Your Apathy Could Put McCain in Office. Oh, Noooooes.

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Hot damn. As November 4 nears and political ads grow increasingly more negative, MoveOn.org -- which has a knack for instigating a fight -- whips out its own ammo.

Non-voters are the target. This faux news video can be customized to include the name of any potential non-voter. Plug your name in to see it defamed across Facebook, in church marquees and among angry middle-aged protesters. (It's a surprisingly heady sensation. This must be how Heather Mills feels every single day.)

Aside from that sidebar about McCain bombing goats, the best part is when George W. Bush thanks you for your service. I think it gave me hypertension.

by Angela Natividad    Oct-27-08    
Topic: Cause, Online, Political, Spoofs, Video



Sony Ericsson: Be the Star of Your Own YouTube Video!

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Because everyone knows that's tough to do.*

Check out Ericsson's Darkside campaign, where you plug your likeness into a pre-made spooky YouTube video.

Brando, the left-of-center agency responsible, even provided one-click ways to "viral it out" via Facebook and email. So, like, wow, you don't have to do jack to get your face on the front of the internets.

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by Angela Natividad    Oct-24-08    
Topic: Brands, Campaigns, Online, Promotions



Hmm. Maybe America Should Be More Hip-Hop.

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Mos Def joins a whole train wreck of celebrities encouraging everyone in their sphere of influence to get out and vote. Unlike Hayden Panettiere and Serena Vanderwoodsen, however, he doesn't make the case for McCain or Obama.

Here he explains what he'd do as President.

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by Angela Natividad    Oct-24-08    
Topic: Celebrity, Online, Political, Promotions, Video



'Dream of a Truly Free Marketplace' Can be Realized -- with Gas Masks

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And if you're willing to buy that, also consider Anarkon's Molotov cocktails and concert series DVDs. Options include revolutionary titans like (suck in your scoff!) Anthrax and Rage Against the Machine.

Finally, an affiliate network with imagination. Just wish it were clearer what the service offering is. But I guess that's the kind of thing you telephone for.

by Angela Natividad    Oct-24-08    
Topic: Online, Promotions, Specialty



Great Milk Comes from Happy Cows. And the Happy Cows are Casting!

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The California Milk Advisory Board is screening for its next bovine star. And guess who gets to pick her? You! Between October 13 and September 30, trawl audition vids and cast your vote.

Of 10 total, only two videos, "Alicia" and "Jenn," are currently available to view. Alicia reeks of The Real World, and little Jenn's being constantly goaded on by her attention-starved mom.

Videos of the hopeful heifers will be repurposed as TV spots. I hope one of Silk's renegade soy cows enters, because no audition series is complete without some wacked-out anti-establishment radical.



Lisa P. Maxwell Exposes Agency Members to Outside Interference

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Nodding to the transparency craze, last March Modernista created the most transparent website imaginable. Instead of telling people about itself, it used public websites -- over which the agency had little or no control -- to relate the story instead.

For its own redesign, agency Lisa P. Maxwell tackled "transparency" from a different angle. Visit the site for unfettered access to all its creatives. There they are, live on streaming webcams, waiting for a chat buddy who hopefully won't shriek "SHOW BOOB."

Weeeeird. Could the Zeitgeist (that's us!) be the "Big Brother" George Orwell so feared? I smell a dissertation!

by Angela Natividad    Oct-23-08    
Topic: Agencies, Online, Strange



Pair the Agency Ego to His Celebrity Doppelganger!

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Vote for the most uncanny likeness between men in advertising/media and men in Hollywood. Because if we can't be somebody who matters, it's sorta comforting to look like someone who does.

This effort's among several other irresistible list-candy posts that Glam is using to promote Brash.com, the men's network it launched last week. Other lip-smackin' slices of data pornography include the Brash Hall of Fame (50 legendary men!) and the Brash 100 (men still changing the game).

by Angela Natividad    Oct-23-08    
Topic: Agencies, Celebrity, Online, Promotions



Google for Obama, SBUX Blamed for Economic Meltdown, SMS on Your Tab

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- Like that other demi-god Oprah, Google takes a side in this tense, farcical battle for America's future.

- Speaking of Google, check out the drool-worthy exposure T-Mobile's getting on its homepage. (It's probably worth mentioning that Google serves over 71 percent of searches in the US.)

- By the way, did you know McCain's a Ford and Obama a BMW? Think on that while casting your ballot.

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by Angela Natividad    Oct-23-08    
Topic: Games, Mobile/Wireless, Online, Opinion, Political, Strange



Because You Know You've Pictured Her There. And Cried.

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Adrants reader Candace sent us Palin as President, a just-for-kicks interactive site "updated daily until November 4th!"

Palin sits behind the desk of the oval office, wearing a frozen doll-like grin. Click on the items around her and along the walls.

"Where'd Russia go?" she wonders when I brush by the window. For bonus points, take a shot every time you see or hear the word "Maverick."

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by Angela Natividad    Oct-23-08    
Topic: Consumer Created, Good, Online, Political, Spoofs



Real Food Fight Trumps Digital Food Fight

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In highschool, the legendary food fight is always just that, a legend...until it happens and you find yourself in the middle of it, adrenalin rushing, throwing tray fulls of fries, chicken cutlet, American chop suey and soggy salad across the cafeteria at no particular target. After all the trays have been thrown and are on their way to their final, undetermined target, the "sky" above the cafeteria becomes a surreal event mentally captured for all time in Hollywood-style slow motion.

It's as if you were a camera filming The Matrix, slowly capturing every angle and every last detail as the food moved ever so slowly towards its destination. This imagery becomes so vivid, so real, so indelible it never leaves the mind and continues to replay itself at random moments throughout life.

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by Steve Hall    Oct-22-08    
Topic: Good, Online, Opinion










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