PETA Mourns Death of Anna Nicole

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PETA posts an article on the passing of Anna Nicole Smith, comparing the organization to her influence in a way that kind of makes sense but isn't immediately obvious to the casual observer: "We always thought that Anna Nicole was a perfect fit for PETA because, just like us, she not only hated cruelty to animals but also couldn't be ignored and because, no matter what people thought of her, they always had an opinion one way or another."

Touching stuff. To solidify the comparison, both were pretty good at performing stripteases for selected audiences.

by Angela Natividad    Mar- 8-07    
Topic: Celebrity, Online



Borat Labeled Human Rights Victim of Cold Mean Kazakhs

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It was just a matter of time before Borat got pinned a victim for his masochistic hairstyle but it turns out his case may be bigger than that, depending on whether you value the right to good hair over freedom of speech.

An annual human rights report released by Condy Rice criticizes the real Kazakhstan, listing relevant examples of human rights victims and including fictional character Borat, the woman-bashing, Jew-spooked Kazakh reporter invented by Jewish comedian Sacha Baron Cohen.

It's unsurprising Borat's come across some trouble considering the president isn't too keen on Cohen's charming rendition of Kazakhstan as racist, superstitious and misogynistic. The decision to pull Borat's website, Borat.KZ, is ceremoniously noted in the report: "The government deemed as offensive the content of a satirical site controlled by British comedian Sacha Baron Cohen and revoked the .kz domain."

We think it's sweet that the country has risen to Borat's defense. If we're going to chuck dirt at all our international friends anyway we might as well stop pretending it's for a good reason and go on righteously rallying for fictional characters.

Humbert Humbert had it rough too. Who wants to throw the rock at Mother Russia?

by Angela Natividad    Mar- 7-07    
Topic: Celebrity, Online, Social



Red Campaign Tanks Bringing in Just $18 Million

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Oops. That feel good Red campaign isn't working out after all. It seems it took up to an estimated $100 million to bring in $18 million for the charity effort. Not exactly the best ROI for a campaign of any kind. Groups such as Buy Less Crap which we wrote about here have derided the campaign claiming it's stupid to make people spend money to buy stuff when they could just give directly to charity far more efficiently. It's true. While many businesses may need a middle man to function properly, charity is most certainly not one of them.

The star studded campaign which was fronted by Steven Spielberg, Bono, Christy Turlingon, Chris Rock, Oprah Winfrey and others seems to have been a flop. Global Fund Private Sector Head Rajesh Anandan defended the campaign telling Advertising Age, "Red has done as much as we could have hoped for in the short time it has been up and running. The launch cost of this kind of campaign is going to be hugely front loaded. It's a very costly exercise."

more »

by Steve Hall    Mar- 5-07    
Topic: Bad, Campaigns, Celebrity



Fetish for Manatees? Get Your Fix and Thank Conan

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When in television, it goes without saying you might run into some odd policy meant in some way to protect you from The People or The People from you.

This is exactly what Conan discovered when he joked in passing about the existence of HornyManatee.com on air. An irate NBC called to let him know he can't just mention a site that doesn't exist, and now they have to purchase HornyManatee.com.

So that's exactly what they did. And instead of just redirecting it to NBC per the quid pro quo, they thought, why not pull out all the stops? The results make a good ice-breaker and they even managed to tie it to a cause, because you know how much people love cause-oriented consumerism.

Take the fetish tour for a complete manatee explosion.

That was disgusting. Forget we said that. In other news, and this is totally off-topic, we just found out that right whales have testes that weigh over one ton. HornyWhale.com, anybody? Wow, we've totally succeeded in grossing ourselves out. This is a new high. Or low.

by Angela Natividad    Mar- 2-07    
Topic: Celebrity, Good, Online, Spoofs, Strange



Jenner Love Hewitt Fights With Bra on 'American Idol' Tonight

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On Tuesday, we reported Jennifer Love Hewitt would be reprising her role as Hanes spokeswoman to promote the company's All-Over Comfort Bra. Hewitt will appear in :15 and :30 commercials as well as in print. The television commercials, breaking tonight on American Idol, feature Hewitt struggling with ill-fitting bras during a photo shoot until she she finds the perfect Hanes bra. The entire campaign will direct people to www.hanes.com/photoshoot for additional behind-the-scenes footage and commercial outtakes, an interactive "Bra Toss" game and sweepstakes for consumers, as well as a blog where consumers can vent about their biggest bra challenges.

You can see the new commercial, view the out takes, play the game, share bad bra stories and see more of Jennifer Love Hewitt in all her glory here.

by Steve Hall    Mar- 1-07    
Topic: Campaigns, Celebrity, Commercials, Good, Television



Disney Makes Better Use of Scarlett Johansson Than Reebok

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Now if ad*itive and Reebok had chosen, oh, say, Britney Spears or Lindsay Lohan instead of Scarlett Johansson for the company's new Scarlett Hearts apparel and footwear campaign which carries the headline, "I Am More Than A Cover Story," the ad might have carried more weight. While Scarlett is certainly cover story material, it's not like she captures the mind of America like some of the more famous starlets we have.

She's much better suited to the new Disney World campaign that just broke in GQ and other mags in which she appears as Cinderella along with Beyonce Knwles as Alice, Lyle Lovett as the March Hare, Oliver Platt as the Mad Hatter and David Beckham as Prince Philip.

by Steve Hall    Mar- 1-07    
Topic: Bad, Campaigns, Celebrity, Good, Magazine



Asian Poet Shoots Daggers of Diction at Rosie O'Donnell

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We all need our checks and balances. And when the ever-watchful public eye has set its sights on you, the checks can come in torrents. Such is the case with Rosie O'Donnell. For that Chinese "accent" she recently performed on "The View," Rosie's receiving a hailstorm of nasty response from the Asian community.

One that's generating some serious traffic on Youtube is the eloquent and forceful rebuke by poet Beau Sia, whose cool definition of "accent," and snarky "plus-sized lesbian" remark, rang like a slap in the face - and we're not even the targets.

We're not sure what's worse: Trumpster in a spitting rage, or the growing majority of the world's population raging poetic justice against you.

What happened to the funny and gentle Rosie, circa Harriet the Spy? Bring her back. We are scared of this manic new one.

Thanks to Bill for the tip-off.

by Angela Natividad    Feb-28-07    
Topic: Celebrity, Consumer Created, Good, Online, Video



Jennifer Love Hewitt Struggles to Find Bra That Fits For Hanes

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If you're a fan of Jennifer Love Hewitt and watch her CBS Ghost Whisperer show on Friday night, you know she loves to wear some of the oddest fashion as well as tease us with her cleavage. In fact, she's always loved the attention paid to her chest and has said, "My breasts have a career of their own. I just accept them as a great accessory to every outfit."

Her breasts are now a featured accessory for Hanes' new Hanes All-Over Comfort Bra with Comfort Straps, a product women of her shape can appreciate. Hewitt has appeared in Hanes campaigns before and been featured in our own spoof story but this one, created by Martin Agency, is, as the press release states, "targeted at women who have specified a need for a bra that offers no-slip straps and no pinching or sliding."

more »

by Steve Hall    Feb-27-07    
Topic: Campaigns, Celebrity, Magazine, Television



Tila Tequila Hopes 1.7 Million MySpace Friends Can Launch Single

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MySpace phenomenon Tila Tequila is about to find out whether or not having 1.7 million friends is as powerful as having a multi-million dollar marketing budget. Rather than sign with a label, Tequila, who's single I Love U was produced by Lil Jon, will be released on iTunes tomorrow.

Oh wow. Just listened. She might be hot but that song sucks. Trying WAY too hard.

by Steve Hall    Feb-26-07    
Topic: Celebrity, Promotions, Social



Britney Unimpressively Dents Car with Umbrella

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We'd elaborate but really, it's exactly what it sounds like. And normally we'd launch into some kind of diatribe about how tailoring Brand You is a life work (does Mr. Peanut go nutty? Does the Green Giant yell 'enough is enough'?) but something about Britney's bald enraged head discourages us.

"I think she's going to commit suicide soon," whispers a scandalized intern nearby. "Oh my God - I'm so sad." He bites his fist to repress his laughter. We stared at him awhile longer and realized this is probably the way most of her former fans are reacting. She's dropped long and hard from the Toxic days.

We wouldn't be surprised if some maverick company decided to rescue the Spears (a la Virgin's Kate Moss swoop post-scandal) and make her a freak poster child. It would certainly draw attention. Look at all the attention going to waste that she's generating now.

by Angela Natividad    Feb-23-07    
Topic: Celebrity








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