Apparently Heineken has started a radio and (cheese-tacular) TV campaign that directs people to a subsite that isn't even up yet. (We tried. Still doesn't work.)
Try your luck at SharetheGood.com. Jetpacks, who seems sort of traumatized by the radio spot, went out of his way to check the Who Is data behind Share the Good (registered to Brian Citron, Associate Brand Manager for Heinie) and see if it works on other browsers (no).
UPDATE, 10:10 EST: The site is up now. And it only took all morning. Good going, guys.
- Score about $10,000 to get a logo tattooed across your forehead. Add another $2000/year to keep it there. Got anything better to do?
- BlackBerry is profiling executive-level users on its website and in print ads. See the interview for Jason Pomeranc who seems kind of like a ... never mind.
- The Wall Street Journal killed Chuck Schwab. Well no, not really, but this WSJ parody site did point out his untimely passing. If Chuck is dead, we don't want to talk to anybody ever again.
- More behind-the-scenes Foam City stuff for Sony. Will you just SHOW US THE AD already?!
- Orgasmify my world? Hell yes! Oh, you meant "organify." Um, awesome.
- The TreeHugger guy said we'd "get a kick/sigh" out of this. We're really just perplexed.
A little bit blog, a little bit news, a little bit portfolio. It's the new Barbarian Group website. Leaving behind the usual agency Flashturbation, Barbarian Group has crafted their site to include employee blogs as well as the usual agency website stuff such as portfolio, capabilities and jobs section. There's also a section called Barbaripedia, an information-rich section of the site that contains everything anyone would want to know about the agency which was the true hero behind Burger King's Subservient Chicken.To use a McDonald's-ism, We're Lovin' It.
VBS.TV is broadcasting a 12-part series called "Garbage Island," which follows the adventures of angry kids that scoop up, examine and lament the drifting artificial refuse we've forcefed Mother Earth.
It's an interesting series. But dude, what's going on with the visual litter all over VBS.TV? It seems incongruous to make us feel glum about depositing commercial waste everywhere while blatantly selling us commercial waste. Those Stussy ads chafe my eyeballs.
While the IS F tears up the open road, the young lovers are on a path to tear their relationship apart. In the chapters that follow, eight additional authors have their way with Terence and Julia.
This is the kick-off for "In the Belly of the Beast," a collaborative story for Lexus Magazine (with logistical help from Story Worldwide). Participating authors include Jane Smiley, Pam Houston, Brian Antony and other scrivs unduly flattered by the Lexus pressie, titled "FORGET KEROUAC -- GO ON THE ROAD WITH LEXUS ORIGINAL FICTION."
The IS F: a great shag, and literary too? Mercy, I feel a Lifetime tie-in.
See last year's effort, "Black Sapphire Pearl."
This website, where you can make a symphony out of other people's laughter, is disturbing. I swept my mouse over a few faces by chance and am suffering from serious eek!-factor, probably because The Exorcist has warped my perspective of all things sweet and cuddly.
If you can get past the whole symphony-of-mirth thing, check out the cookbook for recipes like the Laughing Turkey Wrap. It might come in useful if you ever want to spark an intervention.
Created by Lowe Roche, Toronto for Laughing Cow, the site generates traffic from a print campaign with peel-away messages trussed up like pieces of cheese. See how pretty, even beside a pee stick?
Copyranter is leaving the blogosphere in favour of more productive uses of his time. Show the 'ranter some love by contributing to the fare-thee-well comment count.
Between us, Bill Green over at Make the Logo Bigger said he thinks mastheads everywhere should be at half staff. We feel him on that. Read his post on Copyranter's departure, which started a big discourse about fact-checking and the interview methods of Katie Couric.
Sort of like the spiraling, out of control political correctness movement that has eradicated all manner of fun from the world, this work for Tostitos by Mekanism and Element79 goes all out to make sure fun is a thing of the past. Seminars help workers "manage" the urge to have fun. The NOLAF organization is all about ending laughter and this work does it, thankfully, with dry, quirky humor. Of special not is the segment on "virus videos" which "put the FU back in fun."
Deep Focus is the sole beta partner with MySpace using the social networks new self-service platform which allows marketers to easily create and manage branded pages within the network.Writing on his blog, Deep Focus' Ian Schafer was surprised at commentary given to Advertising Age from other advertising executives who have basically written off MySpace.
The most informative session I attended at ad:tech was the Tactical SEO Workshop -- which isn't really saying much.
Panel stars included Bruce Clay, the most talkative moderator I've ever seen, and Aaron D'Souza of Google -- who, Clay anxiously pointed out, was also on this panel last year. There were two other people on board -- but as Aaron Batte snippily Twittered, it was pretty much The Aaron D'Souza Show.
To kick things off, here's something you probably didn't know: Of all sites that commit the icky mistake of using it to point to a URL, Adobe ranks highest for the phrase "Click here."
Do yourself (and whomever else you link to) a favor. When linking, use relevant anchor text instead of the generic sort.