Sporting site Versus has launched a recent promotion entitled Show Me Your V. Yes, this is where that is going. Of the promotion Yahoo Sports blog Puck Daddy wrote, "Maybe our minds are so far in the gutter that we've got rats scurrying across them, but even Roger Moore's James Bond would believe this double entendre is a tad too telegraphed."
A thunderstorm of commentary followed.
Fast on the heels of its unscrupulous Whopper Virgin campaign (and the melodramatic responses it inspired), Crispin Porter + Bogusky introduce us to Burger King's Angry Whopper.
Infused with jalapenos and onions grown by disgruntled (read: sadistic and utterly unhinged) farmers, this hot-headed burger promises to "bite you back."
Red-faced yet? Go compose an angry-gram, courtesy of the King's darker side.
We like how the disclaimer reads, "Angry-Grams are intended to be humorous and should not be used with an intent to harass." Guess I should start rethinking my wry subject-line combinations of "mother" and "whore."
- Jack Morton Worldwide, Almighty, Weber Shandwick and Google join Citizen Schools to help kids succeed.
- Which Dog are You?
- "They only met once, but they stayed crunchy forever."
- Sam L. Jackson fronts for Virgin Media Broadband.
- "Fast casual" wha...? McD's training film.
- UK's Benylin is in the dog house for using ads to teach people how to call in sick.
A Humanitarian Lion supporter produced a video riffing off Burger King's Whopper Virgins campaign, where documentarians engage Third World inhabitants in hamburger taste tests -- and incidentally pop their hamburger-free cherries.
Unlike Burger King's ad footage, which makes backwater village life look exotic and friendly, the pro-Humanitarian Lion video uses images of abject poverty to illustrate "Whopper Virgins," followed by Nike Virgins, Playstation Virgins, Perrier Virgins and Human Rights Virgins.
The push point: "Millions of people cannot enjoy the world. Why not use our creativity and power to help them once a year?" A link to the Humanitarian Lion website wraps it up.
Poignant if lengthy. If nothing else, it illustrates the crassness of imposing Whoppers and Big Macs on people with bigger voids to fill.
Page takeovers work well if done properly, like this recent one for Ford. If, on the other hand, all they do is obnoxiously plaster a website with an endless array of banners - even if they are gorgeous images of Anne Hathaway and Kate Hudson - the only thing they accomplish is to make one wonder if a million pop ups just opened in their browser.
Upload your photo! Change its size and position! Alter the skin tone! Mess with Saturation! Toy with brightness! Meddle with contrast! Choose a body style! Pick a hair style! Slip on some glasses! Accessorize! Save it! Share it! Add to gallery!
Thank you Puma.
In the last full week of December, Charmin launched what appears to be the beginning of a casting call campaign for a new bear mascot. (It isn't clear what went wrong with the old ones. Maybe too much tissue fondling.)
The guy who passed this to us called it "definitely a worthy laugh from the guys at Publicis," but he was clearly lying through his typing fingers. Besides a casting video for this sloppy specimen of the Ursidae family, uploaded two weeks ago, there's nothin' else going on.
Notably, at least one commenter expressed interest in the campaign -- but he joined YouTube six days ago. Also, one of the two videos he uploaded is pro-Charmin, so we're guessing he didn't find the effort via StumbleUpon.
Hey, Publicis ... you awake? For inspiration, look to Milk, which shat this gimmick months ago and at least tried running with it.
While advertising-fueled website page takeovers are nothing new, they don't usually integrate quite so intricately as this one does for the Ford F-150 on the new ESPN site. Check the takeover out here.
- The New York Times is pushing front page display ads. It's hard times, yo; deal with it.
- Shoot creative briefs and account execs. As in, whoosh-whoosh, bang-bang.
- TBWA dubbed AdWeek's top agency of '08.
- Top 25 fictional sci-fi movie ads. Slurp.
- BREAKING NEWS - Steve Jobs is sick.
- Facebook peaks on Christmas Eve. Merry Christmas, Mark Zuckerberg!
- Israel tweets.
- Planning for your demise? Give your organs to the girl, not the tin jar.
A wee Brooklyn-based shop called Fantasy Trophies ("Hand-made trophies worth bragging about") has launched a YouTube campaign, "Bragging Rites," that consists of nine videos which get progressively more retarded.
The videos follow Brian, a brash, furry office cog, who antagonizes his fantasy football opponents. It's profoundly working-man-tastic; probably only funny for the people involved, and maybe for people that have done crazy shit in the name of fantasy football. If you fall into neither camp, well, tough luck.
See Penis Cake and/or Megan's Strap-On Fantasy. (Megan ultimately gets revenge in the form of a really feeble "email this asshole!" video. Girl, you'll shimmy into a strap-on, but broadcasting dude's email on YouTube was your best take on vengeance? You put bad-ass bitches to shame.)