HP Plays Eye Tricks on Strolling Malaysians

To demonstrate how well an HP printer can print, Publicis/Malaysia punched paper holes in realistic-looking landscapes. One dog-eared strip shared the gospel of HP with bewildered passersby.

Neato. Variations here and here.

Million Dollar Homepage Knock Off to Deface Hillside

If it weren't bad enough an army of wannabes copied, unsuccessfully, Alex Tew's very successful Million Dollar Homepage, now there's a dude who wants to spread that filth all over an actual hillside, as in a real-world hillside in Austria.

Thomas Kager, a 34 year old software developer plans to sell both pixels and actual real estate on a 10,0000 meter portion of a hill. As the press release explains, "Kager's idea is to market squares of virtual advertising space on his website to companies and individuals who, after their purchase, will receive one square meter of real outdoor advertising space for a five-year period."

more »

Finally Those Subway Tunnel Walls Get Used for Something

Imagine sitting on the northbound Metro Red Line between Hollywood/Highland and Universal, reading whatever's in your lap, when all of a sudden a Speed Racer trailer starts playing just outside your window.

"WTF," you might say. "Even underground, LA's infested with movies."

more »

Billboard Branches, Newscaster F-Bombs, Google Friends

- A billboard for the eco-friendly Toyota Prius is eco-friendly to the trees behind the board allowing the branches to put through cut outs in the board.

- Newscaster drops angry F bomb on air.

- Alisa Leonard explains Google new Friend Connect service which provides site owners the ability to port in content and members from other social networks.

- PubMatic's AdPrice Index reveals eCPMs for large Web sites dropped 52 percent from 38 cents in March to 18 cents April. Medium Web sites were nearly flat, with monetization dropping from 34 cents in March to 33 cents in April. Small Web sites improved, increasing from $1.18 in March to $1.29 in April.

DC Commuters Play Hopscotch for Rail Safety

I bet subway stations are among the most bountiful wellsprings of suicidal feelings. They are generally ugly, reeking of piss and bad food, and we get stuck at some such place for longer than we'd like, contemplating the person and/or creative career we failed to pursue.

No wonder people fling themselves into the tracks.

Exit10's "Life is Fun" campaign for Washington, DC METRO gives commuters games like hopscotch and I Spy to pass the time. The message: "Life is fun. Keep on living. Use caution around the tracks."

more »

Vespa Wheatpasted, fauxreel Projects, GOP Promotes Panic Drug, and Republican Goes Obama Way

- Check out the projections on the fauxreel website. Not quite sure what they're all about, but watching people alter billboards at high speed can easily kill about four minutes. Without regrets.

- Dentsu Canada's got fauxreel plastering Vespa Squareheads -- Millennials with headlights and mirrored antennae, essentially -- all over Canada.

- MoveOn has finally tapped a winner for its Obama in 30 Seconds campaign. It lacks the flair of the will.i.am mashup, and it's obvious the video was picked because the subject is a converted Republican. Also, MoveOn wants $200,000 from you to help air it.

more »

CEO Uses Daughter's Ass on Billboard, Rossellini Has Sex With Bugs

- It's got to be a creepy thing to use one's daughter's ass in one's corporate advertising but there it is: the ass of 36 year old Laurie Adams, daughter of Georgi vodka CEO.

- Following AdWeek, MediWeek has unveiled its new website which mirrors the look of the new AdWeek quite closely.

- Previously a no no, yesterday's change in Google's terms and conditions now allows brands to mention competing brand names in their ads.

more »

Billboards Take Time Out With Pessek Zman Cut Outs

So yea, billboard cut outs. You've seen them before but maybe not exactly like this campaign from Y&R Tell Aviv for Pessek Zman Elite chocolate. Pessek Zman means "time out" in English and the cut outs next to these billboards are, yes, taking a time out. Not bad.

Miley Cyrus Has Nothing on This Nubile Young Thing

Yikes! Not that the whole Miley Cyrus thing should have been a thing in the first place but this Disney licensee ad in China, based on American laws and standards, would most certainly have been a BIG THING had it appeared anywhere in this country. A ten year old (?) in her underwear on a big billboard? Nuh-uh. Not gonna happen.

As AdFreak reports, once Disney caught wind of the nubile young thing, the thing quickly became an un-thing and the board was taken down.

India Puts Bindi on Lady Liberty

Animal, the new home of Copyranter, takes on a Jet Airways billboard outside Penn Station that has an image of lady liberty with bindi on her forehead. Noting America could annihilate all of India with the push of a button, the offensiveness of the board is pondered and determined to...not be so offensive after all.