It's Not A Fart Joke But It'll Do

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Well this is kind of funny. It's not like any of the jokes are new or anything but, sort of like fart jokes, when Aunt Flo comes to visit every month, there's always a bit of a chuckle. No matter how old and tired the jokes are, they still get a laugh.

And that's what's going on in this new Serena Williams commercial for Tampax. The tennis star squares off against Mother Nature on the court and at a press conference. Not sure who wins but there's a lot of balls involved. Oh wait, that's an entirely different category of joke. Sorry.

by Steve Hall    Sep-29-09    
Topic: Celebrity, Commercials



At Least They're Not Pretending to Be Saving Hip-Hop Anymore.*

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Alongside the Black Eyed Peas Peapod Foundation, the Adobe Foundation kicks off "Plant and Inspire" -- a campaign that encourages digital literacy among youth.

The site, linked above, solicits your inspiration and invites you to share creations across socnets. You can also build a snazzy digital flower out of media, sounds and other stuff. Here's a PSA in which will.i.am from Black Eyed Peas sows one out of mean urban earth.

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by Angela Natividad    Sep-25-09    
Topic: Brands, Campaigns, Cause, Celebrity



Russell Simmons Wants YOU to Reduce Your Carbon Footprint

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Sure, having one of the plushest icons in hip-hop list ways to reduce your negative impact on the environment -- under the amber light of his posh leather-and-mahogany office -- might be effective. But really, is it more effective than this?

Probably.

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by Angela Natividad    Sep-25-09    
Topic: Campaigns, Cause, Celebrity, Commercials



Crest Grabs Seacrest. Results Less Than Believable

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Is it just us or was it a really, really poor choice for Crest to hook up with Ryan Seacrest to pimp its new Crest Extra-White plus Scope Outlast? In two new commercials, Secreast uses the product and ends up attracting throngs of hotties like an Axe commercial. The dude just doesn't strike us as a lady's man. Don't know what it is but this isn't working for us.

Oh wait. Crest. Seacrest. Yea, that was too easy to pass up.

by Steve Hall    Sep-21-09    
Topic: Campaigns, Celebrity, Commercials



Milk Won't Just Do a Body Good; It'll Do a Body SHATTERPROOF.

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Milk's seen a fine trajectory: from nondescript white cereal enhancer to mustache marks on famous faces.

Ladies and gents, we have come a long way from the Dixie Chick days. In partnership with X-Men Origins, Wolverine's whipping out his indestructible talons for the Body By Milk campaign.

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by Angela Natividad    Sep-18-09    
Topic: Brands, Campaigns, Celebrity, Magazine



Cheers Alum John Ratzenberger Wishes Patriots Happy 50th

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To celebrate the 50th anniversary of the New England Patriots, Cheers alum John Ratzenberger makes an appearance in this promo which aired last night while the Patriots played at Gillette Stadium. There's nothing really all that special about the video but if you love the Patriots, you'll probably find it interesting.

by Steve Hall    Sep-15-09    
Topic: Celebrity, Commercials



Hugh Hefner Still Gets The Girls. Well, At Least in Commercials

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There once was a time Hugh Hefner carried a level of cred untouchable by all others. He had it all. A successful business. All of life's material pleasures. And any woman he wanted. Yea, he still has all that but lately, with his increased appearance in advertising, the man has been diminished to a sad characature of his former self. Now he's just a horny old man in a fancy bathrobe.

What's up with all his commercial appearances? Does he need the money or is he just selling out like every other celebrity on the planet? yea, the man still has a sort of jokey appeal and when seen in a commercial, the reaction still nets a little chuckle and grin. But really. What happened to retiring gracefully?

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by Steve Hall    Sep- 9-09    
Topic: Celebrity, Commercials, Creative Commentary



Tap Jennifer's Body

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WITH THE NEW IPHONE APP TO PROMOTE THE MOVIE, ya sick freaks. To promote the upcoming release starring Megan Fox, Tapulous is claiming to be the first iPhone app to run a user-generated contest. (How will I ever sleep now.) Download themes and contest info here.

by Bill Green    Sep- 3-09    
Topic: Celebrity, Consumer Created, Mobile/Wireless, Promotions



Move Over P Diddy, Dan Aykroyd's Spirits Have Spirits.

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Sorry Sean, Dan's talking about both kinds of spirits and I'm not missing this. It began as an innocuous enough of a PR announcement:

"Actor, screenwriter, musician and now distiller Dan Aykroyd, whose credits include Saturday Night Live, The Blues Brothers, Ghostbusters and Driving Miss Daisy, will sign purchased bottles of his Crystal Head Vodka at the PA Wine & Spirits store at 1218 Chestnut St., Philadelphia, from 4 p.m. to 6 p.m. on Thursday, Sept. 10."

Until you Googled Crystal Head Vodka. How do you not love this guy after watching him talk about spirits? (8 min clip below.) Looking back, the UFO doc sure makes sense now. And the $49.99 pricetag? Genius! People always pay more for the paranormal.

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by Bill Green    Sep- 3-09    
Topic: Celebrity, Strange, Video



It's a Microsite. It's a Facebook App. It's Both!

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Help Andy Murray hit the ball at Radical Messenger. After you sign it first and send it to a friend of course. I think we need a name for the hybrid Facebook-microsite application thing the kids love so much. The Microbook? The Fap? Send your suggestions to the agency who came up with it, Aimaq & Stolle out of Berlin, Germany.

by Bill Green    Sep- 3-09    
Topic: Celebrity, Desktop, Tools










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