Stuart Elliott, I'm Calling You Out » Todd Copelvitz wants "New York Times" advertising columnist to stop pretending the ad business isn't changing and to begin asking tough questions of marketers. We wholeheartedly concur.

First Results: Project Apollo Audience Measurement System » While no one's divulging details, it appears the project is lending some support to the targeting capabilities of mass media.

AOL Users: You've Got Ads » AOL email users will now see ads when reading their email.

Author Promotes Erotic Novel With Erotic Love Letter » The publisher of Lying in Bed is promoting her book by offering to write a 2,000 erotic letter to the highest bidder. She will then donate the proceeds to Reading is Fundamental.

AARP The Magazine's Audience Grows, Contrary to Overall Audience Trends » The magazine's audience is up 2.3 percent to 28.5 million.

TiVo Will Offer Web Video Service To TV Subscribers » TiVo Inc. is launching a service to offer Internet video to television viewers, the latest in a series of moves to differentiate its digital video recorder from rival devices.

Upfront Goes Negative, Network CPMs Take A Hit » The shifting sands are beginning to hit the fan.

comScore To Study Link Between Search, Brick-and-Mortar Purchases » This new study hopes to find out what happens between an online search and a physical retail purchase.