Baby Spice Out-Spiced by Prego

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Hmm. Life after superstardom isn't always so great. Baby Spice (our fav) aka Emma Bunton is now appearing in Prego print ads and has been in TV ads since last May. The amazing concept for this campaign? "Even one of the Spice Girls can't think of a spice to add to the perfectly seasoned sweet and savory taste of Prego Sauce." And yea, we know she's already done commercials for Polaroid. Guess it's a good thing they're on tour again.

by Steve Hall    Aug-21-07    
Topic: Celebrity, Magazine



Kanye West Leaps onto the McFly 2015 Project with 'Graduation'

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Hot off his last eye-popper, Kanye's making yet another political statement with the art on his third album, Graduation.

Created by Murakami (best known for his cavity-sweet Louis Vuitton line), the cover features Kanye's mascot flying fast in a pair of legendary McFlys. For a pair of shoes that never actually existed in the mainstream, the McFlys are making a runaway comeback like nobody's business - activists and all.

A glance over the comments section of Rumors Daily betrays mixed feelings about the album art. Generally speaking, we love Kanye and the McFlys. But others, like Malik, call this a "horrible drawing" that makes the beloved shoes look like "some K Swiss shit."

Not to hate on Murakami or Kanye, but they kind of do.

by Angela Natividad    Aug-21-07    
Topic: Campaigns, Cause, Celebrity, Good, Trends and Culture



Christian Slater's Job is to Save Ellis Island

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While it might be callous to say Christian Slater has nothing better to do than appear in...oh...we're just going to say it: the once great Christian Slater has nothing better to do than appear in a save Ellis Island campaign - along with other celebrities - called We Are Ellis Island. The campaign goal is to build support for saving the island and its crumbling architecture.

Callousness aside, the campaign is a nice effort at calling attention to a place through which millions of soon-to-be Americans passed and the legacy it left for the decedents of those who did pass through. Sponsored by Arrow and featuring Katharine McPhee, Joe Montana, Kristin Cavallari, Christian Slater, Richard Belzer, Elliot Gould, cast members of The Sopranos and others, two commercials, a print campaign and individual videos bring Ellis Island stories to life.

more »

by Steve Hall    Aug-20-07    
Topic: Campaigns, Celebrity, Commercials, Good, Magazine, Television



Bongo's Vanessa Minnello Leaves Lindsay Lohan's Knife Behind in New Ads

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What's a poor TV personality to do when her TV gigs - soap star, TRL host, ET reporter - dry up? An ad campaign, of course. Last spring Vanessa Minnello signed a deal with fashion brand Bongo to front their ad campaign which continues this fall with new ads.

If you want all the goods on Minnello, check out her Wikipedia page on which such tidbits as her number 15 placement on Maxim's Hot 100 issue and Lindsay Lohan knife images can be had.

Anyway, here's the other two images from the new campaign.

by Steve Hall    Aug-17-07    
Topic: Celebrity, Magazine



Al Gore and Cameron Diaz Want You to Save the Earth

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Anything to get people to care about Current TV. Al Gore has hooked up with Cameron Diaz to introduce its ":60 Seconds to Save the Earth" contest which calls for people to submit :15, :30 or :60 PSAs urging people to care about the climate. The winning spots will air on Current TV and on MySpace's Impact channel. So if you're feeling green and have the CGM itch, this is your chance to get something on the air as opposed to having it trashed by the client.

by Steve Hall    Aug-17-07    
Topic: Cable, Celebrity, Consumer Created, Good



Some Violent Femmes Don't Like Little Red-headed Wendy

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As the last pair of Beatles and the Saatchi guys will tell you, music and advertising make a passionate, but occasionally fatal, mix.

Bassist Brian Ritchie of the Violent Femmes is suing vocalist Gordon Gano for lack of attribution on some songs and inaccurate earnings distribution.

The lawsuit also alleges Gano "[trashed] the band's reputation" by licensing the use of "Blister in the Sun" in a Wendy's ad.

Ooh, pulling out the big guns. The ad doesn't strike us as super-controversial, but fans feel differently. One blogged, "My ears perked up. Then my jaw dropped. Then my heart sank."

Awww. There, there. Maybe it's the ad's white-collar aspect. Hey, an '80s folk-punk band can't stay young forever, and at some point even fans must exchange the bong for the mousepad. We'd cry in sympathy but, oh, we don't know how.

Thanks Brian for the tip.



And Ironically, Imus See Reinvigoration

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Our favorite post Civil War relic Don Imus is back after reaching a settlement on Tuesday that frees him to get back on air at a new station, four months after calling the Rutger women's basketball team nappy headed hos.

"He's more valuable now than before the controversy," says founder Michael Harrison of Talkers magazine. "He was such a focus of media attention for so long that his career has been reinvigorated, and he's in a position to sort of reinvent himself -- to make himself more pertinent and even more interesting."

Racist slurs spouted by major media figures are indeed demonstrably interesting. Consider our other buddy Mel.

Well hell, if nothing else, maybe Nike will get another campaign out of it.

by Angela Natividad    Aug-15-07    
Topic: Celebrity, Radio, Worst



Graceland Opens to 'Tribute Elvises'!

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The distinguished self-made caste of Elvis impersonators have finally been permitted into Mecca. Graceland managers will be appointing a "tribute Elvis" set to perform in a way that suits the king, which is open to interpretation - but no tacky, no kitschy and no "ridiculous spoofs" which will be hard, considering those characteristics comprise most mental pictures of a would-be rhinestone king of rock 'n roll.

"Ultimate Elvis," a contest for finding the first tribute performer for Graceland's 30th anniversary, consists of qualifying rounds worldwide, with 24 contestants making Memphis and 14 enduring elimination last Sunday.

The winner will be chosen this Friday, the 30 year commemoration of Presley's death. Said anointed one will nail $5,000 in cash, a shopping spree of equal value through Graceland, a $3,000 gift certificate for a better Elvis jumpsuit, a championship belt and other stuff.

We couldn't make this kind of shit up.

by Angela Natividad    Aug-15-07    
Topic: Celebrity, Promotions



Mr. T is for Virtualization. Anymore Excuses? Punk, We Didn't Think So

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Mr. T, the earring-sporting punk-squasher from our '80s childhood, occasionally makes quirky ad appearances in which - to our surprise - he never seems to age.

And neither do his cameos seem to share a rhyme or reason. In a complete 180 from that last Snickers jaunt he did (see link above), he's just appeared in a string of Hitachi ads for virtualization technology.

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by Angela Natividad    Aug-15-07    
Topic: Celebrity, Commercials, Good, Online, Viral



Keira Knightley Gets Nude (Sort of) For Chanel

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Finally! It's been, like, forever since we've been able to slather over a celebu-campaign. It's like they all decided to heed that research that claims celebu-tising doesn't work. Or, we're so immune to it all, we've missed any recent campaign that might have barfed itself up from the bowels of desperate marketers and their agencies who can't find anything meaningful to say so they grab a celeb and slap on a logo.

Anyway, the latest celebu-campaign comes courtesy of Chanel which has photographed Keira Knightley wearing nothing but a top hat over her breasts and a shirt draped across her lap. Stunningly beautiful as she is, we can't help but wonder, as we do with all her appearances, how much photoshopping the girl received this time around. After all, the marketers behind her not so recent appearance on a King Aurthur movie poster didn't think she had enough curves up top and manufactured some for her.

We're not saying anything's manufactured in this poster nor are we going to taunt the agency which created the ad. We're just going to sit back and drink in the beauty that is Keira Kightley and appreciate her - and Chanel - for sharing it with us.

by Steve Hall    Aug-14-07    
Topic: Brands, Campaigns, Celebrity










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