Food Advertising Pushed Into Harsh Spotlight » A week after Sen. Hillary Clinton and other officials leveled broadsides at the U.S. food marketing industry for its children-related advertising practices, the industry's own watchdog organization is announcing its intention to more aggressively police its members' youth-oriented ad practices....

Earthlink Shifts $70 Mil. Account to MediaVest » Internet service provider Earthlink has chosen MediaVest USA as its new media buying and planning agency, to handle its $70 million media account. MediaVest's sister company, Halogen, will manage direct response TV responsibilities on the account. Earthlink's previous media agency...

FCC: Dropping-Towel Actress OK » Federal regulators on Monday ruled indecency laws were not violated when actress Nicollette Sheridan dropped a towel and jumped, apparently naked, into football player Terrell Owens' arms on ABC's Monday Night Football Nov. 15 broadcast....

Kaplan Thaler Wins Trojan Condom Ad Account » Condom marketer Church & Dwight has awarded Publicis Groupe's Kaplan Thaler Group, New York, creative advertising duties for its Trojan condom brands following a review, according to an executive familiar with the matter. The work was previously handled in-house....

In New Ads for Baseball, the Fans Are the Stars » A colorful, celebratory campaign scheduled to begin today to promote the opening of the 2005 Major League Baseball season is all about the fans, unlike the campaign that helped start the season last year, which featured players....

In New Ads for Baseball, the Fans Are the Stars » A colorful, celebratory campaign scheduled to begin today to promote the opening of the 2005 Major League Baseball season is all about the fans, unlike the campaign that helped start the season last year, which featured players....

Can Yahoo Build a Better AdSense? » Jay Currie believes that Yahoo could build a publishing network that will learn from Google's AdSense....

UPN Gives Chris Rock the Go-Ahead for Pilot » UPN has agreed to develop a comedy pilot inspired by the childhood experiences of comedian Chris Rock....

Lewsi Lazare Hates The New UPS Ad Campaign » In the past we've admired advertising for both UPS and FedEx, though lately, we have to admit FedEx and BBDO have been delivering the sharper comedic gems. The latest round of three new commercials from the Martin Agency doesn't do...

Hass M&L Launch Blogging Practice » Everyone's jumping on the blogging bandwagon and PR firm Hass M&L is no exception having just launched MS&L BlogWorks: ANN ARBOR, Mich. (March 9, 2005) -- Hass MS&L, a recognized leader in applying new media technology to public relations strategies,...