Tube whose web address is utube.com wish the party would end because, apparently, several million people can't tell the difference between YouTube and Utube causing the company's president Ralph Girkins to tell CNN, "It's killing us." Indeed it is. The site is currently available. Hey Google, help a little guy out. Send a spare server or three over to these guys so your $1.6 billion party doesn't put this guy out of business.

by Steve Hall    Oct-14-06    
Topic: Bad, Online, Strange



Borat Threatens Country's Image, Creates Myspace Ridden with Typos

borat.jpg

Borat, an anti-Semitic journalist personality invented by comedian Sacha Baron Cohen, has riled up Kazakhstan with publicity attempts to generate interest in his upcoming movie. An irate President Nazarbayev, concerned about Westerners taking Borat seriously, assures us all that "contrary to Borat's claims, [Kazakhstan] is not a nation of drunken anti-Semites who treat their women worse than their donkeys." We're not really sure why this kind of thing is a political issue considering Fez has made us laugh over stereotypes for as long as "That 70's Show" has been around, but whatever, every country is different and has the right to decide what kind of news should be a diplomatic priority.

more »

by Angela Natividad    Oct-13-06    
Topic: Online, Promotions, Social



Photobooths, Tongues, Giggling Make Ice Cream Hot

magnum_ice_cream.jpg

Ariel points us to the oddities of ice cream marketing in Europe. Ice cream company Magnum (and yes, there's all kinds of fun stuff you can read into that name) has set up a kind of photo booth for people (mostly attractive young women, natch) to film themselves eating a big ass Magnum ice cream bars...seductively and teasingly, of course. Sweet. Hmm. Makes Hood look positively church-going.

by Steve Hall    Oct-12-06    
Topic: Good, Guerilla, Online, Strange



Viral Video Aggregation Site Keeps Tabs on Top Videos

ulmo.jpg

If your one of those people who just absolutely, positively has to know what viral video are the hottest at any given moment, you might want to give a service called Ulmo a try. UMLO, created by asabailey, crawls the web and tracks linking behavior to various video sites to produce an aggregated list of what's hot. On top right now is, of course, the goofy video of giddy YouTube billionaires, Chad and Steve, telling us how wonderfully happy they are and how YouTube will continue to be great and not change too much because of the Google acquisition. Um, yea.

by Steve Hall    Oct-12-06    
Topic: Good, Online, Video, Viral










Featured FREE Resource: