- O&M London is using a pressure washer to write ads on dirty sidewalks and the sides of buildings so as to avoid being labeled as an eco-unfriendly graf artist.
- Hood blimp crashes.
- Is it just us or is the combination of former Kiss bassist Gene Simmons and the elizabeth Glaser Pediatrics AIDS Foundation just a tad strange?
- Catherine Zeta Jones gets the boot from T-Mobile.
- Continuing its My Circle campaign, Alltel has "announced" five of its billboards have been vandalized with the word "Don't" over the headline, "Call anyone on any network for free."
- Ad legend Phil Dusenberry and colleagues Ted Sann and Charlie Meismer created Don't Almost Give. Give for the Ad Council.
- Shawn Waite says Scion scratch off posters are a pain in the ass.
- Sneakerplay is a social networking site for smeakerheads. Who knew? Apparently, it's important because Nike has partnered with the site.
- The Truth campaign has earbed itself an Emmy Award or programming distributed via Advanced Media.
- At the MIXX Conference and Expo this week at Advertising Week, online video company VideoEgg announced its advertising offering which will allow advertisers to place ads within VideoEgg videos on Bebo, Dogster, hi5 and Tagged.
- Here's a little promotion from VitaminWater with Red Sx player David Ortiz called Who's Your Papi in which you can win a trip to the Dominican Republic.
- Tokion magazine is holding its Fourth Annual Creativity Now Conference October 14 and 15 at Cooper Union in New York City.
- This past Friday, Red Robin Restaurants launched a qtags-powered text campaign in all of its Texas area restaurants.
- The Word of Mouth Marketing Association is hosting a telephone briefing on the issues surrouonding social media disclosure as brought to light once again, this time, by the LonelyGirl15 thing.
Advertising Week has to begin somewhere and why not with strange looking tiny "BobCars" that carry messaging. Sort of like a mobile billboard, BobCars, owned, we're told, by Snap Marketing, are being used to hand out postcards with questions on them which they can answer online to win two free weeks of advertising on a BobCar. It's an Adholes thingy.
Michael Shostack has the scoop on last week's launch a Naked Juice campaign which began with a street protest with Kiwi and green shirted women holding signs that read, "Say no to added sugar" and "Down with free radicals." The street stunt was a precursor to an outdoor campaign consisting of billboards, transit posters, wild postings and cab ads. Thirty of the 60 cabs will be fully wrapped with Naked Juice Branding. Unfortunately, there was no actual nudity promoting Naked Juice but what's up with that guy in the bannana suit? Is he hung or what?
Adrants reader Susannah sends us this link to a great stairway ad that has a very photo realistic sticker of a woman who looks like she's just fallen down the stairs. Created by Downtown Partners, the ad is for Red Cross Canada and promotes a first aid training course. Se a close up shot here.
Here's a new campaign from Boston-based Winsper for Timberland PRO's PowerWelt work boots which consists of magazine, outdoor and point of sale. The campaign's photography is quite striking if we do say so ourselves and was done by Jim Erickson. The campaign will break mid-September. Check out other creative here, here, here and here.
While it won't effect Times Square, New York's Bloomberg administration is moving forward with efforts to enforce Local Law 31, a 2005 law that restricts certain types of outdoor advertising structures which were built after 1979. The City wants to dismantle 50 to 60 percent of the boards, reduce the size of others and place restrictions on those that remain. Reacting to the move, OTR Media Group President and CEO Ari Noe said, "Banning billboards and scaffolding signage will cause a significant financial loss for many different sectors of the economy - property owners, local businesses, union labor, advertising agencies and advertisers," Particularly hurt by this move would be stores who are undergoing renovation and who advertise on the scaffolding to make sure people know they are still open for business. While it might be everywhere, outdoor advertising to us is the least invasive and annoying ad medium of them all. They just sit there, You don't have to look at them and they don't interrupt programming as literally every other form of advertising does. isn't there still crime here in the city that needs to be dealt with instead of this minutia?
Svedva, that vodka company with the fembots, has placed a billboard at Houston and Lafayette in New York which is across from the Puck building where political events are held. The billboard reads, "Madame President and her first lady serve Svedka at all official state functions." Witty.
When several people started sending in this image of a Johnny Walker outdoor ad that shows Johhny making his way across a broken bridge, the initially innocuous imagery and our agnostic sense of politics caused us to wonder, "What's so special about this ad? It's just a picture of a friggin bridge." Well after the ad came to us a few times, we realize, "Oh, people are pissed off because Leo Burnett/BBH and Johnny Walker are making Middle eastern fun of bridges destroyed in Lebanon." Oh, OK. Now we get it. Yea. Fuck that shit. We're pissed off too. How dare they stoop to such insensitive tactics to sell a bit of liquor. Whatever.
Anyway, for its part, Leo Burnett says the ad was intended to lift morale which Mack Simpson thinks would have been better expressed as "raise spirits.".
Glossy's Shannon Stephaniuk tells us, "A big banner was unveiled yesterday on MTV Headquarters Toronto. The 50 foot banner was part of The Ministry of Health's Stupid.ca campaign to prevent teens from smoking. Canadian band Silverstein joined in and did a performance on MTV Live. Youthography, Toronto conceived and executed all logistics...and MTV's & Silverstein's involvement."