Hardaway Actually Is Irresistible to Gays, to His Chagrin

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Tim Hardaway chases his recent anti-gay remarks with an apology that's feeble at best. Meanwhile gay comedian and activist George Takei makes a judicious retort, assuring the paranoid Tim he's not only liked by gays; he's liked by gays.

An apt response. There's even a bit of rubbing, and who can do without maniacal laughter?

by Angela Natividad    Feb-22-07    
Topic: Celebrity, Good, Television



Beyonce Puff-Puffs and Pisses Off Aussies

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Balendu draws our attention to this promotion for Beyonce Knowles' upcoming tour in Australia, which is drawing controversy from the usual slew of anti-smoking groups and mean PC people. One such group actually contacted the Federal Dept of Health to say the ad acts as a tobacco promotion, thus breaching the Tobacco Advertising Prohibition Act.

We're surprised by the lifelong groomed artist's decision to use the old-fashioned cigarette holder, particularly because of strong negative sentiment about tobacco's effects (as if nobody knew before). Nonetheless, the act makes a statement and we're impressed by B's gumption. The untouchable Audrey would appreciate the political hat-tip, even if her immortal pose with the long cigarette is decidedly more chic.

by Angela Natividad    Feb-20-07    
Topic: Celebrity, Outdoor, Policy, Social



Aria Giovanni Makes Calling Your Mom Icky

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After reading a piece in Snackable Content which ended with, "Well I guess it certainly is one way men can get Giovanni in their pants," we simply had to share with you the story that led to that one liner. Aria Giovanni, the gorgeous and curvaceously top-heavy model, has teamed with Brickhouse Mobile to create Ariamobile, a site where Aria lovers can download videos, photos and ringtones featuring Aria. With images titled "So Big," "Overflow" and "Dangerous Curves," the site offers up all manner of curvaceousness to make using your cell phone more pleasurable than you ever thought possible. Except, of course, when you mother calls and you have to mentally rectify the sound of your mother's voice in your ear with the body of Aria in front of your eyeballs so that your head doesn't explode from the ickyness that combination is sure to conjur.

by Steve Hall    Feb-18-07    
Topic: Celebrity, Mobile/Wireless, Racy



Burt Reynolds Gets Naked Again! Send Him A Body Groomer!

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Back in the dark ages of the seventies when women thought men with tons of body hair were sexy, the very hairy Burt Reynolds graced the pages of Cosmopolitan with his famed centerfold pose. If only Philips' Shave Everywhere could have been on the scene. My how times and styles have changed. Today, men and women can't seem to get enough hair off their bodies. In the seventies, hair ruled.

Acknowledging hair length and style never stops changing, perhaps DIRECTV thinks it's ahead of the curve here and we should expect some sort of Shave Everywhere backlash with chest and pubic hair making a rampant return after having been tamed for so long. Or, perhaps, as the "Everything should be seen in DERECTV HD. Well not everything" headline indicates, the satellite company just wants to grossly counteract the usual satisfaction one feels when paging through the annual Sports Illustrated swimsuit issue in which this Burt Reynolds ad appears.

This hairy seventies freak show comes to us courtesy of Deutsch LA.

by Steve Hall    Feb-16-07    
Topic: Bad, Celebrity, Good, Magazine, Racy



NIN Builds Album Hype with Somber World Forecasts

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For album "Year Zero," Nine Inch Nails sets fans on a scavenger hunt with a series of webpages predicting the future. One example is Another Version of the Truth, a picture of a seemingly gentler America. When you click and drag your mouse, the pastoral picture reveals a desolate wasteland.

The first of the sites was discovered by fans who put together a set of highlighted words on a tour shirt. After that a spiral of other sites were found with roughly the same end-of-the-world, fascist/religious theme.

The effort was orchestrated by 42 Entertainment, the mad geniuses responsible for the Halo 2 campaign that sparked a dramatic nationwide search for a princess trapped in cyberspace.

more »

by Angela Natividad    Feb-16-07    
Topic: Agencies, Celebrity, Good, Guerilla, Online, Promotions, Viral



Joanna Krupa Gets Naked For PETA's Fur Campaign

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PETA continues its naked campaign with supermodel Joanna Krupa who appears "naked" in a new anti-fur "I'd Rather Go Naked Than Wear Fur" print campaign for the cause group. In a video, the Polish born model tells us she received a video from her sister that showed dogs being abused in China which motivated her to become part of the campaign. She tells us there's plenty of alternatives to fur although we hope most people, aside from supermodels, of course, don't choose to go naked.

by Steve Hall    Feb-15-07    
Topic: Campaigns, Celebrity, Racy



Kasey Kahne Bends Over for Allstate

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Until the arrival of Danica we didn't think of racing as much of a hottie sport. But these new Allstate spots with Evernham Motorsports' Kasey Kahne might just change our minds.

Set to air during the Daytona 500, the ads continue a campaign from last year and feature yummy Kasey getting repeatedly eye-raped by women from Allstate's Girls Day Out campaign. Watch him get bullhorn-frisked, and here's a spot where he tries driving away before damage is done.

In case you're wondering, the spots are for Allstate's Accident Forgiveness and Your Choice Auto Insurance packages. Unfortunately for us the Kasey package isn't one of the plans you can add to your policy, but that's okay, because he'd probably cause more accidents than prevent them.

by Angela Natividad    Feb-15-07    
Topic: Campaigns, Celebrity, Commercials, Good, Television



Anna Nicole Smith Exits Stage Left

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The practice of "marrying up" is as old as time and remains pretty common. When you're Anna Nicole Smith, marrying up isn't just an act; it's a full-blown profession.

Yesterday 39-year-old Anna Nicole Smith collapsed at the Seminole Hard Rock Hotel and Casino in Hollywood, FL and was pronounced dead some time later. This is just months shy of the death of her oldest son and smack in the middle of a series of mysteries, including the paternity of her newborn daughter, the ongoing inheritance lawsuit over her ex-husband's fortune, and some sort of trouble with TRIMSPA.

The former Playboy bunny first garnered attention when at 26 she married 89-year-old Texas oil billionaire J. Howard Marshall. Later she experienced a brief running spotlight with The Anna Nicole Show, a reality program showcasing a wider version of the ex-stripper. She most recently fed the tabloid tikis with her controversial marriage to her lawyer and significant weight loss following the TRIMSPA campaign.

For someone so often laughed at and belittled the woman knew how to self-promote and play up her crowd. It's not every girl that can go from stripper to marketing powerhouse - that takes some brains. For that we salute you, Anna Nicole.

by Angela Natividad    Feb- 9-07    
Topic: Celebrity



Fortunoff Launches New Campaign With Petra Nemcova

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Today in New York City, street teams are handing out posters of Czech model Petra Zemcova and informing passersby they can meet her at Fortunoff jeweler's 5th and 54th store where she will be autographing prints of the poster between noon and 2PM. The event is part of a new Irwin Slater-created campaign which will include inserts in The New York Times, ROP ads in area newspapers, POP, direct mail and online banners.

This is the first work the agency has done for Fortunoff and the jeweler's first celebrity campaign since they first used Lauren Bacall beginning in 1980. The campaign is tagged "Give Passionately. Love Brilliantly." See two other versions of the ad here and here.

by Steve Hall    Feb- 8-07    
Topic: Campaigns, Celebrity, Events, Guerilla, Newspaper



Dakota Does Marc Jacobs, China Doesn't Do Pigs

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- Copyranter saw Dakota Fanning in Vogue ad for Marc Jacobs and marvels at the intriguing coincidence between her recent movie in which she gets raped and the ad in which she, according to Copyranter, looks like she's about to be raped.

- In preparation for its Year of the Pig, China has banned from the country's state-run CCTV all ads that show pigs.

- Even while mocking conversational marketing, Amanda Chapel offers up five reasons why the public relations industry has no place in the space.

- Despite not winning over critics with its Super Bowl ad, GoDaddy reports a 70 percent revenue increase and 37 percent new customer growth on Monday, the day after the Super Bowl as compared to the same Monday last year. Dismissing critics, Bob Parsons said, "This is not about winning an Oscar - it's about growing business." He's right.

- Penn of Penn & Teller is appearing in a Chinese Viagra ad.

- DTACK tape is lifting faces and saggy breasts in a unique campaign for a boring, commodity product.

- The World Association of Newspapers says the newspaper business is doing just fine and reports circulation of newspapers worldwide has increased 1o percent between 2001 and 2005 to 479 million copies.

by Steve Hall    Feb- 8-07    
Topic: Celebrity, Magazine








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