Virginia Madsen Fronts Allergen's Botox. Nikki Cox Should Rethink Use

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So Botox. Many Hollywood actors use the stuff but most won't admit to it. Not Virginia Madsen who openly admits using the stuff and has been the spokesperson for Allergen's Botox and Juvederm since last year. Continuing in her roles as spokesperson for the brand, Madsen will front a new campaign for an anti-wrinkle treatment for Botox Cosmetic which will include broadcast, magazine and online.

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Madsen appears to be one of the few people who don't go overboard plumping up their lips or other facial features to obscene proportions. Perhaps Madsen should have a conversation with Nikki Cox who appeared in an episode of Jennifer Love Hewitt's Ghost Whisperer with lips so shocking inflated, it was near impossible to look at anything but her lips when she was onscreen.

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by Steve Hall    Jul-12-08    
Topic: Brands, Campaigns, Celebrity



Stamp Out Fun Where It Lives -- Right in the Pancreas! Or the Liver.

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Roller skates + ethnic noisemakers = Extreme Clothing Volatility. That's one life lesson I learned at NOLAF (the National Organization for Legislation against Fun), our latest source of advertainment.

NOLAF may sound cheesy and unoriginal (HANDTOSS, anyone?), but it works perfectly as an undemanding time-waster. Here are five reasons why.

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by Angela Natividad    Jul-10-08    
Topic: Brands, Campaigns, Good, Online



Truth Campaign Continues Broadway Musical-Style Idiocy

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It's getting really painful to write about the Truth campaign. It's become so horrifically bad, it makes one want to digitize one's hand, shove it deep inside the internets until it finds the neck of the entity that created this horror show, squeeze really really hard and put the entity out of its misery. You know who you are Arnold and CPB people! Do you seriously believe this stuff is any good? Damn, it makes one wish you'd bring Derek Beckles back!

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by Steve Hall    Jul-10-08    
Topic: Campaigns, Cause, Commercials, Worst



Dr. Scholl's: The Insole of Choice for the Table Dancer In You!

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In addition to an out-of-control Yaya DaCosta (the smart one from America's Next Top Model), this Dr. Scholl's spot sports dancing insoles and a shadow that never found its Peter Pan.

How far we've come from Papa's trusty, slightly soggy shoe inserts.

Tip o' the noggin to MultiCultClassics.

by Angela Natividad    Jul- 9-08    
Topic: Brands, Campaigns, Commercials, Television



University Of Phoenix Allies Itself to Bloggers

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Awhile ago, The Economist published an article about digital nomads, a growing class of workers that aren't anchored to an office. (Typically they're anchored to wi-fi, possibly the cruelest micro-manager of all.) People like this now constitute 30 percent of the US workforce.

I don't think most people think all-online professions are very realistic ("Clearly she's a trustafarian!"), so articles like The Economist's are a big step toward legitimizing them to pinstriped peers and bummed-out parents.

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by Angela Natividad    Jul- 9-08    
Topic: Brands, Campaigns, Good, Online, Packaging



Philadelphia's 'The Weavers' Painfully Dull

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As part of the Philadelphia Tourism campaign, Red Tettemer found (created) a bunch of geeky bike weavers and adopted them for inclusion in the campaign. For an excruciatingly boring experience, check out The Weavers here. Maybe there's some witty twist at the end of the video but after three minutes of outrageously geeky lameness, patience was expended and attention moved elsewhere.

Apparently, there's more to the tourism campaign which will, hopefully, redeem the boredom The Weavers have caused.

by Steve Hall    Jul- 9-08    
Topic: Campaigns, Strange, Worst



Scuba Diving Kitty Explained by HowStuffWorks

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Just what is it with those Japanese who use guards to cram people into trains or those people with seemingly endless amounts of time on their hands with nothing better to do than...take their cat scuba diving? While these two new commercials for HowStuffWorks can't promise the site will explain why people do the strange things they do but they can definitely tell you how.

The campaign, created by Preston Kelly Inc. is a first for the site which was recently acquired by Discovery Communications six months ago.

by Steve Hall    Jul- 9-08    
Topic: Campaigns, Commercials, Good, Strange



Dove Slaughters a Perfectly Good Queen and Bowie Song

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Under Pressure, little more than transparent hype for Dove's self esteem fund ("You support our efforts every time you buy Dove!"), is probably the weakest of its Ogilvy-manufactured Real Women series. The parts that aren't naked promotion look cobbled together from scraps of Onslaught.

The spot follows up from Amy, the lonesome story about a lovestruck boy who doesn't understand why his girlfriend hates herself so much; and Hair, one woman's pursuit of gorgeosity via shoe polish and peroxide. It kinda brings Requiem for a Dream to mind, except it's missing "ass to ass!"

by Angela Natividad    Jul- 9-08    
Topic: Brands, Campaigns, Commercials, Online, Promotions, Television



Ogilvy -- er, Lenovo -- Blogs and Tweets the Summer Olympics

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Lenovo is maximizing its Summer Olympics sponsorship with a social media rollout dubbed "Voices of the Olympic Games." Rohit Bhargava, SVP of Ogilvy 360 Digital Influence, described the strategy in a sentence that would give William Faulkner brain freeze:

Use Lenovo products to power athletes sharing their real experiences leading up to and during the Olympic Games directly with fans around the world.

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by Angela Natividad    Jul- 7-08    
Topic: Campaigns, Events, Online, Social, Sponsorship



State Farm Pushes Peace at Hollywood Car Wash

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State Farm erected some Chinese Theatre-style installations above a busy local car wash on Sunset Blvd. The vibe is very Mao meets car salesman. Overhead, banners read, "Experience peace of drive."

Hrrm. Going Zen behind the wheel is cool while your car's getting sudsy, but it's a fine line between clearing your mind and falling asleep while in transit. Though if a meditative trance does guide you to someone else's bumper, I have no doubt State Farm will appear at your side, genie-style, with a smile and a very big abacus.

More photos here and here.

by Angela Natividad    Jul- 7-08    
Topic: Brands, Campaigns, Outdoor










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