Study: Best Online Ads Draw From Print Media »

Some of the best web ads combine print advertising's use of powerful images that "pop" with animation that quickly draws in viewers and directs their attention toward a message, according to a new study of online ads by CNET Networks, Ignited Minds, and NOP World's Starch Communications. For the report, expected to be released today, researchers surveyed 8,592 users intercepted at various CNET Network sites, including Gamespot.com and CNET.com. Respondents were asked to view several ads on a mock site, and rate them.