Domino's Apologizes to Customer Who Praised Product in Yet Another Social Media Screw Up


It was quite hilarious (though completely expected if you are a customer and have ever dealt with them through any communications medium) when Bank of America's Twitter bot (or idiot who runs the account) had multiple brain farts when assuming non-customers where customers.

It's entirely another thing when a brand is so stupid that it actually apologizes to a customer who just heaped praise on the brand. On Wednesday, a Domino's customer posted a picture of a Domino's pizza on the brand's Facebook page along with the statement, "Best Pizza Ever! Keep up the good work guys!"

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by Steve Hall    Aug- 9-13    
Topic: Brands, Social, Worst

Bebo Relaunches With 'Ballsy' Spoof Video


Established in 2005 by Michael and Xochi Birch, sold to Yahoo! in 2008 for $850 million and recently bought back by its founders for $1 million, Bebo is back. Yesterday, the site relaunched with a "ballsy" video featuring founder Michael Birch.

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by Steve Hall    Aug- 8-13    
Topic: Brands, Video

Samsung 'Tabitat' Turns Humans Into Caged Apes


It is confirmed. Humans are wild animals with very strange habits. This new campaign from Chiel and production company six01 use the nature documentary approach to examine the "tabitat" of the (obsessively) connected generation.

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by Steve Hall    Aug- 8-13    
Topic: Brands, Campaigns, Strange

Iconic Indian Motorcycle Brand Takes on Harley Davidson


If you're not familiar with American motorcycle history, you may never have heard of Indian Motorcycle. Up through World War II, Indian Motorcycle was a popular motorcycle brand. In 1953 it went out of business leaving the just one American bike maker standing, Harley-Davidson.

In 2011, Polaris Industries purchased the dormant brand in 2011 and introduced its first new bike in 50 years with the 2014 Indian Chief.

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by Steve Hall    Aug- 7-13    
Topic: Brands

AOL Buys, Mag Circ Down Again, Guinness Does NFC

A Happy Tim Armstrong

- AOL has agreed to buy for $405 million allowing AOL to expand its video advertising offerings.

- Dish Network Chairman Charlie Ergen -- whose company has 35-plus broadcast stations off the air in a fee dispute -- expects more blackouts, with programmers continuing to raise prices for carriage rights.

- According to the Alliance for Audited Media, formerly the Audit Bureau of Circulations, total magazine circulation fell 1% from 292.9 million in the six-month period ending June 2012 to 289.9 million in the six-month period ending June 2013.

- OMG! L'Oreal model Cheryl Cole is appearing in a skincare campaign...wait for it...without wearing foundation

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by Steve Hall    Aug- 7-13    
Topic: Agencies, Brands, Celebrity, Magazine, Policy, Social

Yahoo! to Release 30 New Logos in Advance of Rebrand


In advance of its planned September 4 rebrand, Yahoo! will release 30 versions of a new logo over the course of the next month. Called "30 Days of Change," the brand will release one new logo each day. Of the move, Yahoo! CMO Kathy Savitt said, " It's our way of having some fun while honoring the legacy of our present logo."

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by Steve Hall    Aug- 7-13    
Topic: Brands

Singapore Asks Finland For Hand in Marriage, CROCS Ad A Fake


- This weird little Mentos video with an oddly catchy tune aims to garner support for a proposal that would solve Singapore's land crisis.

- These McFlurry-loving women need better lipstick.

- IPG Mediabrands has launched a new unit that further blurs the line between media and creative agencies. Called Mediabrands Publishing, it will create videos and other quick-turnaround content for marketers that will live in the physical and digital worlds. The digital content will be distributed on websites and social media platforms such as Twitter, Facebook, Instagram and Vine.

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by Steve Hall    Aug- 2-13    
Topic: Agencies, Brands, Strange

Maria Sharapova Named Samsung Brand Ambassador For Sochi 2014 Winter Olympics


Yesterday in Moscow, Samsung announced that global sports icon and four-time Grand Slam title winner Maria Sharapova was named as its brand ambassador for the Sochi 2014 Winter Olympics. In this role, Sharapova will work with Samsung to promote sporting and Olympic ideals as well as help raise awareness for Samsung's Sochi 2014 sponsorship.

The company also unveiled its Samsung GALAXY Team Russia for Sochi 2014, which features NHL All-Star and 2009 Stanley Cup champion Evgeni Malkin. The Samsung GALAXY Team is one of Samsung's key initiatives around the Olympic Games, aimed at promoting the Olympic Movement and providing "direct contact" between Olympians and their supporters around the world.

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by Steve Hall    Aug- 2-13    
Topic: Brands, Celebrity

Mercedes-Benz Wants to Have Sex With Automotive Servicemen


Cheesy is really the only word that can be used to describe this Mercedes-Benz Service song sung by Patricia Meeden. Cheesy still photography. Cheesy lyrics that proclaim double entendres like a 40-year-old woman trying to pick up an 18-year-old dude. And cheesy strategic thinking from a brand one normally associates with upstanding elegance, not veiled bathroom humor from a 14-year-old boy telling "smell my finger" jokes to his best friend between classes.

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by Steve Hall    Aug- 2-13    
Topic: Brands, Video, Worst

Jenny McCarthy Doesn't Smell Like an Ashtray in These Blu eCig Ads


Jenny McCarthy, who recently unleashed her breasts for Carl's Jr. can now be seen pimping Blu e-cigarettes in a television campaign breaking August 5. Making note that while dating "smelling like an ashtray isn't the ideal aphrodisiac," McCarthy talks about how smoking e-cigrettes have made her feel better about herself and have eliminated the guilt associated with smoking.

The ads, and associated webisodes introduce a new Blu eCig Starter Pack, packaging that recharges the eCigs.

With tobacco companies getting hit from all aside, the eCig business is projected to grow to $1 billion in 2013. And Blu already has a 40% share of the market.

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by Steve Hall    Aug- 1-13    
Topic: Brands, Campaigns, Celebrity, Racy

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