The 49th annual Clios took place in South Beach over the weekend. Content & Contact, Integrated Campaign, Innovative Media, Print and Design were recognized at the Fillmore in Jackie Gleason Theatre on Friday.
Ogilvy & Mather received the highest number of Gold Clios -- ironic, considering its founder was so resentful of award shows: three for Frankfurt and two for New York; followed closely by BBDO Worldwide (four Golds) and DDB Worldwide (also four).
Gold winners and "Best in Show" appear below.
Cannes season is back, and along for the ride come self-promotional horrors like the Wrath of Cannes. The pros: no fee for entry, no professional floor (you can be an INTERN! or a GED HOLDER!). The cons: that Grand Coney is one ugly statue, and "the venue" is interchangeable with "the freakshow."
The awards show takes place June 19 on Coney Island. The Wrath of Cannes is brought to you by Woods Witt Dealy & Sons, which hopes to turn some of this nonsense into agency clout.
AdFreak's Tim Nudd stumbled upon a recent incarnation of the Red Tettemer website and found the agency has redesigned the site in an ode to the drama surrounding Miley Cyrus and her recent Vanity Fair shoot. On the site, Red Tettemer Creative Media Strategist Rachel Timmerman is posing just like Miley did for for that famous Annie Liebovitz shot of her in a sheet.
Any ad agency employee that's willing to out themselves out there like that gets a gold star from Adrants.
There was a wee bit of excitement when first visiting OvercomeAdbesity and that excitement was warranted. The site asks, "Am I Adbese?" and proceeds to analyze all the pitfalls of an industry that has gone from mostly independent, free thinking agencies with defined styles and characteristics to faceless conglomerates with the personality of that weird guest star on Boston Legal.
- AgencySpy reports layoffs occurring at Chicago's Critical Mass including creative director Mike Rezac and at Seattle's Publicis West office.
- An insider shares news JWT Canada may have lost the Kellogg business due to a "global Realignment." Don't you just love the phrases people create to describe layoffs and firings?
- Bulldog Reporter PR University, today, is presenting an audio conference entitled "Blog Pitching Update for PR: Top Tech Online Influencers Reveal Advanced Blog Relations Practices"
Or possibly just turn it into a thumb. TBWA\Wien, Vienna: what were you thinking?
Gizmodo, which is now an Xbox convert, says the PS3/Playboy ad was not formally approved by Sony. That's nice and all, but it's still repelling people right and left.
At times like this, it's not enough to say "Sorry, this ain't ours." Contrary to popular belief, a crappy ad can adversely impact sales. Sony needs to pull some Vatican crap and deploy a creative assassin. Or maybe some sort of secret weapon, like the Giant Mouse of Minsk.
I will admit I did not "get" this Mother New York-created Mother's Day video at first. I figured it was yet another sappy ode to a holiday that demands men to, in one day, must express their appreciation for the mom in their life with trite ditties such as a card or a meal at a restaurant as opposed to the daily verbal appreciation that truly expresses appreciation.
This has to be a joke. Seriously. Creative Manger Pro, the agency software package that helps manage the creative and billing process, has changed its name to - um yea...this makes a hell of a lot of sense - Workamajig. Why? Because...um...as VP Ron Ause says, "The old brand did not properly reflect the product and organization behind it. Our old brand was too straight laced and did not properly convey what we are all about."
So...it's a product to help creative professionals manage the creative process and Creative Manager Pro doesn't properly convey that?
If you're a media planner or buyer, you're gonna love this new online game from Intergi. Are you sick of sales people bugging you? Tired of self-important AE demanding you revise that media schedule one more time so there's one m ore line on the flow chart between the online portion of the buy and the offline? Ready to tear the head off that pompous creative who thinks he knows media?
Having fun yet? :-)
Oh the games people play to get their name in the press or to land that dream job. For Yutaka Tsujino, the "disastrous" two years he spent at Crispin Porter + Bogusky wasn't enough to quench his creative needs. Now, after dubbing himself the World's Worst Copywriter and launching Yutaka Sucks, he's landed a job at Seattle's Creature because, well, Creature Co-Founder and Creative Director Jim Haven thought the job search effort didn't suck.
In the press release which had to be a nice break for the writer from the daily grind of monotonously shilling corporate dreck, Haven said, "Rarely do these kinds of stunts work unless they are brilliant. After visiting Yutaka's website and learning about his background and experience, we knew he was a perfect fit for Creature. We thought he was hilarious."