We just have to wonder what sort of guy could be so hard up for sex, he'd have to resort to manipulation by billboard to achieve pleasurable release. Oh wait. He's part of the ad and we're talking about digital manipulation here. Funny. Ha ha. Oh wait. Digital manipulation? That's still funny.
Here's one for the whole family. Frangelico shows us just how creamy it gets with an image of - is that a hazelnut? - inside a mouth dripping sticky syrup.
We tilt our heads. We stare thoughtfully. And we think, if the liqueur itself were that sticky, we'd have a helluva time trying to swallow. It recalls those "Got Milk?" ads involving the dog trying futilely to get the peanut butter out of its mouth.
Image courtesy of chanukbair.
This HSBC ad out of Singapore demonstrates what may be a successful attempt to re-brand a stodgy, almost rotary old player into something more contemporary. An interesting choice, though it begs the question which, between "traditional" and "trendy," is actually the positive and the negative. Smart not to paint either option in a bad light. A hat tip to the old boys - at least they know a message is only as good as its interpretation.
This stunt aims to promote the product Go-Ped by showing drivers they ought to opt for more enviro-friendly vehicles. Yes, with a beartrap that says KILL THE BEAST in the middle.
We thought for a minute about ranting over campaigns that hawk their wares by making people feel shitty, inadequate or irresponsible, and then we realized that plenty of advertising does that, and we can't very well trash all advertising. Oh well. More Go-Ped stunts here. - Contributed by Angela Natividad
Who needs chimes or bells to create Christmas carols when you have beer bottles instead? Yes, Amstel has come up with an inventive promotion that fits perfectly with the holiday season. In New York's Union Square today, a group of carolers delivered holiday tunes by blowing on beer bottles filled to various levels to make the right sounds. Giving something back while selling. Nice.
Catch Up Lady takes paranoid note of Starbucks' infiltration of Boston cab drivers, who seem to be in cahoots with It's Red Again, the pay-it-forward campaign that's got people doing all kinds of weird shit like buying baked goods for each other. And smiling! What's with the smiling?!
Catch Up Lady vows to bar herself indoors but to be honest we'd like to get in the way of the people giving out movie tickets and orgasmic pastries. Clearly another demonstration of how Starbucks intends to take over the world, to no positive end. - Contributed by Angela Natividad
We don't usually expect to see famous impressionist artwork in hospital ads which is why this ad campaign for New Hampshire's Exeter Hospital by Boston-based Winsper jumped off the pages of the press release and slapped us pleasingly in the face. With the tagline The Art of Wellness," the campaign aims to, well, be different and, thankfully leave behind the overused, meaningless white coat and cutesy family imagery of which most hospital ad campaigns, sadly, consist. The creative will see representation in print, on radio and on billboards. See all the creative here.
In what's got to be among the suckiest jobs ever, BC Hydro commissioned Vancouver-based DDB Canada to create an illuminated billboard that ran 24/7 on the pedaling power of over 120 volunteers.
The campaign in toto featured 1500 LED lights, an enviro-savvy choice at least, and for every hour the reindeer was lit Hydro made a donation to the Canadian Association of Food Banks. Well, that's sweet. We hope the donation makes for some serious holiday dinner considering a lot of literal blood, sweat and (possibly) tears went into keeping that magical deer afire. - Contributed by Angela Natividad
This Colombian campaign for El Trago Mas Caro or "the most expensive drink" stages a gory accident along a busy roadside to promote the "drink+drive=DIE!" message for teens. Read the news story here, though it might prove challenging if you're not proficient in Colombian Spanish. It's a nice set-up but since this in-your-face approach is standard fare in many high schools we wonder whether it does the job for the young and jaded.
In any case, let's ponder over this whole fake dead people thing. Yeah. Getting kind of old. Cry wolf, anyone? - Contributed by Angela Natividad
Here's something we don't get to report every day. Massachusetts company Alt Terrain LLC unleashes an actual new media platform. We were like, is that possible?
The patent-pending 360 Degree Mobile Video Billboard delivers ad content (even 30-second moving spots) to thousands of eyeballs in a given hit. Right now it's in New York, LA, Chicago, Boston, and San Francisco. You attach it to your car, truck or SUV.
Wait. Four-sided, mobile, audio/visual advertising? We'll say for the record that if we were the inventor of the dated but endearing ice cream truck, we'd be pretty pissed that somebody was trying to take our idea, attach a bunch of bells and whistles to it and pass it off as their invention. - Contributed by Angela Natividad