Mommy Cow Bloggers to Unite Against Ray-Ban

ray_ban_cow_birth.jpg

Dear Chuck McBride,

Assuming you had a hand in its creation, we just watched your Cow Gives Birth to a Guy commercial in which, yes, a cow gives birth to a guy...wearing Ray-Bans and we're, well, disgusted. No wait, freaked out. No wait, astonished. No wait, horrified. No wait, laughing out loud. No wait, what? We have no idea.

Fake sunglass tossing videos are one thing. This thing falls into an entirley different category. OMFG, we're calling the SPCA. Or is it PETA? Or is it NICFA? NDFA? ADA? DFA?

Surely someone's gonna have a problem with a 6'2" guy getting extricated from a mommy cow! Oh wait, that's it. The manure storm is about to hit! Mommy Cow Bloggers are gonna be all over your ass about this one!

by Steve Hall    Jan- 7-09    
Topic: Agencies, Brands, Good, Strange, Video



Because Who's NOT Trying to Get into a Disco Queen's Pants?

aa-shermine.jpg

For its Grease-tacular Disco Pant, American Apparel slays another guileless chick on its altar of unrepentantly exploitative ad banners. Meet Shermine, who loves! disco!

Like our compromised heroine at 2AM, the ad dramatically blacks out with the closing sell: LE DISCO PANT.

American Apparel: sure, it's seedy as all hell. But if you've followed it as long as we have, then you must admire its unwavering loyalty to a single brand persona: rain or shine, in sickness and in health, in grayscale or by low-budget lamplight.

Even Microsoft can't be that consistent.

by Angela Natividad    Jan- 7-09    
Topic: Brands, Campaigns, Online, Trends and Culture



Madonna Spreads Wide for Marc Jacobs and LV

madonna-polka-dot-pants.jpg

Jeremy Dante -- a human repository of unbearably fashionable things -- sent us more imagery from the ongoing Madonna for Marc Jacobs/Louis Vuitton campaign.

These shots are decidedly more burlesque and pushy than the last ones, which pushed the aesthetic envelope but still maintained a semblance of cool grace and timeless decadence, yada-yada.

Hear me out. Madonna rocks hard and all, but she's past the point where we're willing to see her deep-throat lollies or -- heaven forbid! -- give us a youthfully woozy crotch shot in her Diamond Dog undyroos.

Diggin' this naughty spread of her draped over the chairs, though. It's so Virgin meets the New Wave.

by Angela Natividad    Jan- 7-09    
Topic: Brands, Campaigns, Celebrity, Magazine, Poster



3D Super Bowl Ads to Benefit Eye Doctors

cd_glasses.jpg

One could trash the latest Super Bowl ad gimmick - 3D ads for DreamWorks Animation and SoBe - but that might be a bit, um, short sighted. Oh sure, having to wear 3D glasses just to watch a television commercial is kind of stupid. However, the simple fact there will be a 3D commercial to watch during the Super Bowl, the distributing of 125 million 3D glasses needed to view the commercial through 25,000 retail outlets and the relentless promotion that will precede the airing might just land the two commercials highly coveted spots on the all important USA Today Super Bowl Ad Poll, the penultimate metric for Super Bowl commercial success. In fact, the poll is so important, agencies have been fired for their Super Bowl spots not landing in the top ten.

That or millions of people will be calling their eye doctor Monday morning following the game wondering why their vision was suddenly blurred for a brief moment. It could be the single most successful eye doctor ad campaign ever created. Without a single doctor spending a single penny.

by Steve Hall    Jan- 6-09    
Topic: Brands, Commercials, Promotions, Super Bowl 2009



Breakfast Cereal Club, Sam L. J. Pushes Broadband, Cuts at Ogilvy

breakfast-cereal-club.jpg

- Jack Morton Worldwide, Almighty, Weber Shandwick and Google join Citizen Schools to help kids succeed.

- Which Dog are You?

- "They only met once, but they stayed crunchy forever."

- Sam L. Jackson fronts for Virgin Media Broadband.

- "Fast casual" wha...? McD's training film.

- UK's Benylin is in the dog house for using ads to teach people how to call in sick.

more »



Dunkin': You Don't Have to Be Bright to Be a Go-Getter!

dunkin-you-kin-do-it.jpg

You kin' do it!" Dunkin Donuts exclaims in the 2009 debut of its new ad campaign, where people like you! power through everyday life with the will and guilelessness of Special Olympics athletes.

Both efforts remind us "America runs on Dunkin'" -- much the way cars run on petrol and and tin men run on oil. It's a shorter way of saying you don't need to be super or have a super job; you just need the fuel necessary to push your colorless millstone up that steep, steep hill. Every. Single. Day. Forever.

By the way, "get an egg-white flatbread for only $1.99 when you buy a medium hot coffee."

Campy, approachable and Common-Man-relevant -- a nice step up from last year's work, which also showcased coffee-fueled Avg. Joes doing painfully ordinary things.

Work by Hill Holliday/Boston.

more »

by Angela Natividad    Jan- 6-09    
Topic: Brands, Campaigns, Commercials, Television



Charmin Half-Asses Casting Call Campaign

charmin-casting-call.jpg

In the last full week of December, Charmin launched what appears to be the beginning of a casting call campaign for a new bear mascot. (It isn't clear what went wrong with the old ones. Maybe too much tissue fondling.)

The guy who passed this to us called it "definitely a worthy laugh from the guys at Publicis," but he was clearly lying through his typing fingers. Besides a casting video for this sloppy specimen of the Ursidae family, uploaded two weeks ago, there's nothin' else going on.

Notably, at least one commenter expressed interest in the campaign -- but he joined YouTube six days ago. Also, one of the two videos he uploaded is pro-Charmin, so we're guessing he didn't find the effort via StumbleUpon.

Hey, Publicis ... you awake? For inspiration, look to Milk, which shat this gimmick months ago and at least tried running with it.

more »

by Angela Natividad    Jan- 6-09    
Topic: Bad, Brands, Campaigns, Online



Virgin Atlantic: Still Red-Hot After All These Years

virgin-atlantic-red-hot.jpg

To celebrate Virgin Atlantic's 25th anni, "Still Red Hot" brings us back to June 22nd, 1984, when London's Gatwick Airport changed forever.

On a day that would otherwise be forever defined by a miner's strike, Virgin Atlantic's premier crew of red-clad flight attendants broke the mundanity with their bitch-watch-me walks and winning smiles. A revolving ticker overhead ties fiction to fact: Virgin's first-ever flight route, VS001 to Newark, is ON TIME.

more »



Organ Donors, Faux Sci-Fi Ads, Israel Tweets, NYT Sells Out to Cash In

organ-donating-trash.jpg

- The New York Times is pushing front page display ads. It's hard times, yo; deal with it.

- Shoot creative briefs and account execs. As in, whoosh-whoosh, bang-bang.

- TBWA dubbed AdWeek's top agency of '08.

- Top 25 fictional sci-fi movie ads. Slurp.

- BREAKING NEWS - Steve Jobs is sick.

- Facebook peaks on Christmas Eve. Merry Christmas, Mark Zuckerberg!

- Israel tweets.

- Planning for your demise? Give your organs to the girl, not the tin jar.

by Angela Natividad    Jan- 5-09    
Topic: Agencies, Brands, Campaigns, Cause, Celebrity, Online



Penis Cake Advocates for Fantasy Trophy Firm

penis-cake.jpg

A wee Brooklyn-based shop called Fantasy Trophies ("Hand-made trophies worth bragging about") has launched a YouTube campaign, "Bragging Rites," that consists of nine videos which get progressively more retarded.

The videos follow Brian, a brash, furry office cog, who antagonizes his fantasy football opponents. It's profoundly working-man-tastic; probably only funny for the people involved, and maybe for people that have done crazy shit in the name of fantasy football. If you fall into neither camp, well, tough luck.

See Penis Cake and/or Megan's Strap-On Fantasy. (Megan ultimately gets revenge in the form of a really feeble "email this asshole!" video. Girl, you'll shimmy into a strap-on, but broadcasting dude's email on YouTube was your best take on vengeance? You put bad-ass bitches to shame.)

more »

by Angela Natividad    Jan- 5-09    
Topic: Brands, Campaigns, Online, Strange, Video










Featured FREE Resource: