Bar Rafaeli Does Santa Claus Striptease For Lingerie Brand

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In a new commercial for underwear brand Under.me, Bar Rafaeli struts through New York City in a Santa Claus outfit before returning to her apartment and slowly stripping to reveal her Under.me undergarments.

Shot in black and white, the ad promotes the brand's 20 percent off Christmas sale.

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by Steve Hall    Dec-14-12    
Topic: Celebrity, Commercials, Racy



Kobi Bryant, Leo Messi Can't Beat Ice Cream

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Have you seen the new Turkish Airlines commercial featuring Kobe Bryant and Argentinian soccer player Leo Messi? No? Then you are not one of the almost 22 million people who have.

The video, launched on December 6, now has almost 22 million views on YouTube. In the video, Bryant and Messi vie for the attention of a boy by performing increasingly amazing stunts starting wil ball play and progressing to card house building and balloon animals.

Ultimately, both greats lose to a bowl of ice cream offered by a flight attendant.

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by Steve Hall    Dec-10-12    
Topic: Celebrity, Video, Viral



Beyonce Back With Pepsi in $50 Million Deal

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Almost ten years ago, Beyonce first appeared it what was, by far, one of the hottest Pepsi commercials ever to air. OK, that may be a bit of an over exaggeration but not to the gas station attendant whose jaw dropped when he watched Beyonce in all her bootyliciousness walk from her car to a Pepsi machine as Crazy in Love played.

Now, ten years later, Pepsi is, again, working with the star in a $50 million deal that will include a new "Live for Now" commercial as well as promotional appearances, her likeness on limited edition cans and a Creative Development Fund that will support Beyonce's various creative endeavors.

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by Steve Hall    Dec-10-12    
Topic: Brands, Celebrity



Jimmy Fallon to Crowdsource Ford Super Bowl Ad on Twitter

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Ford has signed a deal with Jimmy Fallon to help the brand create a :60 for Lincoln that will air during the Super Bowl. Fallon, with his 7 million Twitter followers as opposed to Ford's 172,000 and Lincoln's non-existent 750, will head up a crowdsourcing strategy that urges fans to help Fallon create the ad.

Fallon will direct followers to Steer the Script, a site that explains the promotion. Beginning December 5 with a tweet from Fallon who will pen the beginnings of a script for the :60, followers can reply with their suggestions.

Somehow miraculously a workable script will emerge from what will certainly be a cacophony of idiotic tweets from people who have no idea how to artfully craft a TV script, let alone a coherent 140 character tweet.

by Steve Hall    Dec- 4-12    
Topic: Celebrity, Social, Super Bowl 2013



It's Not Christmas Without Snoop Dogg

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Courtesy of Adidas, we have the pleasure of viewing Snoop Dogg tell the story of Ebenezer Snoop, a hip-hoppity tale of the usual past present and future travails of those who don't believe.

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by Steve Hall    Nov-28-12    
Topic: Celebrity



Anna Nicole Smith's 6-Year-Old Daughter in Guess Campaign

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Following in her mother's illustrious footsteps, Dannielynn Birkhead, 6-year-old daughter of the late Anna Nicole Smith, will appear in a new ad campaign for Guess Kids. Smith, then unknown, first appeared in Guess ads in 1993.

The ads, which also feature Babyface's daughter, Peyton Edmunds, will appear on billboards and in magazines beginning in January.

by Steve Hall    Nov-27-12    
Topic: Celebrity



Morgan Freeman Voices Marriage Equality Ad

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Familiar baritone Morgan Freeman has lent his voice to a Human Rights Campaign marriage equality spot which debuted November 25. In the spot, entitled Dawn of a New Day for Marriage Equality, Freeman intones, "America stands at the dawn of a new day. Freedom, justice and human dignity have always guided our journey towards a more perfect union. Now, across our country, we are standing together for the right of gay and lesbian Americans to marry the person they love. With historic victories for marriage, we've delivered a mandate for full equality. The wind is at our back but our journey has just begun."

Just recently, Maine, Maryland and Washington joined Connecticut, Iowa, Massachusetts, New Hampshire, New York, Vermont and District of Columbia as states that allow same-sex marriage.

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by Steve Hall    Nov-26-12    
Topic: Cause, Celebrity



Kate Upton to Play 'Object of Desire' in Mercedes-Benz Super Bowl Ad

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In a role that is quite apropos, model of the moment, Kate Upton, will appear in a Mercerdes-Benz Super Bowl commercial as an "object of desire." Upton, who does not have a license of her own, won't be driving in the ad but is said to represent just how far a person might go to attain their heart's desire.

Heart's desire might be a bit of a highbrow description for the kind of desire most people experience when they think of Upton but we won't quibble.

by Steve Hall    Nov-22-12    
Topic: Celebrity, Racy, Super Bowl 2013



William Shatner's Deep-Fried Turkey PSA Gets Auto-Tuned

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Now this is funny. Remember last year when William Shatner did a PSA for State Farm which shared safety tips for those planning to deep-fry their turkeys? Well, Shatner's back and this time his PSA has been auto-tuned by John Boswell and the results are quite amusing. Give it a watch.

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by Steve Hall    Nov-21-12    
Topic: Cause, Celebrity



Tom Brady's Slipper Tradition Central to New UGG Campaign

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Inspired by Tom Brady's tradition of giving UGG footwear to fellow players as a way to say thanks, UGG Australia has launched Pink Slip, a new ad, created by M&C Saatchi LA, which features Tom Brady offering a pair of UGG Ascot slippers to a rookie player.

The Pink Slip TV spot premiered on November 19 on ESPN, ESPN2 and NFL Network. On the day of launch, consumers received a dedicated e-mail directing them to view the commercial and behind the scenes video for Pink Slip on the UGG Australia web site and other social media platforms.

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by Steve Hall    Nov-21-12    
Topic: Campaigns, Celebrity










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