Michael J. Fox Reprises 'Back to the Future' For GE Campaign


BBDO New York has unveiled a new GE commercial, part of the brands "Brilliant Machines" campaign, which takes on a Back to the Future theme and is voiced by Michael J. Fox. It would appear the agency and the brand are sticking with their movie-themed approach which kicked off earlier this year with a Matrix-themed commercial featuring Hugo Weaving. Hmm, what's next, a Terminator-themed ad featuring Arnold Schwarzenegger?

more »

by Steve Hall    Sep- 9-13    
Topic: Brands, Celebrity

Alec Baldwin's Paparazzi Punching Spree Turned Into Campaign For MSNBC Talk Show


For some Friday Frivolity, we have this spoof campaign which touts Alec Baldwin's upcoming MSNBC talk show. PJ Media columnist Ed Driscoll took it upon himself to create a campaign that makes great use of Baldwin's recent run in with a photographer. Hilarious stuff.

more »

by Steve Hall    Sep- 6-13    
Topic: Celebrity, Spoofs

Laura Spencer French Kisses 'The Rainbow' in Skittles Ad


Remember when you used to swap gum when kissing? Wait, you never did that? It was just me? Am I the only gross one in the crowd? Do I need to go see a psychoanalyst to determine how my childhood antics steered me towards a career in which I bitterly bitch and rant about things like some kind of depressed loser angry at the entire world for dealing me this deck of cards?

God, I need help!

more »

by Steve Hall    Sep- 4-13    
Topic: Celebrity, Strange

There Is Something Wrong With This UGG For Men Ad Featuring Tom Brady


In an analogy of his career and love for the team bus, Tom Brady can be seen walking through a 250 foot bus in this M&C Saatchi LA-created UGG For Men ad entitled "For Gamechangers." The ad chronicles Brady's journey from high school athlete to Super Bowl-winning NFL player and consummate man of character.

It's too bad that 250 feet of awesomeness isn't actually 250 feet. Take note when he gets off the bus at the end of the spot. We know, we know, it's supposed to be a metaphor. But still.

more »

by Steve Hall    Sep- 3-13    
Topic: Celebrity, Commercials

Kia Hamsters VMA Performance Bests Miley Cyrus' Twerk Disaster


It's the campaign that takes a licking and keeps on ticking. When we first met the Kia hamsters, they had barely taken on their now mostly human qualities. They were more hamster than human. As the years past, out fat, fuzzy friends have gone through a bit of a transformation and have become pop culture heroes we love to hate...or hate to love. Well, at least the the ad business. To the rest of the world, they're just psuedo-cool fur balls in a car commercial.

For its fifth outing, David & Goliath has crafted an, ahem, transformational spot for the 2014 Kia Soul in which the hamsters go through a transformation of their own. Just as the Kia Soul has received a makeover, so do out fat, furry friends.

more »

by Steve Hall    Aug-26-13    
Topic: Agencies, Brands, Celebrity, Commercials

Kelly Brook Flaunts Boobs And Booty in New Axe Ad


In what basically amounts to soft-core porn, Axe is out with a Turkish ad which features Kelly Brook, 33, on a space station in various states of undress. The woman, who was recently seen writhing in a perpetual state of pent-up, hyper sexualized ecstasy, wakes up on a space station, sprays Axe all over herself, prances around in a neglige, strips down to a bikini for a few minutes in the sun (while sliding melting ice cubes over her body of course), removes her bikini, dons a skin-tight, cleavage-bearing space suit and runs into the arms of a hot spaceman dude. And...they live happily ever after.

more »

by Steve Hall    Aug-22-13    
Topic: Celebrity, Racy

Women Drool For Huge Celebrity Packages in Benefit Cosmetics Ad


In a new Benefit Cosmetics video entitled Real Men Don't Fake It, a collection of men proudly flaunt their packages for the ladies. And while each of the men proudly flaunt their bulging manhood, the ladies become increasingly eager. Except what they are eager for is something entirely other than what you might expect.

As the women ogle the men's packages -- which seem to grow in size as the video progresses -- the men reach into their pants as if to offer up their porn star-sized members to the excited ladies. Except what they ultimately offer is humorous commentary on what women truly find exciting.

more »

by Steve Hall    Aug-21-13    
Topic: Brands, Celebrity, Racy, Video

Jenny Craig Dieters Confuse Mariah Carey With Jennifer Hudson


When Leesa Eichberger took the CMO role at Jenny Craig several months ago, she said the dieting space is a sea of sameness. Which was born out by the fact many Jenny Craig customers though Jennifer Hudson was the brand's spokesperson when, in fact, it was Mariah Carey.

No brand wants confusion when it comes to customers and prospects recalling its brand or brand messaging. Though, apparently, that's what was happening with Jenny Craig. So in a move to eliminate confusing, Eichberger says we won't be seeing Mariah Carey, or any celebrities for the matter, in the brand's advertising.

more »

by Steve Hall    Aug-12-13    
Topic: Brands, Celebrity

Robert Downey Jr.'s HTC 'Change' Campaign Pays Homage to Classic Ad Film, Putney Swope


It's just really hard to fathom that Robert Downey Jr. used to be a drugged out, has-been actor on the brink of death. The dude truly has become the Iron Man. His latest commercial outing, aside from his many successful films, is a two year deal with HTC that will place Downey front and center in a new campaign for the brand, launching August 15, that will playfully endeavor to define what HTC stands for.

more »

by Steve Hall    Aug-12-13    
Topic: Brands, Campaigns, Celebrity

Footlockers 'Endorser' Proves NBAer Blake Griffin Really Does Love His Jordans


We've all become very used to celebrities and sports figures endorsing everything under the sun. We've also become very used to the fact these celebrities and sports figures get paid millions to say great things about the brands they endorse. But when so much money is at stake, how do we really know if any of these celebrities or sports figures actually mean what they say? After all, most people would say anything you told them to if you gave them a few million dollars, right?

more »

by Steve Hall    Aug- 7-13    
Topic: Celebrity

Featured FREE Resource: