MediaBuys to Manage Mardi Gras Ad Campaign

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To help economic development in New Orleans following Hurricane Katrina, city officials have, after asking for relief from corporate sponsors, has signed a deal with media buying club, MediaBuys to seek out corporate involvement for Mardi Gras in February of 2006. The deal is in reaction to a December 7 Wall Street Journal article stating the City of New Orleans was asking corporation to pay $2 million to sponsor Mardi Gras. MediaBuys will solicit "Official Presenting Sponsors" and help the city find additional funding from "Corporate Supporters" willing to collectively pay for a major Mardi Gras advertising support campaign.

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by Steve Hall    Dec-31-05    
Topic: Agencies



Agency Goes on Holiday, Let's Clients Make Own Ads

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Now here's an agency we like. Or maybe it's the country. It seems the entire agency gets the holiday week of whether clients need work done or not. But Belgium's Duvall Guillaume in Antwerp isn't without a heart. In their absence during the holidays, the agency has left behind a holiday card in the form of a do-it-yourself ad so clients see what it's like when they ask their agency to "just do this quickie for us."

by Steve Hall    Dec-23-05    
Topic: Agencies



Holiday Card Highlights Santa's, Agency's Un-Smartness

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We're not sure the folks over at Freestyle Interactive are going to like what we have to say about their Ask Santa Now Christmas card. Either a programmer fell asleep or Santa suddenly became dumber than people who think Ashley Simpson can sing. Our chat session with Santa tells the whole story.

by Steve Hall    Dec-23-05    
Topic: Agencies



AKQA Named 'Creativity's' Agency of the Year

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Fighting their way through the clutter of agency holiday cards, agency AQKA would like us to know something a bit more important than who's designed the coolest Chrismukauanza card. The important news is that the agency has been named by Ad Age's Creativity as the magazine's first recipient of its interactive Agency of the Year Award. Kudos for witty holiday cards is all well and good but give AQKA a hand. These first, best only things don't come along very often.

by Steve Hall    Dec-23-05    
Topic: Agencies



Product Placement Everywhere, Even Agency Holiday Cards

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Tequila has put together an interesting holiday card that scrolls horizontally and shows off the agency at it's holiday party. Well, a staged holiday party and a holiday party rife with product placement. From Nissan to the Energizer Bunny to Pepsi One, products intermingle with agency employees as they get festive. One might assume there be at least one time during the year, we advertising folk could be without our brands but no, the rule our lives whether we like it or not.

by Steve Hall    Dec-23-05    
Topic: Agencies



Holiday Card Says Christmas Needs an Ad Campaign

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Well Ant Farm Interactive co-opted It's A Wonderful Life for its Christmas card so it is without surprise we received another co-opted card. This time it's from Grey San Francisco and it features actual footage from Rudolph the Red Nosed Reindeer but with a voice over that talks about how Christmas could really use an ad campaign. Hmm... not a bad idea with all the politically correct fame Happy Chrismukawanza is getting these days. Perhaps the lowly Christmas holiday could use a little marketing juice.

by Steve Hall    Dec-23-05    
Topic: Agencies



Holiday Card Wonders What Life Would Be Like Without the Internet

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Before we all spend next week huddled in front of the fire watching It's a Wonderful Life on our iPods, check out this Holiday card from Ant Farm Interactive called It's A Wonderful Internet. Just as in the movie, it envisions life without something. In this case, the Internet. In fairy tale style, it takes us through the life of "George" as he experiences life without the Internet.

by Steve Hall    Dec-23-05    
Topic: Agencies



Agency Wants Its Fifteen Minutes of Fame

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Hoping to set the record straight and give credit where credit is due, branded entertainment agency Campfire would like us all to know they, working with McKinney, conceived and executed Audi's "Art of the Heist" campaign which Creativity magazine has just named 2005 campaign of the year.

by Steve Hall    Dec-21-05    
Topic: Agencies



Agency Holiday Card Offers Choices of A Different Kind

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As opinionites bicker over whether the holidays are about Christmas, Kwanzaa, Hanuka or unadulterated commercialism, agency The Brooklyn Brothers bypasses all that buffoonery and offers recipients of its holiday card a different set of choices. Rather than bitch about which religion is more important, people can bitch about which platform through which they'd like to receive their card. Choices range from email to snail mail to fax to download to e-card to :30 to webcast. Make your selection and stop your bitchin'.

by Steve Hall    Dec-21-05    
Topic: Agencies



Agency Christmas Card Declares War on Anti-Christmas Movement

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Taunting those who have a politically correct stick up their ass, NightAgency has offered the industry a Christmas card we, well at least Christmas lovers, can all take joy in as the card skewers every group out there calling attention to the notion Christmas isn't for everyone. Before the Comment section explodes, remember, it's called satire.

by Steve Hall    Dec-21-05    
Topic: Agencies










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