Oops. David&Goliath Photo Shoot Messes With LAX Traffic Control

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Recently, 110 employees of El Segundo-based David&Goliath headed to the rooftop of their building to shoot an ad for their new Brave house ad campaign. All went well until three police cars appeared with officers telling the agency to shut down the shoot immediately.

It seems the multiple flashes and smoke effects were interfering with LAX air traffic control. The agency co-operated and shut down immediately. But not before getting enough shots to make this promotional ad for the agency.

Luckily, that head didn't come from one of the police officers.

by Steve Hall    Jul-22-09    
Topic: Agencies, Campaigns, Strange



If Paris Hilton Could Read She'd Buy One

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To promote a line of Connie Carman- created Couture Planet handbags and accessories made from recycled newspapers, a group of creatives, Keith Lane, Deborah Hines and Frank Rapp put together a series of posters that celebrate the demise of the newspaper poke fun at Prada and call attention to Paris Hilton's apparent lack of readings skills.

by Steve Hall    Jul-22-09    
Topic: Campaigns, Cause, Celebrity, Poster



Batman and LendingTree Rescue Economy With Superheroes

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Remember Batman? No, not the one played by the guy who became a YouTube sensation when he verbally assaulted a member of his film crew. No, not the one played by the one who used to be a doctor on ER. No, not the one who played Jim Morrison in the movie The Doors. No, not the one who play a stay at home dad in the movie Mr. Mom.

Nope. We're talking about the original TV Batman. He's still alive, by the way, in case you were wondering and his name is Adam West. And he's the voice behind this new Lending Tree campaign from Mullen. And in a nice nod to West's past gig as superhero-in-tights, he helps people discover their inner superhero so they can battle Wall Street and come to the rescue of today's biggest villain; the economy.

And in complete compliance with the National Center for the Equality of Racial Representation in Advertising, there's version featuring a white male, a black male and a woman. OK so they left out combos like black woman but NCERRA only requires a 75 percent compliance rate.

See the spots here and here.

by Steve Hall    Jul-20-09    
Topic: Campaigns, Commercials, Good



Scion Pixelates, G.I. Joe Elevates, Vogue Vacillates

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- Scion is out with a new Brand Manifesto. It's "intended to inspire new youthful and creative trendleaders with its bold and edgy elements." There's Pixel Reveal, Speechifier, a TV spot and other elements.

- It's fake! It's fake! It's fake! Now that we have that out of the way, here's a promotion for the upcoming G.I. Joe movie. It's nothing like Demi Moore's G.I. Jane version.

- Vogue's ad page count isn't looking too good for September.

more »

by Steve Hall    Jul-20-09    
Topic: Campaigns, Video



Levi's Goes Forth, Toilet Taunts, Nissan Fails, Paddy Power Sexifies

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- We really like this America-themed Levi's commercial, part of a recently launched Wieden + Kennedy-created campaign for the brand.

- Giant toilet mascot for Denver Water runs through a fountain and scares off kids. What has advertising come to?

- Someone spent a lot of time and effort to examine a Nissan Hypercube promotion in Canada during which the creators "took their hands off the wheel and major details were overlooked."

- Paddy Power Poker Pro Spray will make you very very sexay!

- Toshiba launched a series of Young & Rubicam Brands-created 'reality' webcasts in which two all-American towns: Boring, Oregon and Normal, Illinois will compete to see which town's residents can use Toshiba technology to become the more exciting place. Filming will take place with video postings on MySpace beginning Monday, July 27th.

- When we think of sneakers, we think of hyperdive-powered intergalactic space vehicles. Don't you? Well Under Armour does.

- There's a time and a place for humor.

by Steve Hall    Jul-17-09    
Topic: Brands, Campaigns, Guerilla



Scarlett Johansson Replaces Penelope Cruz As Mango Spokesmodel

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Scarlett Johansson, whose chest Woody Allen simply cannot stop staring at, has landed a new spokesmodel gig for fashion label Mango. She follows Penelope Cruz and is featured in a new ad campaign.

Images from the campaign are here.

by Steve Hall    Jul-16-09    
Topic: Brands, Campaigns, Celebrity



Roadkill Detective Explains Benefits of Job

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Kinda lame until the end but it's only one minute long so it's sort of worth the wait. Not sure what PETA would have to say about animal treatment in this video but Westwood College doesn't seem to have a problem. All they want is for people in less desirable careers to realize a little education can help a person land their ideal job. But this "roadkill detective" seems to be quite smitten right where he is.

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by Steve Hall    Jul-15-09    
Topic: Campaigns, Good, Strange, Video



Tanqueray Causes Verbal Diarrhea

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So Tanqueray is out with a new W + K Amsterdam-created campaign that includes TV and outdoor and in the TV spots we see just how much goes into Tanqueray and and how all that muchness translates into the making of really good cocktails that cause tickle fights in the mouth of a man meeting an ex-girlfriend in Paris along with other friends who are too cool to visit the Eiffel Tower, the Mona Lisa or the Art du Triumph (or however you spell that) and how that's all about resisting the simple because, well, they drank Tangueray which, for some reason, caused them to appear in a commercial that's actually quite beautiful but just can't stop talking about how the ingredients in Tanqueray change people's behaviors like the guy who sneaks his way backstage and causes reviewers of advertising to write the world's longest run on sentence just to further define the essence of the campiagn so everyone can fully understand it so that when they go to the liquor store for gin their only choice will be Tanqueray and the only thing they'll do after drinking Tanqueray is fly to Paris and not visit the Eiffel Tower, the Mona Lisa or the Art du Triumph and, oops, we already said that but we're running out of things to say about this commercial except to note that if they did a :60 of this commercial, we'd need to continue this article over at AdFreak, AgencySpy or Adland because we'd run out of space but oh wait that's stupid because you can't run out of space online because, well, it's not like offline media which has finite printed space but that no one reads anyway because old media is dying and new new media is where it's at which makes this entire statement moot so here we are back talking about that Tanqueray commercial that has such amazing ingredients that it makes people do strange things like visit Paris and not visit the Eiffel Tower, the Mona Lisa or the Art du Triumph and, oops, we already said that but we're running out of things to say about this commercial except to note that...it's time to shut the fuck up about this fucking commercial.

by Steve Hall    Jul- 2-09    
Topic: Brands, Campaigns, Commercials, Creative Commentary, Outdoor



Westwood Polishes Collars Up Pretty for Corporate Cogdom

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Here's a pair of ads for Westwood College, one of those vocational schools where you can get a degree in three years and start your career!

These are more engaging than potshots of nurses taking blood pressure while degree options scroll by. They're a little more casual, and the focus is on the various mundane personalities (and costumes) you take on as you move from dead-end job to CAREER!

And when we say CAREER!, we mean a desk somewhere, which, Westwood fails to mention, is often infinitely less stellar than singing happy birthday songs at TGI Friday's.

Work by Cactus/Denver.

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by Angela Natividad    Jun-30-09    
Topic: Brands, Campaigns, Commercials, Television



Diddy Lied to Us. Taco Bell Sets Record Straight.

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Chris Applebaum is probably best known for the videos he's done for extra-extra artists like Britney Spears and Rihanna. In "It's All about the Roosevelts," he slums it up for Taco Bell, but doesn't stray too far from his trashy pop roots.

The statement "It's All about the Roosevelts" riffs off Diddy's "It's All About the Benjamins," a track from a year we're too embarrassed to look back on and that plays on Benjamin Franklin's appearance on the $100 bill. NOTE: The music is all original.*

more »

by Angela Natividad    Jun-30-09    
Topic: Brands, Campaigns, Online, Video










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