Chris Tucker Goes Hollywood on MoveOn

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Rush Hour star Chris Tucker who had agreed to do a PSA, along with Tim Robbins and John Cusack, for non-profit MoveOn.org, seems to have thrown a Hollywood hissy and bailed out on the taping session. Tucker postponed the 3PM recording session, moving it back to 5:30PM costing MoveOn needless extra studio costs, then, upon arriving in a limo, paid for by MoveOn.org, sat inside the limo talking on his cell phone. After 25 minutes of cell phone babble, Tucker drove off in the limo, never getting out to record the PSA claiming he was felling ill. Later, MoveOn.org's Matthew Bautista said Tucker, who had returned to his hotel, asked the limo driver to take him out on the town. Bautista squashed the request telling the limo driver to head home. Fame really does make fat heads.

by Steve Hall    Sep- 8-05    
Topic: Celebrity, Commercials



Motorola Pays Madonna $8 Million For Ad

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The New York Daily News has been informed Madonna was paid $8 million by Motorola for appearing in an ad for the company's new Rokr phone. For the $8 million, which Motorola paid because it was rumored Motorola was fearful Madonna would back out, the star spent ten hours filming the ad last week in London. That's a pretty good hourly rate.

by Steve Hall    Sep- 8-05    
Topic: Brands, Campaigns, Celebrity, Commercials



Paul McCartney to Appear in Fidelity Ad Campaign

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Former Beatle Paul McCartney will appear in an ad campaign for Fidelity Investments and the mutual fund company will sponsor McCartney's 11-week U.S. concert tour which kicks off September 16 in Miami. With McCartney at age 63 and many Beatles fans at that age too, Fidelity is capitalizing on the rock star's appeal to a generation approaching retirement. Personal footage of McCartney's life will be used in the ads.

by Steve Hall    Sep- 8-05    
Topic: Campaigns, Celebrity



Demi Moore Launches Yet Another Celebu-Beauty Line

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Born Demetria which is the name of a 1960's cosmetics line, actress Demi Moore has decided to launch a beauty line along with make-up artist Jo Strettell and skin care specialist Terri Lawton. On her mother naming her Demetria, Moore said, "My name came from a make-up - that's where she saw it. She was always a little wild, but she never went a day without washing her face and using a little moisturizer."

From General Hospital to Hollywood to cosmetics. Nice life.

by Steve Hall    Sep- 6-05    
Topic: Celebrity



Model Jordan to Launch Kids Clothing Line

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On May 27, 2002, model Jordan (Katie Price) gave birth to a son, Harvey, who was born with condition called septo-optic dysplasia which results in blindness and, apparently, makes kids grow larger than normal. Because of this, she plans to launch a line of kids clothing for larger kids. Of Harvey, who is now three, Jordan says,
"Harvey is really hard to buy for because he needs stuff for 12-year-olds. The problem is, a lot of it isn't suitable for him. So I have to do a lot of hunting around. We're not the only family with this problem, which is why I'd like to have a go at designing some clothes. I think it's something that could really take off."

by Steve Hall    Sep- 6-05    
Topic: Celebrity



Dead Andy Warhol To Sell Levi's

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To persuade hipster fools to spend $200 on a pair of jeans, Levi's has enlisted the help of Andy Warhol, the granddaddy of all things hip. Called "Warhol Factory X Levi's," the jeans are priced between $150 and $250 and will be available next Spring.

by Steve Hall    Aug-31-05    
Topic: Brands, Celebrity



Jessica Alba to Launch Baby Clothing Brand

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Without kids and still doing the Hollywood singles scene, albeit with older men because she thinks guys her age are too immature, Jessica Alba has decided to launch a line of baby clothing to help style-conscious parents make their kids look as hip as they do. Naturally, as with all things celebrity, a portion of the proceeds will go to charity - in this case, orphanages and women's shelters. The brand is set to launch next April.

by Steve Hall    Aug-30-05    
Topic: Brands, Celebrity



Ben Affleck New Mug For Lynx

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Actor Ben Affleck has signed a $1.8 million deal to become the new face of British deodorant Lynx - known as Axe in America. Affleck will appear a campaign airing early next year which is said to maintain the tongue-in-cheek tone of current campaigns. Oh, he just quite smoking, just got married to Jennifer Garner and is expecting a child. Bennifer who?

by Steve Hall    Aug-26-05    
Topic: Celebrity



Serena Williams to Launch Cosmetics Line

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Cosmetics company Flirt! has signed a deal with tennis pro Serena Williams under which she will become the company's new Guest Creator, a position offered to celebrities that provides them input into new product lines. Williams (or more likely the person writing her press releases) says she is a beauty junkie. "Now I am able to create makeup that works with what is in style. Creating cosmetics allows me to be glamorous and adventurous plus show off my flirtatious side, a fun contrast to my life on the court." Williams' creation, whatever it may be, will debut at Kohl's Department store in February 2006.

by Steve Hall    Aug-26-05    
Topic: Brands, Celebrity



Mena Suvari Fronts Anti-Smoking Campaign

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American Beauty, American Pie and Six Feet Under actor Mena Suvari will become the new face for non-profit, anti-smoking group Circle of Friends. Suvari, a former smoker and whose aunt died from smoking, will appear in ads for the group.

Explaining her decision, Suvari said, "One of the things you learn being in the public eye is that you have the ability to raise awareness about serious issues, and, in the process, really help people. I've chosen to get the word out to women, especially young women that tobacco is not glamorous - it's addictive and smoking takes a serious toll on your health."

by Steve Hall    Aug-26-05    
Topic: Campaigns, Celebrity








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