Women's Privates 'Locked,' Dior Meets Depeche Mode

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- Paddy Power protects the English mens soccer team from feminine distraction by outfitting Polish and Ukrainian women with "goal line technology" for their vaginas.

- The top 100 digital marketing-related boards on Pinterest.

- Dior meets Depeche Mode. 11,649,743 views since May 3. Impressive.

- B-Reel created the game Battle For Everything for Coke Zero as part of its sponsorship of the movie Battleship.

- Marks & Spencer signs Rosie Huntington-Whitley...and undresses her just as Burberry did last year.

- The Swedish Armed Forces looked for recruits...by locking a guy in a box. Interesting story.

by Steve Hall    May- 7-12    
Topic: Brands, Celebrity, Games, Guerilla, Racy, Social



Megan Fox Shows Some Leg For Sharper Image

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Clad in thigh high stockings, lacy black lingerie and a form fitting white shirt, Megan Fox seductively peers out at us in a convincingly inviting manner that leads one to believe she'd have no problem at all if we crawled across the bed and slid our fingertips up her exposed thigh while leaning in to...oh wait...sorry....this is an advertising article. Sorry, thought I was filing my Playboy piece for a second there.

Anyway, back to the ad. Yes, this is an ad. For Sharper Image. We're not sure it's going to convince anyone to actually shop Sharper Image. More likely, it's going to cause quite a few guys...and girls...to close their eyes and fantasize what it would be like to lay in that bed with Megan and...oh wait...still an advertising article. Must. Stop. Now.

by Steve Hall    May- 5-12    
Topic: Celebrity, Racy



Crawfords Do JCPenney, Michael Jackson Back With Pepsi

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- Cindy Crawford is in a new JCPenney ad campaign with her mother and her daughter.

- Pepsi is bringing Michael Jackson back from the dead and using him in a new upcoming ad campaign.

- The story behind the Red Tomato Pizza VIP Fridge Magnet. Remember? You push a button to order your pizza.

- Here's that video from CHI&Partners for Every Mother Counts that urges all mothers to become silent on Mothers Day in some sort of protest to get mothers recognized. Guys around the world are cheering right now. An entire day without their woman nagging them.

- A new campaign for Accountemps.

- Here's some parodies (one, two) of the Clorox Bleachable Moments campaign.

- Here's some inspirational work for the Candian Paralympic Committee

by Steve Hall    May- 3-12    
Topic: Campaigns, Celebrity, Video



Kate Upton Annoys Kevin Durant and James Harden

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Would you like to take a supermodel to work? Are you sure? Are you really sure? You might change your mind after watching this Scullcandy video featuring Kevin Durant, James Harden and "everywhere girl" Kate Upton. As hot as she may be, she's apparently, one of the most annoying people you could ever have alongside you at work.

more »

by Steve Hall    May- 2-12    
Topic: Celebrity



Jimmie Johnson Trashes Techno Music Lovers

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Following up Kevin Durant's displeasure with Doodle Jump players, Sprint is out with another commercial featuring NASCAR Sprint Cup champion Jimmie Johnson who, like Durant, doesn't have much patience for those who waste precious bandwidth on questionable entertainment choices.

The campaign, created by Team Sprint (Digitas and Leo Burnett) touts Sprint's unlimited data plan. Oh and is it just me or has anyone else tired of the expression "Really?"

more »

by Steve Hall    May- 2-12    
Topic: Celebrity, Commercials



Ashton Kutcher Looks For Love on Dating Site

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This is beyond hilarious. Popchips, with help from LA-based Zambezi, teamed up with Ashton Kutcher and, in one day, transformed Ashton into four different colorful characters - a flamboyant fashion designer, a sensitive Harley-loving biker, a new age hippie, and a Bollywood film producer.

The campaign promotes faux dating site, World Wide Lovers. The video leads to a Facebook page on which people can choose one of the four Ashton characters and have him deliver a message of love or, if things aren't quite so rosy on the relationship front, a Dear John message.

In addition to the online elements of the campaign, out-of-home will appear in six markets (Los Angeles, New York and San Francisco, Boston, Phoenix and Denver).

Be sure to check out additional video below which highlight each individual character.

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by Steve Hall    May- 2-12    
Topic: Campaigns, Celebrity, Online, Outdoor, Social



Old Spice Will Help You Break Up With Heather Graham

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Hard to believe but apparently there are times when one would break up with Heather Graham. If, in fact, they were ever lucky enough to go out with the Rollergirl hottie. In a new ad for Old Spice which takes a self-help approach to things and ends up with the curiously witty tagline, I Believe In My Smelf. Again, continued brilliance from Wieden + Kennedy.

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by Steve Hall    Apr-23-12    
Topic: Campaigns, Celebrity



Zoey Deschanel, Samuel L. Jackson in New iPhone Siri Ads

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Check out the new iPhone Siri ads featuring Samuel L. Jackson and Zoey Deschanel. Jackson's is called Date Night and shows him preparing for the evening. Deschanel's is called Rainy Day and shows New Girl figuring out what she's going to do on a rainy day.

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by Steve Hall    Apr-18-12    
Topic: Celebrity, Commercials



We're Going to Miss T-Mobile's Carly Foulkes

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Over time we've grown to like T-Mobile Girl Carly Foulkes. Even to the point where we looked forward to seeing her prance about in her pink dresses in the latest T-Mobile ad. Not that she showed all kinds of skin or anything but because she had an attractive, feminine demeanor about her when she spoke to the benefits of T-Mobile's 4G awesomeness.

We're not so sure we're going to love her as much now that she's become the "bad girl" and, accordingly to T-Mobile's latest commercial, will be clad in black leather biker gear. We're sure (we hope) she'll still utter T-Mobile's messaging with the same girlishness but we're not so sure about her total transformation to "bad girl."

more »

by Steve Hall    Apr-18-12    
Topic: Brands, Campaigns, Celebrity, Commercials



Danica McKeller Wants You to Buy a Toyota Prius C

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OK so we've seen car configurators online before. But we don't think we've seen one that's used YouTube. With help from Saatchi & Saatchi, Toyota is out with, yes, a YouTube-based car configurator to promote the Prius C. While it's cool and all to do something first, sometimes reinventing the wheel isn't always the way to go. The process is slow and cumbersome and got our MacBook Pro heated up to the point where the fan was screaming.

Anyway, there are some other fun elements to the promotion such as a video featuring Danica McKeller (she's 36 now!) who speaks on the topic of Wallet Wisdom and how people can financially prepare for purchasing a car. And there's Bill Nye who talks about the vehicle's technical features.

by Steve Hall    Apr-16-12    
Topic: Celebrity, Online








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