Did you ever see "Christmas Tree" by Clay Weiner? It's this short online film where a dude, impersonating somebody's ultra-New Jersey mom, hustles an invisible family through the dire process of buying a Christmas tree.
That video got Clay nominated for an Emmy.
To spread the love he put together "Make Your Mom Proud," a promotional video for the 2008 Broadband Emmy Awards. The video was commissioned by the National Academy of Television Arts and Sciences.
We laughed. And cried. And flashed back to Moonstruck.
To make something of pariah brand Op (would you wear it if you were 16 and had a choice?), Wal-Mart hired a few faces that you may recall from your idle TV-watching days.* Among them:
o Kristen Cavalieri of Laguna Beach.
o Wilmer Valderrama of That '70s Show.
o Christina Milian, who taught us how to Dip it Low before falling off hella hard.
o Josie Maran, formerly of Cover Girl.
o Rumer Willis -- you know, Demi and Bruce's kid.
They appear in a sun-splashed pop-rific video on Flash-heavy Op.com. Read up on the "dudes" and "chics"** and download crap for Facebook, MySpace, etc. Props to Make the Logo Bigger for imposing the site on us in all its laggy glory.
Jun Group is disseminating this video where Steve Nash falls down on the court and gets all kinds of broken. Then he's put back together, bionic-like, by a black Dr. Strangelove with ostentatious taste in shoes.
The moral of the story is, BUY NIKE. Or recycle. Or something.
- Miller employee James Andorfer has launched The Brew Blog, which is oddly a really good resource for Anheuser-Busch news. Thanks AlexanderGordon for the tip.
- John McCain is pissing people off again, and by "people" I mean MoveOn.org, which is circulating yet another "GRR, ARG, MCCAIN!" petition.
- Saturday Night Magazine is inviting a few lucky bloggers to the Playboy Mansion on May 10th for a debauchery-ridden pajama party. Register at playboypajamaparty.com with the code on the invite. Oh, and cough up $1500. What, you thought the Hef would just open his door to you?!
The natural detergent Purex, with help from Night Agency has launched a green t-shirt contest where entrants can create their own "eco-friendly" slogans for the chance to win a Mercedes fortwo, $1,000 prizes and free Purex. That's about it. So if you;re into saving the environment, like t-shirts and want to win a small car, this is the contest for you.
...And Jagermeister's going for the glory. If in doubt, consider the curly straw action that ends each spot in these anti-Jager commercials. The logic, via Philipp and Keuntje GmbH:
For 6 years now Jagermeister has been positioned as the THE WILD DRINK. So our idea was to show the brand the way it is not, rather than the way it is. To do this, we developed a fictitious product - the exact opposite of Jagermeister: NotJagermeister.
"NotJagermeister." I guess Pixie Love Juice was taken. I only wish I'd been better prepared for the sparkly cock thrust. But that's the thing about zealous penises. They always hit you when you least expect them.
A soft-hued, angelic Alicia Keys appears -- on a first-name basis! -- for Alicia in Africa, a documentary following her efforts with Keep a Child Alive. (Not to be confused with that other video work she does.)
The film is streaming on the official site as well as on Blip.tv, which provided the video player; and on MySpace. (It's a wonder people still bother with that.) You can also download it for free on Spiral Frog.
But let's cut to the chase. KIDS! In AFRICA! With AIDS! Go DONATE.
Okay. We don't make music ourselves, but this iPhone synthesizer is too cool to stand. Wait for the piano sequence around 2:10. Oh, and the song is pretty kick-ass too.
Brought to our attention by Shilo.tv, a team of bicoastal filmmakers, music lovers and artists. We Make it Good serves as its blog and portfolio site, where you can get a taste of neat things Shilo's involved in, like Pretty Titty's We Make It Good mix series, which went out on Obey Giant Records -- another brand we love to the point of hyperventilation -- this year.
Obey Giant was founded by Shepard Fairey, who first caught our eye with his provocative visual mashups of familiar advertising, Communist propaganda and pop and political icons.
It's funny about York Peppermint Patties. They're delish -- but, as with Andes Mints, I never actually ate one unless it came out of a complimentary candy bowl. Who actually buys them for casual snacking purposes?
Anyway, here's a Fark spoof for York. Something about a dude being bummed over his girlfriend, and life being better in black and white. Mainly there's eating and soft, soft whimpering.
- The new Honda Accord is so lame that RPA had to use an image of its own creative team, gawking at the car, as part of an outdoor wallscape.
- American Express has launched Members Know, an "insider" travel community that, in trademark AmEx style, manages to be both elitist and bland. Also, there are INSIGHTS. And TAG CLOUDS. And the word BETA.
- Interactive firm ROKKAN redid the Gnarls Barkley site to reflect the duo's dynamism and harmony. (You know, like OutKast, but without Andre's mood swings.) The site includes a pretty awesome pop-up video player. In fact, it's pretty awesome all around.