Svedka Operates Beyond Realm of Human Understanding

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We don't claim to understand Svedka's ad campaigns. To be honest, we don't even really want to, because it would force us to think too hard, and that would probably be playing right into the hands of the more efficient stainless-steel race.

What we know: there are fembots. The fembots are political. They might even take over. And for some reason beyond us, there's a gay theme.

That's all we need to know, really. But Copyranter finds all these (potentially vodka-induced) loose ends really frustrating.

by Angela Natividad    May-24-07    
Topic: Campaigns, Commercials, Strange



Ray Ban Will Do Anything to Keep You Watching

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Here we have another Ray Ban video for the Never Hide campaign. Continuing down the path of arbitrary-but-watchable, a couple makes out all over town.

Yeah, that's the whole ad. And before you go, "WTF, dude, why is that watchable?" we have to ask, would you turn away or keep staring if you saw this in real life?

by Angela Natividad    May-24-07    
Topic: Brands, Campaigns, Strange, Video



Candystand Brings Steve-O Out to Play

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Candystand keeps us occupied through the night with a new ad featuring Steve-O of Jackass.

Watch Steve-O get buried in sand. We're kind of amused, but not as much as we were when he pierced his ass cheeks together.

Off the subject of Steve-O, how is it Candystand can push mojito flavoured gum but Cocaine gets castrated?

by Angela Natividad    May-24-07    
Topic: Campaigns, Celebrity, Commercials



UK Mac vs PC Ads Even Less Palatable than US Variations

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Update. We're not too keen on the UK variations on Apple's Mac vs PC campaign, but user comments suggest they're really rather awesome in a UK kind of way.

Guess you have to be there. On this side of the pond, however, the variations really make you appreciate the kind, if condescending, chemistry between Justin Long and that-other-guy.

The ads feature actors Mitchell and Webb of a sitcom called Peepshow, whose vibe can perhaps be most easily compared to Larry David's painfully awkward Curb Your Enthusiasm.

by Angela Natividad    May-23-07    
Topic: Bad, Brands, Campaigns, Commercials



Texting Makes Good if You're Scantily Clad

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Shake Well Before Use points us to a campaign for plus-sized lingerie shop Bravissimo.

The firm, which specializes in unmentionables in D-JJ cups, conducted a traditional media campaign with multiple calls to action, including television, web and text-based ones. Wouldn't you know it, texting accounted for a whopping 45 percent of responses.

As the Silly Girl points out, we can't help but wonder how much of that figure was comprised of men expecting some raunchy text action. Because come on, look at the ad. It just reeks of 1-(900).

by Angela Natividad    May-22-07    
Topic: Campaigns, Mobile/Wireless



Why Date When You Can Engineer? Introducing the Manquarium

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We totally dig how girl power in marketing is manifested in self-imposed inaugurations and, now, opportunities to actually build men.

This is for the Venus Manquarium campaign. Fembot future, here we come.

by Angela Natividad    May-19-07    
Topic: Campaigns, Online, Strange



Bud Light Hangs With Beach Blanket Bimb...Uh...Beauty

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No sooner to we take beer marketers to task for foisting idiotically staged and sexually charged commercials, do we stumble upon these Cannonball Agency-created, Cutters-edited ads for Bud Light's Have Soome Fun With It Campaign. Oh sure, some might say these are just as idiotic and sexually charged as every other beer marketer's work but we'd disagree. There's just something intriguingly different about these ads that different enough to maintain interest. Feel free to disagree because we know some well. But you all know we love a good debate.

by Steve Hall    May-18-07    
Topic: Brands, Campaigns, Commercials, Good, Racy



Kids Air Views on Global Warming for SOS

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Anonymous Content lends a slightly tinted angle to this green campaign for SOS Live Earth. Here a bunch of kids air their views on global warming.

It's always interesting to hear kids discuss big global issues because they generally take what they've been taught and express it with confidence. Absolute truth: another one of those imaginary friends that died with college. Our favourite quotes:

"Humans aren't the main threat. the main threat is water vapour."

"The world will last forever, because God won't let us down."

Ain't that a relief.

by Angela Natividad    May-17-07    
Topic: Campaigns, Cause, Commercials, Trends and Culture, Video



Mountain Dew Gets All Tatted Out with Sexy New Bottles

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How much do you love your carbonated sperm-killing cola of choice?

Enough to turn it into body art? Mountain Dew and agency Seed Gives Life hope so.

By implication, anyway. A new campaign called Green Label Art is promoting a series of limited-edition Mountain Dew bottles, inspired by tat culture. See video.

Rumour has it a local burger joint whose name escapes us conducted a campaign in which people were invited to tattoo their logo somewhere on their bodies in exchange for free food for life. In just a few months so many people called the bluff that the campaign had to end.

Sucks for those who didn't cash in. Well, a memory's worth a thousand ice-breaking conversations, isn't it?

by Angela Natividad    May-17-07    
Topic: Campaigns, Online, Packaging, Trends and Culture



Cows Have Emotions. Feeling Like a Palio Yet?

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Oh, awesome. Again for its Palio model, Fiat succeeds in confusing us more than it did yesterday.

Got two minutes? Watch an old man throw knives at a cow. Then hit the campaign website, where you can watch all sorts of other bizarre Brazilian fare.

by Angela Natividad    May-17-07    
Topic: Campaigns, Online, Strange










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