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Sideline News

Diageo Moves Smirnoff Advertising Business to JWT »

In a move that underscores the mounting rivalry between spirits and beer, Diageo has taken the unusual step of shifting global creative duties for its Smirnoff brands from Publicis Groupe's Bartle Bogle Hegarty, citing a conflict with brewer InBev.

31-Aug-06 » Read more »

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