Devito Drinks, Hunt Directs, Barbie Obesifies, Sorrell Spied

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- Danny Devito turns his sloppy drunk The View appearance two-ish years ago into his own branded product: Danny DeVito's Premium Limoncello.

- Helen Hunt has directed a commercial for TrueNorth snacks which will appear on The Oscars.

- Barbie gets fat.

- Agency Spy scored an interview with Sir Martin Sorrell.

- Mandy Moore has signed with Procter & Gamble to...sell laundry detergent? WTF?

- Size matters and sometimes things itch.

by Steve Hall    Feb-17-09    
Topic: Celebrity



Diet Coke Grabs Hilary Duff For 'Style Series'

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Hilary who? Oh right. Hilary Duff. Remember her? The child starlet everyone was flipping out over a few years ago for losing so much weight she turned into a skeleton? Well, she's hooked up with Diet Coke (hmm, not a good sign?) and will appear during the brand's third Diet Coke Style Series February 17 at the Reuters Studio in Times Square.

Along with fashion designer Christian Siriano, supermodel Heidi Klum and former Glamour West Coast Editor Rachel Zalis, Style Series will follow Duff, who we dubbed "the new ad babe in town" six years ago," as she makes her way through Mercedes Benz Fashion Week and interview her about her music, fashion and upcoming role as Bonnie in Bonnie & Clyde

Siriano will share his latest fashion with a runway show. Klum will talk about her Heart Truth Red Dress Collection Fashion Show. And Zalis will interview the pair prior to the show.

And here we thought it was Pepsi which was obsessed with celebrities.

by Steve Hall    Feb-13-09    
Topic: Celebrity, Events



Iron Maiden Lands in Austin For SXSW

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Are you an Iron Maiden fan? Who the hell is Iron Maiden you ask? Well, do your homework or just move on to the next story. For those who care, you can get another glimpse of the heavy metal band in action in Iron Maiden: Flight 666, a documentary premiering next month at the SXSW Film Festival.

Wait, what? Adrants writes about advertising, right? Not movies. Well yea but since a lot of you are going to be in Austin for the Interactive portion of SXSW, we thought we'd give you something else to do once you tire of panel babble, keynote pontification and too much free booze.

by Steve Hall    Feb-13-09    
Topic: Celebrity, Industry Events



The Homestead is a House of Cards, Say Radiohead and Shelter

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Two days ago we mentioned Radiohead was donating one of its songs to a homeless shelter. Last night we got the footage.

The song is Videotape from In Rainbows, but the ad itself is called "House of Cards" -- the name of another In Rainbows track. Only the melody is used, adding an urgent tempo to a panning shot of a city, where a number of homes and skyscrapers are composed of cards that slowly begin to plummet.

more »

by Angela Natividad    Feb-12-09    
Topic: Brands, Campaigns, Cause, Celebrity, Commercials, Good, Television



Parker Persuades, Paul Parodies, Arnell Undressed, Pizza Twittered

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- George Parker is out with his new book; The Ubiquitous Persuaders. Buy it now!

- Moo Tags. Yea, me too.

- Here are five must-have ingredients for any Steven Segal movie. It promotes the recent release of one of his DVDs. He still makes movies?

- Here's a parody of The New York Times Weekender commercial featuring Paul Rudd.

- And yes, like everyone else, we have to air Arnell Groups dirty laundry in the form of their hyper-pretentious, buzz word-happy, brand blather-filled brief for the work it did on the new Pepsi logo. Please Arnell, tell us the whole thing was a joke and you're all laughing at us now. Please?

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by Steve Hall    Feb-11-09    
Topic: Agencies, Brands, Celebrity, Strange, Video



According to This YouTuber, 50 Cent is A Media Whore

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In a video from a guy who can only be described as the archetypal high school geek, 50 Cent takes a lashing for his continued penchant to sell out to any brand who will have him. From Vitamin Water to a line of men's cosmetics condoms to a video game to a movie, 505 cent is now on to sex toys.

Female First reports, "The sexy rapper is desperate to release a line of condoms and waterproof sex toys designed to excite his female fans and make them feel closer to his idols."

To which our archetypal high school geek reacts, "My God. 50 Cent is just whoring himself out. First he's doing commercials for Vitamin Water then its a make up line and then...he makes a dildo of his own dick? What else is he gonna do? Fiddy cent diapers fo yo little gangsta?"

Classic.

by Steve Hall    Feb-11-09    
Topic: Brands, Celebrity, Strange, Video



Twitter Tweaks, Speeding Kills, Power to the Pot -- Oh, and Phelps Too.

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- Speeding could turn you into Haley Joel Osment.

- The Marijuana Policy people are boycotting Kellogg's for firing Phelps for smoking pot, even though he's been nailed in the past with a DUI. They feel this is hypocritical because pot doesn't necessarily kill; it just makes you real, real sleepy.

- So Good is boycotting Kellogg too, as is HuffPo.

- Guerrilla Comm rebrands.

- Twitter to charge brands for use. No word on how.

- Dame Edna for MAC.

- French billboard rage.

- Radiohead licensed House of Cards one of its songs to a homeless shelter for an ad, dubbed "House of Cards," that breaks this month.



Hope in the Slammer, Witch Buddies, Ad Poetry

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- "Twitter for sports." And then our eyes rolled back in our heads, and then we died.

- BFFs with the Wicked Witch of the West. She seems fun. DDR, your house or mine?

- The question we all must ask. Sometime.

- Shepard Fairey, the guy who did that Obama/Hope poster we all love to wheatpaste on walls that don't belong to us, gets arrested before his first solo art show. Duuuude. Sux.

- Scroll down to the part that reads "cb with a Flair."

- Intern sweatshop haiku.



Michelle Williams and Natalie Portman Catfight For Greed Perfume

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Don't you hate the over-produced, over-styled, ridiculously unrealistic fragrance commercial that insist upon portraying life as if it were based solely upon how you smell? Don't you wish, for once, a Fragrance commercial would do something interesting like...oh...show a cat fight between Natalie Portman and Michelle Williams?

Well now your wish, courtesy of Roman Polanski and Francesco Vezzoli, can come true with this spoof commercial for Greed.

by Steve Hall    Feb- 9-09    
Topic: Celebrity, Commercials, Good, Spoofs



Kellogg Separates Phelps from its Special K.

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From Kellogg: "Michael's most recent behavior is not consistent with the image of Kellogg. His contract expires at the end of February and we have made a decision not to extend his contract."

How fickle is sponsorship. You win all those golds and everybody loves you, then you smoke one joint* and those self-righteous cereal-peddlers won't even look you in the eye.

more »

by Angela Natividad    Feb- 6-09    
Topic: Brands, Celebrity, Sponsorship










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