Kooky Dancing Suit Promotes New Nokia Music Phone

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OK, I guess this is cool. Here's a site that promotes the Nokia N91 phone that can hold 3,000 songs. Of course, that probably mean 3,000 two minute songs versus 3,000 songs of actual normal length but that's not the point. The site features a guy in a suit that makes music when he moves. You can program the guy to do things, create a song and save your performance. Oh yea. There's screensavers (who the hell needs those anymore?), wall papers and mobile goodies.

by Steve Hall    May-12-06    
Topic: Online, Promotions



Meatylicious March PETA's Worst Nightmare

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Those cheeky United Kingdom citizens love their meat and hate PETA so much they've gone out and created a site called Meatylicious to drum up support for what they hope to be the world's biggest ever virtual march to celebrate meat. The site's got all sorts of fun meat facts and a "Meatyfest" with includes such gems as "Eat with your mouth open so others can enjoy it," "A man with no meat is no man at all" and "A good steak is like a sunny day: bloody lovely." PETA will love this. The work was created by London agency Grand Union.

by Steve Hall    May-11-06    
Topic: Events, Good, Guerilla, Online, Strange, Viral



Simple Pepsi Ice Block Game Amuses

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Considering our amazingly short attention span and simplistic mindset, here's an online game we can spend some serious time with. In fact, it's perfect for those who love Pavlovian-like response/reward simplicity. It's a game for Pepsi Japan in which you become a running man who must punch his way through ice block walls. Click at the right time, and the punch breaks through the ice. Click at the wrong time and you do a body slam into the wall. We made our way through about eight walls before figuring we'd better get back to work. Give it a go here.

by Steve Hall    May-11-06    
Topic: Brands, Games, Good, Online



Axe Wants Guys to Get A Girlfriend

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While it might be really cool to be some sort of world record holder for solving Rubik's Cube or making amazing quarters shots or creating little Jaws puppet movies, Axe thinks thinks otherwise and wants these guys to go out and get a girlfriend. Of course, Axe is there to help with its body deodorant. There's three spots in this South African campaign which you can view here, here and here.

by Steve Hall    May-10-06    
Topic: Commercials, Good, Online, Strange



Safetytown Follows Life of Phished Family

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To promote its line of online security products, Symantec has launched Safetytown. Created by Night Agency, the site contains "choose your own adventure" videos that follow the travels of a father who has been informed a mysterious charge has been made to his credit card. Full of overwrought melodrama and really bad fashion, the first installment shows the dad receiving a call from his credit card company informing him a charge was made to his card from a sporting goods store in Arkansas. Dressed only in his bathroom and a winter coat, the dad sets off to find out who used his card while his wife and child tearfully watch him leave.

The site's got other goodies such as wallpapers, music, the dad's bathrobe and a trial download of Norton Internet Security. If memory serves, this is the first time Symantec has done anything outside of the basic technology sell in its marketing.

by Steve Hall    May- 9-06    
Topic: Good, Online



MySpace Pointrolled, Timesheets Gamed, Handrail Ads Licensed

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Aap Global, the company that created the technology behind elevator handrail advertising, is now licensing the technology to partners internationally.

MySpace is now part of the PointRoll Include program. We're not sure how all those teens will take to the company's Fatboy, BadBoy, TomBoy, PaperBoy and TowelBoy expand-o-banners creeping all over their pages.

We're not quite sure how but this game, Maconomy X, is supposed to induce creatives into filling out their times sheets.

Doubleclick has released a new white paper, Best Practices for Optimizing Web Advertising Effectiveness, that aims to share help marketers improve their online advertising efforts.

by Steve Hall    May- 9-06    
Topic: Games, Online, Research



Online Game Brings Back Memories of Flunking College Physics

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OK, this online game is so totally for engineering geeks. But, that's the whole point because it's for GlobalSpec, a specialized search engine and information resource for engineers. We took one look at the game and didn't even try to play. We're sure it's good but we got an F in college physics so we've already had our fair share of shame.

by Steve Hall    May- 9-06    
Topic: Games, Good, Online



Brooke Burke Dumps the King

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Sadly, an endearing relationship has come to an end. We cheered, we cried, we vicariously lived a deep and meaningful relationship but, alas, it has all come to an end. AdFreak tells us they've received an email announcing the breakup of Brook Burke and the King. A sad day this is, indeed. Following the announcement, marketers could be heard weeping the world over.

by Steve Hall    May- 8-06    
Topic: Guerilla, Online, Strange



Oozinator Gets Cartooned, Moms Discuss Poop, Walmart Is Scary

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Words and Pictures has given their cartoon treatment to the messy Hasbro Oozinator ad.

Club Mom has introduced the web's first social network for moms. Now discussion about the consistency of baby poop can be taken to a global level.

IQ Interactive and Arnold have created a virtual tour website for the recently launched Royal Caribbean ship Freed of the Seas.

Gatorade and Just Ad Orange think Americans should care more about World Cup football and this ad asks them to consider it.

The growth of Walmart is scary, Really scary.

AdFreak asks, Is there anything breasts can't sell?

AdJab analyzes a Suzuki Forenza ad and wonders what a "smoking hot" woman stripping in an elevator has to do with selling cars.

by Steve Hall    May- 8-06    
Topic: Commercials, Online, Spoofs



Adidas Adicolor Goes Pink

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Here's another one of those weird, non-sensical, pointless Adidas adicolor videos. This time, it's all about pink. The room is pink. The bear is pink. The girl is cute so whatever.

by Steve Hall    May- 5-06    
Topic: Online










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