Curvy Kate Wants You to Guess Model's Bra Size

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- Curvy Kate wants you to guess Laura's bra size.

- Perhaps...the most epic transportation ad ever. If you haven't seen it already.

- Google now predicted to represent 15 percent share of the display ad market by year's end.

- Which creatives have the best agency food. Hungry Creatives aims to find out.

- It's not a MillionDollarHomepage but it's the same idea just with wishes.

- Check out Performance Insider's top ten CPA affiliate networks.

by Steve Hall    Sep-24-12    
Topic: Agencies, Commercials, Racy



Hubspot Does Gangnam Style

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Hubspot is one of our favorite companies. Not just because of the wonderful people who work there but also because of the amazing marketing software they make that helps marketers easily tackle the social media waters and beyond.

Since 2008, the company has been creating parody-style videos, some of which have won awards. Each time they release a video, the up the anti on both talent and and production style.

The company's latest release, is, of course, a parody of PSY's Gangnam Style and it's funny. Give it a watch.

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by Steve Hall    Sep-18-12    
Topic: Agencies



Integrated Advertising Redefined for the Social Media Era

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They had us until they mentioned Lovemark. OK, that said, BBR Saatchi & Saatchi Tel Aviv is out with a video that takes a look at integrated advertising as it was in the days of Mad Men and redefines if for the social media age.

While the video is concise, explanatory and makes a lot of sense, it's purpose is to tout what, apparently, is a new position inside Saatchi that aims to set itself apart from the herd, the Brand Navigator. The Brand Navigator is essentially an agency version of the client-side marketing director.

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by Steve Hall    Sep-12-12    
Topic: Agencies



Gaming Gets Karma, ADC Showcases Creative Talent

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- Extreme Group has launched Karma Gaming and a new executive team with an epic-ish video.

- On Thursday, September 13th, the Art Directors Club launches new series 'CRE8,' an ongoing initiative by the ADC that will showcase creative talent by collaborating with a partners across the advertising, music + art industries.

- To celebrate the arrival of the Spark, Chevrolet is partnering with MTV Iggy, a multiplatform brand elevating global artists and pop culture trends, to launch "Cover the World," a new online music showcase that will bring artists from abroad to North American shores along with the Spark.

- Blazing Dragonfly vodkas say add some vodka to your body. After all, the body is 75% water and only 0.02% alcohol.

by Steve Hall    Sep- 6-12    
Topic: Agencies, Brands



Agency Objectifies Account Executive to Attract New Business

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Southern California-based Skiver Advertising has launched a tongue-in-cheek (or cheesy, take your pick) new business effort called "Wanna Date Derek?"

The campaign, which features 28-year-old (though in the video he says 20) account executive Derek Hall, began with a billboard and extends to a website on which Derek touts his attributes. The campaign also includes a Twitter account (@WannaDateDerek) on which the 6'1" Derek is described as "vivacious, handsome, smart, ripped" and "a kind-hearted soul."

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by Steve Hall    Sep- 6-12    
Topic: Agencies, Strange



Paddy Power Hires Jesus, Cravendale Cats Are Back

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- There's nothing fake about Katy Perry's...Chips.

- Check out these NSFW ads for Spanish lingerie brand Jane Pain that aren't actually NSFW.

- Paddy Power has enlisted Jesus to help the brand launch in Italy.

- A McDonald's billboard targeting Hmong people in St. Louis got its grammar wrong.

- The Barbarian Group's Benjamin Palmer discusses the internet's biggest changes over the past ten years and what the future holds.

- Not really sure what's being sold here but the video does have three women in lingerie bouncing around on big jumpy balls.

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by Steve Hall    Sep- 4-12    
Topic: Agencies, Brands, Campaigns, Commercials, Industry Events



Kia Hamsters Return in Epic Period Piece

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The Kia Hamsters have come a long way. In a new, epic 1:30, the Hamsters find themselves on stage in an 18th century opera house livening things up. Entitled "Bringing Down the House" and set to "In My Mind" (remixed by Axwell), the hamsters take over an ornate theater with a shocking (to stuffy 18th century, wig wearing patrons) display of modern music, high-energy dance moves, a laser light show and a balcony stage dive that gets the audience on their feet and digging the futuristic vibe.

The commercial will debut in 18,000 movie theaters inside National CineMedia's FirstLook pre-show program on August 31. Television will follow during the MTV Music Awards on September 6.

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by Steve Hall    Aug-30-12    
Topic: Agencies, Best, Brands, Commercials, Creative Commentary



Jaguar Hooks Up With Lana Del Ray, Agency Crowdsources Rebranding

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- Jaguar has tapped Lana Del Ray as the brand's new spokesperson. The American singer will collaborate with the brand on the launch of the new F-Type two seater.

- DW+H has hired Victor and Spoils to rebrand the agency just one year after it rebranded itself.

- What would your seven year old have to do to get you to let him watch a PG-13 movie? Kraft Homestyle Macaroni and Cheese has the answer.

- Carrington College is out with a very strange commercial.

by Steve Hall    Aug-28-12    
Topic: Agencies, Brands, Celebrity



Headcam Records Day in the Life of Agency Developer

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OK so how does Cleveland's Marcus Thomas recruit for a developer? They strap a head cam on one of their developers, Nick Zwinggi, and have him record a day in the life of a developer at the agency. It's geeky for sure. Then again, the agency is seeking a geek to join them and code all kinds of interesting things into online sites and apps we can all enjoy.

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by Steve Hall    Aug-20-12    
Topic: Agencies



TBWA Creates Ethereal Epic For Nissan Patrol

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We're not usually a fan of epic grandeur in commercials but we have to admit, we really like this TBWA\G1 and TBWA\Moscow-created work for the Nissan Patrol. The slow moving, quietly moody spot opens on a Nissan Patrol winding its way through the woods as seemingly forest-dwelling onlookers watch the vehicle's movements. As it, and the groom within, finally make their arrival at what appears to be a wedding held on the edge of a cliff, the ethereal spot becomes grounded in reality.

Directed by multimedia artist Bruno Aveillan, the spot is scored to the music of Bonobo

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by Steve Hall    Aug- 8-12    
Topic: Agencies, Brands, Commercials, Strange










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