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Facebook Loves Itself Some Indiana Jones

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Promotions for Indiana Jones and the Kingdom of the Crystal Skull have hit Facebook with a vengeance.

250,000 free Indiana Jones virtual fedoras sold out on Wednesday and there are all kinds of film tie-ins for popular apps, including "Where I've Been," Flixster and SuperPoke.

I always suspected that no one, however noble, could actually own a whip without abusing it once in awhile. Not even Harrison Ford.

by Angela Natividad    May-23-08   Comments ()    Bookmark and Share     
Topic: Celebrity, Online, Promotions, Sponsorship

Kevin Garnett's Just Like You -- Except Kevin Garnett Has FiOS in His Bathroom

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Tonight Verizon debuts this spot for its "This is FiOS; This is Big" campaign.

Put together by McCann Erikson, New York, it depicts Celtics player Kevin Garnett as a guy who can poke fun at his own rich-ass, gratuitous-technology-loving self.

Yeah. It's the "I'm human too! Now let me image-bomb you with everything you can't afford" shtick.

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by Angela Natividad    May-22-08   Comments (2)    Bookmark and Share     
Topic: Bad, Brands, Campaigns, Celebrity, Commercials, Sponsorship, Television

Obama's About Hope. Yeah, We Know

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By now the words "hope" and "Obama" are inseparable. And the man certainly hasn't welded himself to the ideal without help.

Here's another one of those lovingly-produced Obama = Hope! messages, put together by Blacklist, narrated by Douglas Coupland -- who wrote Generation X, Microserfs and The Gum Thief -- and directed by Pistachios.

Jesse Dylan, who directed "Yes We Can," also came along for the ride.

It probably won't spark a mash-up craze, but it's one more for the I <3 Obama scrapbook. (You have one, don't you? ...uh-huh.)

by Angela Natividad    May-18-08   Comments (4)    Bookmark and Share     
Topic: Campaigns, Celebrity, Political, Video

John Mayer Gets Bold, Bus Shelters Get A/C, Man Pees to Save Earth

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- As the rest of the world goes green, Dubai sets its sights on air-conditioned bus shelters. Groovy Green is not amused.

- Chuck McCarthy has produced a PSA that encourages men to save water by wizzing in the sink. Beware of hazardous ass action. McCarthy was also responsible for this York Peppermint Patty spoof.

- I realize this Turkcell spot is over a year old, but you have to appreciate that charming kid with the Turkcell "noid" antennae.

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by Angela Natividad    May-18-08   Comments ()    Bookmark and Share     
Topic: Cause, Celebrity, Commercials, Outdoor, Promotions, Spoofs, Video

Travails of Miley Cyrus Illustrate Need For Destigmatized Sex

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It's probably just me. No, I'm sure it's just me but I'll ask the question anyway.:Is there something strange about Miley Cyrus jumping immediately from that Vanity Fair/Annie Leibovitz "scandal" -- where she was portrayed as, well, a bit more sexy than our sexually repressed society can handle -- to an appearance in the Body by Milk campaign, where she sports...white stuff all over her lips?

One could argue it's just a natural transition to the next level of, um, participation in the oh-so-seedy activity of -- OMG! -- engaging in dirty sex acts. But, that would be gross so let's just leave that stuff on the table.

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by Steve Hall    May-15-08   Comments (14)    Bookmark and Share     
Topic: Campaigns, Celebrity, Opinion, Trends and Culture

Attention David Beckham Lovers! Sharpie Spot to Give Good Look

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David Beckham has been tapped by Sharpie and will appear in a new commercial for the pen maker airing July 15. Press information says the spot "shows Beckham using a Sharpie to autograph a variety of unusual items for fans, but when the time comes to return the Sharpie to its owner, Beckham resists. Ultimately, his quick moves and clever thinking lead to a happy ending, but in the process, viewers get a good laugh - and a good look at Beckham."

We we do hope that's indeed true because laughing is good therapy as is drooling over a hottie such as Beckham himself.

by Steve Hall    May- 8-08   Comments ()    Bookmark and Share     
Topic: Brands, Celebrity, Commercials

CEO Uses Daughter's Ass on Billboard, Rossellini Has Sex With Bugs

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- It's got to be a creepy thing to use one's daughter's ass in one's corporate advertising but there it is: the ass of 36 year old Laurie Adams, daughter of Georgi vodka CEO.

- Following AdWeek, MediWeek has unveiled its new website which mirrors the look of the new AdWeek quite closely.

- Previously a no no, yesterday's change in Google's terms and conditions now allows brands to mention competing brand names in their ads.

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by Steve Hall    May- 6-08   Comments ()    Bookmark and Share     
Topic: Celebrity, Online, Outdoor, Racy, Social, Strange, Tools

Audrey Tautou the New Chanel No. 5 Girl

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Following the footsteps of Nicole Kidman, actress Audrey Tautou will step into the starring role of a Jean-Pierre Jeunet-directed commercial for Chanel No. 5. Tautou is best known for her appearances in Amelie and in The Da Vinci Code with Tom Hanks. The commercial will air in early 2009.

by Steve Hall    May- 6-08   Comments (1)    Bookmark and Share     
Topic: Brands, Celebrity, Commercials

Darfur Cause Aims for Paris Hilton-Like Publicity

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Forrester Senior Analyst Jeremiah Owyang has written a concise summary with insightful commentary on the Louis Vuitton brand-jacked Darfur t-shirt situation. Briefly, an artist, Nadia Plesner, created a t-shirt showing a Darfur child holding an LV bag and a little dog.

Imagery sound familiar? It should and that's Plesner's point who explains, "My illustration Simple Living is an idea inspired by the media's constant cover of completely meaningless things [ie. Paris Hilton]. My thought was: Since doing nothing but wearing designer bags and small ugly dogs apparently is enough to get you on a magazine cover, maybe it is worth a try for people who actually deserves and needs attention."

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by Steve Hall    May- 5-08   Comments ()    Bookmark and Share     
Topic: Brands, Cause, Celebrity, Consumer Created, Opinion, Social

Will Ferrell Rolls the Cause Dice for Burma

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Whether you're an air traffic controller or some random kid in Toledo, Burma could use your help tackling that slippery "human rights" concept.

Seriously. There's some screwed-up stuff happening there, including ethnic cleansing and the imprisonment of a Nobel Peace Prize winner, and Will Ferrell took time out of his busy Funny or Die schedule just to tell you so.

In the next 30 days, other celebs will lend their earnest faces and awkward jokes to Burma: It Can't Wait, orchestrated by Fanista and Digital Influence Group. Up to bat tomorrow: Jennifer Aniston and Woody Harrelson. Sure it's an odd pairing (Natural Born Killers meets Friends?), but crisis has a way of making unlikely bedfellows.

Loving how the site cuts right to the chase with that big red DONATE button.

by Angela Natividad    May- 1-08   Comments (3)    Bookmark and Share     
Topic: Cause, Celebrity, Online, Video

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