Message Gives New Respect For Handicap Parking Spots

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Here's a simple but powerful message from the folks over at the agency whose name sounds like an 80's highschool jiggle-fest movie, Wexley School for Girls. The message was applied to handicap parking spots at schools prior to a prom.

by Steve Hall    Mar- 2-06    
Topic: Good, Guerilla, Outdoor



Canadian Agency Turns On, Plugs In With Self Promotional Boards

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Because we've seen these images at least 3,000 times on Flickr in the last two days along with many people having sent them to us, we figure, hell, there must be something to them. While we're inclined to pass them off as a typical, ego-driven agency self-promotional effort, they are getting notice so there must be something good about these boards placed outside the offices of Brown Communications Group based out of Regina, Saskatchewan, Canada.

Brown describes its Light Switch board by saying, "Every corner of our building is supercharged with high energy strategy, advertising, interactive and public relations professionals. Stop by. Our lights are always on." Hasn't some wise-ass, eager to have a bit of fun, tried to turn off that light switch yet? Or try to plug something into the Wall Plug version of the board? Come on people. Get inventive.

by Steve Hall    Mar- 1-06    
Topic: Agencies, Good, Outdoor, Promotions



Giant Foosball Table Attacks Venice Beach

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It's All Advertising caught a glimpse of the gigantic foosball table Adidas erected at Venice beach in association with a World Cup promotion. The game is actually playable with giant steering wheels at the end of each rod. The table accompanied an event at which junior soccer games were played on small fields. Not a bad way to grab attention.

by Steve Hall    Feb-27-06    
Topic: Good, Guerilla, Outdoor, Promotions



Adrants Isn't The Only Place to Find Typos

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Not that we have any right here at Adrants to comment on others' typos but, with help from It's All Advertising, we're going to do just that by pointing out a California Highway Construction billboard, the creators of which, found it a bit difficult to spell "dollars." Does there seem to be more typos these days or is is just due to the phone cam-Flicker-blog-YouTubeification of the world? Do tell.

by Steve Hall    Feb-24-06    
Topic: Bad, Outdoor



LA Weekly Campaign Does More Than Skewer Bush

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This campaign for LA Weekly's been running a bit and we've all seen the image of Vampire Bush but we thought we'd pull it together for you and show the other images from the campaign that endeavor to "provoke thought, stir controversy and encourage conversation." The images, which range from global to local, are running in the paper, have been affixed to the paper's sidewalk dispenser and have been wild posted around the city. See four of the images here.

by Steve Hall    Feb-23-06    
Topic: Guerilla, Newspaper, Outdoor, Poster



Moving Billboard, Stationary Sticker Demonstrate Easy Money Transfer

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For its Portugal client Credito Agricola, Leo Burnett Lisboa made interesting use of a moving billboard to promote the client's online money transfer service. The board alternates between images of a woman in Italy and a man in Paris but an image of a money transfer receipt remains immovable, glued to the front of the board, illustrating how easy it is to transfer money. See it in action here.

by Steve Hall    Feb-23-06    
Topic: Good, Outdoor



Time's Square Board Displays Windows Error, Pointless Discussion Ensues

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We wouldn't otherwise highlight such mundane events as a Time's Square billboard displaying a Windows error message if it weren't for the fact not even three comments in, the conversation devolved into a bunch of widget heads launching the ever pointless Windows versus Mac argument. Friggin' geeks. And before all you accuracy police decide to go all "dot the I" on us, yes, we know the image was posted to a tech forum. It's still funny.

by Steve Hall    Feb-22-06    
Topic: Outdoor, Strange



Agency Vandalizes Own Billboards For Client St. Louis Cardinals

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Like stunt marketing run amok but not really, since, hey, everyone's doing it, St. Louis ageny Schupp Co. - which sounds more like a beer company than an agency - purchased a bunch of billboards for its client, the St. Louis Cardinals, then proceeded to steal the cardinal cut-out portion of the billboard. The agency, following stunt marketing protocol, created a fake MySpace (is there no other?) profile under the name of Bird Napper whose favorite activity is...wait for it...stealing birds from billboards. The profile contained other witticisms such as listing "Celebration" and "The Heat is On" as favorite songs - former pep songs for the Cardinals and for favorite movie, "anything but the last 20 minutes of Fever Pitch" - a nod to the Cardinals losss to the Red Sox in the 2004 World Series.

more »

by Steve Hall    Feb-22-06    
Topic: Guerilla, Outdoor, Weblogs



Curious George Billboard Gets Tagged

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It seems not everyone likes the new Curious George movie and Defamer posits a few angry parents rebelled against this "mindless crap" from Hollywood and decided to add a bit of their own creativity to this billboard. Defamer has a bigger image of the board here.

by Steve Hall    Feb-21-06    
Topic: Guerilla, Outdoor



Mr Happy Crack Cracks Crack Joke

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Flickr user Monkey River Town spotted this billboard on Highway 35 in White Bear lake, Minnesota. Crack masters The Crack Team, headed by Mr. Happy Crack claim "A dry crack is a happy crack." That's actually not true in every instance. See the full image here.

by Steve Hall    Feb-20-06    
Topic: Good, Outdoor










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