TD Bank Uses Regis and Kelly Puppets to Attract Young People.

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And it's like ... it's like ... a less funny Terrence and Phillip.

By Tierney Communications/Philly, which hopes to draw 18- to mid-twenty-year-olds choosing a bank for the first time. Two other spots, "Lincoln" and "Operator" -- use your imagination! -- are currently in production. Keep an eye out for those bad-boys at TD Bank Theater.

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by Angela Natividad    Dec- 1-08    
Topic: Brands, Campaigns, Celebrity, Commercials, Online, Television



What's that Underfoot? ...No, Not a Bell.

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"We're opening more lanes than ever ... to make Christmas shopping easier!"

Given what happened at its Long Island location, I think it's sorta weird that WalMart's still airing this ad. I saw it at least eight times this weekend -- and each time, without fail, it brought to mind the Black Friday Death Trample.

In it, lights from open aisles flicker to the tune of Carol of the Bells, which always struck me as a semi-creepy song anyway. (Don't make me explain why.) But now it also rings with the heavy panting of crazed, slightly overweight bargain hunters, indelible red splatters ... and the cracking of bones.

The spot first aired during the 2007 holiday season. Co-workers claim a woman was trampled then too, but that's cool because she was "a repeat stampede faker, from what I read," one dutifully disclosed.

WalMart, what good are extra checkouts without an orderly entering and exiting process? Stampedes don't organize themselves.

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by Angela Natividad    Dec- 1-08    
Topic: Brands, Campaigns, Commercials, Promotions, Strange, Television



Frankfurter Allgemeine Pokes Holes Through ElBaradei

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Under its classic slogan "There is always a clever mind behind it," German paper The Frankfurter Allgemeine Zeitung is running a campaign depicting various "clever minds." At left is UN Chief Inspector Mohamed ElBaradei in a state of exceptional transparency.

Hmm. What he needs is a red nose. Then we'd really have a party.

See variants for Billy Wilder, Helmut Kohl and Vitali Klitschko. All smart stuff, comparable to some of the better work we've seen for The Economist and BusinessWeek.

Photos by Nick Veasey. Curiouser still? See making-of and interview with ElBaradei.

by Angela Natividad    Dec- 1-08    
Topic: Brands, Campaigns, Good, Magazine, Newspaper, Political



Throw Your White in the Air Like LeBron!

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For his signature sneaker the Zoom LeBron VI, "Chalk" lovingly exploits LeBron James' habit of throwing talcum powder into the air before each game. Watch as others follow suit -- with contagiously patriotic reverence -- to the slightly narcotic Candyman by Cornershop.

The spot aired on Thanksgiving day and features cameos by Greg Oden, LaMarcus Aldridge, Brandon Roy, Daniel Gibson, Anderson Varejao, J.J. Hicks and Lil' Wayne. By Cohn & Wolfe in tandem with Wieden & Kennedy/Portland.

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Just Imagine if 'The Network' Could Clone You.

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It's common during the holidays to wish you could be many places at once: everywhere you're obligated to be, and everywhere you actually want to be. So instead of promoting the girth of its network, Vodafone claims it'll let you make the most of now.

In this ad, a guy on an iPhone traipses casually around town, doing everything he wants to, and ends up at the door of a booty call. (Well, I guess it could also be his sister.) Anyway, as he walks, he's joined by clones that have done still more.

Expect the song, Because I Do by Katie Sutherland, to stick with you awhile.

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by Angela Natividad    Dec- 1-08    
Topic: Brands, Campaigns, Commercials, Television



For the Unloveables on Your List.

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I have this cousin, Dave, who spends every Thanksgiving prancing around and telling everyone to get him gift cards from a strict selection of stores, otherwise "I'LL RETURN YOUR PRESENT AND CALL YOU CHEAP!" after Christmas.

Seriously. We're in our mid-twenties and he still does this.

One year, to curb expenses following a rabbit-like baby boom, the family held a Secret Santa and I was unfortunate enough to draw his name. After ferreting me out with admirable speed, he spent the next three weeks SMS-bombing me with potentially awesome gift options.

When the holidays roll around, there are few things I want to do less than shop for Dave.

The Ungiftables by Cafepress is a site for exactly these people. Who's the bane of your list? Critical Mother-in-Law? Emo Nephew? Flip-Flop Wearing Liberal Activist Uni Brat?

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by Angela Natividad    Nov-26-08    
Topic: Brands, Online, Promotions



For that Reluctant Kiss, Cake it On with Sephora!

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To better equip users for that awkward mistletoe moment, makeup purveyor Sephora launched MistletoeMakeover. Upload your face and watch with glee while the internets hoochie you up.

At left is the perennially-demure Alex Bogusky in Santa's Little Temptress mode. (Steve Hall is arguably prettier though. Also, he winks, which gave me the most delicious chills.) Other potentially traumatic beautification options include O Tannen-Babe, Smokey Sugar Plum and Merry Berry.

If for some odd reason one of these looks puts you in impulse-buy-mode, hit "Get This Look" and snap up promo code KISSorWINK. Turn it in at Sephora.com for free lashes or a lipstick sample with a purchase.

Be quick! Like your youth, mistletoe wilts.

By EVB/San Francisco in conjunction with TAAZ.

by Angela Natividad    Nov-26-08    
Topic: Brands, Online, Promotions



McDonald's Brings Holiday Cheer With Coffee-Ring Snowflakes

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As the holiday season draws near, marketers are rolling out holiday offerings and McDonald's is no exception. With its McCafe Make Your Own Coffee-Ring Snowflake site, visitors can get all festive and create their own floating masterpiece. All in the name of promoting McDonald's various holiday lattes and cappuccinos.

Get started early this season and make a flake.

by Steve Hall    Nov-25-08    
Topic: Brands, Online



Sexting, Nuggnuts, Blogger Bailouts, In-Game Ads on Saints Row

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- Massive inked a multi-year, in-game ad deal with THQ. So far, the only game that will for certain feature dynamic advertising is Saints Row 2.

- Queen Rania of Jordan has won the first-ever YouTube Visionary award for her daily videocast. I kind of love her.

- Six Apart has launched something called the TypePad Journalist Bailout Program. Under it, about 30 ex-bloggers or journalists will receive a free TypePad Pro account, tech support, representation on Blogs.com and auto-enrollment into Six Apart's ad network. 300 applications were received in less than two weeks.

- "Diddy is so Sarah Palin."

- Close-up on crotchvertising.

- New buzz word: sexting! Almost as fun as nuggnut. (Click on "Nuggnut pledge" for awesome brainwashing action.)



No, Even Lexus Can't Top the Big-Wheel Memory

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Every holiday season Lexus busts out with a campaign featuring some pearl-coloured vehicle with a bow on top. Far from perfect -- whose pursuit Lexus claims to champion -- it's mediocre and irritating. Like weathered nativity scenes.

Last night we thought we saw something different. The comfortingly low-fi "Big Wheel" bears the consistency of old home videos or a classic holiday movie. In it, a kid with a new plastic trike faces us and cries, "Stop! What are you doing? You can't top the big-wheel memory!"

We ruminate on our own '80s-era big wheels as he reprises us on its merits: the freedom! The wind in your hair!

Then there's an awkward cut. The kid is a man, and now he's facing a Lexus -- with a bow. And we're like, "Fuck, this could have been so much better."

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by Angela Natividad    Nov-25-08    
Topic: Brands, Campaigns, Commercials, Television










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