Rapper Gets Shafted on 'Cribs' for Hyping Family-Friendly Cars

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In a spoof on Cribs, segment producer Jonah Rothelsberg appreciates fictional rapper P-Krunk's "unique taste" but "[a] rapper who doesn't capriciously spend all his money on cars and 100-inch plasmas is an anomaly that strains credibility." Seems hyping minivans just isn't Cribs-savvy.

We tried to come up with something further to say about this but Rothelsberg made all the jokes before we could. Guess that's what makes him the producer. - Contributed by Angela Natividad

by Angela Natividad    Oct-28-06    
Topic: Celebrity, Spoofs, Trends and Culture



'SHUT UP AND SING' Courts MySpace Audience

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Nodding to the adage that no advertising is bad advertising, the Dixie Chicks are riding a torrent of criticism to promote their documentary "Shut Up and Sing." The campaign includes a Technorati-fed Myspace page created by Deep Focus claiming to be "the largest discussion of free speech the web has ever seen," which is funny because the comments are screened.

Deep Focus CEO Ian Schafer explains that all political views are represented on the site but "jibberish" or threats of violence get filtered out. That's logical. It's not like anybody is interested in hearing fringey deviant opinions anyway. - Contributed by Angela Natividad

by Angela Natividad    Oct-27-06    
Topic: Celebrity, Online, Promotions, Video



Paris Hilton Tapped as Ambassador to India

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Well no, not really, unless you think vacuous infamy exerts the same social influence as political diplomacy.

*long pause*

She's actually going to appear in an Indian campaign to introduce a new fashion line from Anand Jon, an American fashion designer of Indian descent. Moving on, AdJab points out Hilton's music video was recently banned from Indian airwaves but her sex tape is still widely available for under $2. AdJab adds "I'm not sure what's more embarrassing, having your sex video available to the public or the fact that it costs less than a king size Snicker's bar."

Provocative point. We're sure it won't hurt her modeling career. It might even help. Don't models do dumb shit all the time? - Contributed by Angela Natividad

by Angela Natividad    Oct-25-06    
Topic: Celebrity, Outdoor



Stephen King Uses Creepiness to Promote MoveOn Functions

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We opened our email this morning and found a letter from Stephen King entitled "I Know Scary." We thought, yes, that is true. And then we read on:

Dear MoveOn member,

If I know anything, I know scary. And giving this president and this out-of-control Congress two more years to screw up our future is downright terrifying. Thankfully, this national nightmare is one we can end with--literally--a wake up call.

more »

by Angela Natividad    Oct-23-06    
Topic: Brands, Celebrity, Direct, Good, Online, Promotions



Gawker Craps In Donny Deutsch's Mouth

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In an amusingly scathing piece about Donny Deutsch's Gotham magazine feature "Deutsch Mark," Copyranter, on a Gawker writing assignment, takes a look at Donny's work and concludes it's all just another piece of fat-headed self promotion. Analyzing article word counts, Copyranter finds the Donny, without surprise, likes to talk more about himself and his Big Idea show than the article's subject matter. But we aren't going to complain because, Speedo aside, we'd love to be as famous as the Deutsch man, have out own TV show and have Gawker crap down our mouth too. Oh wait Jessica's gone and we haven't tasted the new shit yet.

by Steve Hall    Oct-19-06    
Topic: Celebrity, Magazine, Publishing, Strange



Hugo Boss Creates 3D World For New Cologne

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We're not usually a fan of highly stylized commercials just for the sake of being highly stylized but this Callegari Berville Grey-created, Stardust-produced Hugo Boss Green campaign featuring Jonathan Rhys Meyers, is stylized for a reason and seems to catch our eye. Like Coke's Happiness Factory, the spot illustrates the world of beauty a cologne can create. Oh, sorry, we got caught up in all the hype there for a minute but a cologne doesn't just make you smell good. It's supposed to whisk you away to another world for a moment and make you feel special. That's what this campaign does in our opinion.

The campaign. which introduces a new fragrance, consists of :10's, :15's, :20's and :30's as well as print. You can view the :30 here ( it's 15MB so give it some time) and check out additional campaign information here.

by Steve Hall    Oct-12-06    
Topic: Campaigns, Celebrity, Good, Magazine, Television



Oprah, Bono Appear At Gap's (Product) Red Promotion

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Michael Shostack was in Chicago today and stopped by the Gap's (Product_ RED) promotion at its store on Ohio and Michigan. He wasn't too impressed with the promotion reporting the throngs of people had but about five seconds to view celebs Oprah Winfrey and Bono from far across the other side of the street behind barricades. In the early Chicago cold weather today wasn't enough, that five second view was blocked by an army of red jacket-wearing Gap employees who lined up in front of the stores entrance, blocking what little view there was of Oprah and Bono as they made their way from their cars to the strore's entrance. Blocked view or not, Michael did snap a pretty good shot of the pair as they made their way inside, commenting Orpah looked very, very tiny. Check out his full coverage of the event here along with additional photos.

by Steve Hall    Oct-12-06    
Topic: Brands, Celebrity, Promotions



Spinal Tap's Nigel Tufnel Appears In Second V-Dubs Rock Commercial

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Following Slash, Spinal Taps Nigel Tufnell (Christophr Guest) makes an appears on stage atop a pile of VWs and notices, "this amplifier has airbags." It's all part of the automakers promotional deal with guitar maker First Act in which guitars are given to those who buy new Volkswagens.

by Steve Hall    Oct-12-06    
Topic: Celebrity, Commercials, Good, Promotions



KISS's Gene Simmons Attends ANA Conference, Gets Interviewed

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AdWeek's Alison Fahey, writing on the AdFreak blog, tells us about her experience interviewing famed KISS bassist Gene Simmons and how he's taken what was once just a rock brand and turned it into a successful global brand. Alison says there wasn't much tongue wagging and there was no blood spilled. All in all, a good interview.

by Steve Hall    Oct-12-06    
Topic: Brands, Celebrity, Industry Events



M&Ms Goes Dark, Cat Powers Chanel, Gen Y Spends

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- To promote it's Dark Chocolate M&M's, the company has launched a site one which 50 movie titles are hidden in a large image and represented by visual riddles.

- Karl Lagerfeld has signed singer/songwriter Cat Power (Chan Marshall) to front his line of Chanel jewelry.

- Night Agency has created an 80's style "adverband" RockdotRocks which will perform original songs with lyrics that praise its client, security software company Symantec.

- Gen Y (born 1980 to 2000) are spending more than any same aged generation before them.

- Deep Focus just snagged the PROMO Magazine PRO AWARD for Best Use of Interactive Media for The Sopranos: Crime. Organized. promotion (the Google Maps mashup).

by Steve Hall    Oct-12-06    
Topic: Celebrity, Online










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