Colorado Restaurant Celebrates Pot Legalization With Paranoia-Reducing Pot Pairing Campaign

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This week, Colorado restaurant chain Hapa Sushi in Boulder is celebrating the state's legalization of marijuana with a "weedy" print and in-restaurant ad campaign, Happy Legalization, created by TDA_Boulder.

The campaign consists of three ads, running in Colorado weeklies and monthlies. One of the ads, Pairing Menu, doubles as a hand-out menu. Another, Effective January, doubles as a table tent and as an in-restaurant poster.

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by Steve Hall    Jan- 8-14    
Topic: Campaigns, Newspaper



Airbnb is Like Living in A Bird House

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Airbnb, courtesy of San Francisco-based Pereira & O'Dell, has launched its first national campaign which will include online, TV, print and cinema. The agency worked with artists to interpret Airbnb listings and represent them as birdhouses. Why birdhouses? Because they are home to birds which travel the world like no other creature and see things from a completely different perspective.

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by Steve Hall    Dec-16-13    
Topic: Campaigns



Special K Wants Women to Stop Talking About How Fat They Are

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Akin to Dove's Beauty campaign which urges women to be less analytical about their looks, Special K is out with a campaign that aims to "shut down fat talk." Created by Leo Burnett and directed by O Positive's Peyton Wilson, the work witnesses women shopping in a clothing store where the clothing labels contain actual "fat talk" quotes found online.

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by Steve Hall    Dec-10-13    
Topic: Campaigns



Four Ways to Differentiate Your Cold Beer From Every Other Cold Beer

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We can imagine the the amount of head scratching that went on among Clemenger BBDO creatives after being briefed by Carlton on their new beer which is called...Carlton Cold. We're sure it was like, "Say what" Isn't all beer cold? How the hell are we going to differentiate this cold beer from every single other beer brand in the world?"

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by Steve Hall    Dec- 5-13    
Topic: Campaigns



There's Almost No Car in This Porsche Ad

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Almost harkening the Hill Holiday-created Infiniti launch campaign in which the car was never shown, Fred & Farid Shanghai have created a print campaign for Porsche China that shows juts how difficult it is to keep up with a speeding Porsche. Even for a photographer shooting a print campaign for the brand. Witty

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by Steve Hall    Sep-25-13    
Topic: Campaigns



There Will be No Fun Until the Oville Redenbacher is Popped

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A new Orville Redenbacher campaign from Venables Bell & Partners takes the importance of popcorn to new levels. A lot of people simply can't enjoy their entertainment unless they've got a giant tub of popcorn in front of them. Us, on the other hand, realize popcorn -- and, sadly, pretty much every other piece of manufactured food -- is just a collection of chemicals unfit for human consumption.

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by Steve Hall    Sep-23-13    
Topic: Campaigns



FedEx Thinks NFL Players Would Skip Games Just to Receive Packages

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For the past ten years, FedEx has been an official sponsor of the NFL. Previous ads focused on the brand's sponsorship of the FedEx NFL Air & Ground Players of the Week. This year, FedEx, with help from BBDO New York, is shifting the focus of its football-themed spots to its new FedEx Delivery Manager product which allows customers more control over their package deliveries.

Two new spots, which debuted Sunday during NFL Football broadcasts, target NFL fans with silly but witty humor that squarely falls into the "you're an idiot until you're not" category.

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by Steve Hall    Sep-17-13    
Topic: Campaigns



Prancercise Lady Fronts Wonderful Pistachios Campaign

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Oh the internet. It gives us so many wonderful things. So many things we'd would never have experience before like, well, like the Prancercise® Lady. If you haven't heard of her, her name is Joanna Rohrback and she does this exercise thing which aims to "create the most satisfying, holistic and successful fitness program one could hope to experience." And it has nothing to do with riding a horse.

Anyway, Rohrback, along with Dennis Rodman, an elephant, King Kong and, yes, Norman Bates, can be seen in the upcoming Wonderful Pistachios Get Crackin' campaign which debuts today.

The campaign, which began in 2007, has featured such cultural oddities as Honey Badger, Snooki, Snoop Lion, Keyboard Cat, The Village People and, yes, the Secret Service.

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by Steve Hall    Sep-16-13    
Topic: Brands, Campaigns, Celebrity, Strange



OMG! Subway Has a Bacon Sub!!!

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Everyone loves bacon, right? Oh of course you do. Don't listen to those health nuts. OK, maybe just the Paleo nuts who argue fat is good and bacon is king! They'd love Subway's new Beechwood Smoked Back Bacon sub...well, that is without the bread, of course.

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by Steve Hall    Sep-11-13    
Topic: Campaigns



This Southern Comfort Ad Makes Us Long For A Fat Guy in A Speedo

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It's hard to follow up on a classic. And Southern Comfort's original Whatever's Comfortable ad, Beach, was, indeed, a classic. Wieden + Kennedy miraculously made a paunchy guy walking down the beach in a Speedo actually look cool.

That ad was followed by Shampoo and Karate and now we have Dance. Dance is all about a guy "dancing like the entire internet isn't watching." And we really shouldn't bother watching because, well, it's boring beyond belief and carries none of the original panache.

Sadly, it appears the campaign is now being dialed in which is a shame given the potential the original presented.

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by Steve Hall    Sep- 7-13    
Topic: Brands, Campaigns










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