Page takeovers work well if done properly, like this recent one for Ford. If, on the other hand, all they do is obnoxiously plaster a website with an endless array of banners - even if they are gorgeous images of Anne Hathaway and Kate Hudson - the only thing they accomplish is to make one wonder if a million pop ups just opened in their browser.
- The New York Times is pushing front page display ads. It's hard times, yo; deal with it.
- Shoot creative briefs and account execs. As in, whoosh-whoosh, bang-bang.
- TBWA dubbed AdWeek's top agency of '08.
- Top 25 fictional sci-fi movie ads. Slurp.
- BREAKING NEWS - Steve Jobs is sick.
- Facebook peaks on Christmas Eve. Merry Christmas, Mark Zuckerberg!
- Israel tweets.
- Planning for your demise? Give your organs to the girl, not the tin jar.
On Christmas day, One Laptop Per Child brought back the voice (if not the body) of Yoko Ono's beloved John Lennon.
OLPC's mission is to bring cheap, sturdy laptops to the world's poorest children. So paint your sympathetic face on as a freshly conviction-laden (if nasal) Lennon compares giving a child a laptop to the vision he shared through his music. At the end, the Walrus himself appears, piped in from the great beyond through a kid computer with Shrek ears.
Negroponte ought to learn from his profitable peers. Resuscitating a dead guy -- particularly one whose yearning for peace has been used to sell everything from diapers to ice cream -- never works in your favor, no matter how noble the intentions. In fact, it's about as disturbing as watching a demented technophile play puppeteer with a decomposing marionette.
In yet another TD Bank ad featuring Regis and Kelly, Abraham Lincoln shares his (angsty, angsty!) feelings about being the face of the mostly-worthless penny.
Kelly -- who lacks the social delicacies to perceive this might be a dangerous topic -- seizes this opportunity to tell the audience that TD Bank loves pennies so much, "they'll count them and convert them to dollars for free."
Cyclists have it hard down under. All those hours pushing pedals literally chafes balls, which is funny from a distance but sobering enough that the condition requires an anti-irritant, aptly called "chamois cream."
To contribute to the well-being of fellow bikers, pro cyclist David Zabriskie developed a cream called DZ Nuts -- pronounced "deez nuts," a colloquial expression defined as "The large, sweaty, hairy dangling spheres of man-hood containing future illegitimate seeds that swing violently in the wind when slapped."
When is a Tiger Woods PGA Tour 09 Wii commercial not a Wii commercial? When it features the golfer swinging the Wii controller in front of a background from the Xbox 360 version of the game. At least that's what viewers in England thought after watching the ad.
While the ad did contain the disclaimer, "Available on all formats," people still felt misled and logged complaints with The Advertising Standards Authority which ruled the ad misleading and in breach of advertising standards. In a statement, the ASA wrote, "The ad must not be broadcast again in its current form."
EA admitted the ad did contain xBox 360 footage but said the disclaimer was intended to avoid confusion.
"First time playin'? First time...?" and "Oh, avalanches, yeah!" are the only two lines Shaun White has in this objectively weak ad for Target's Limited Edition Shaun White Snowboarding game.
If Ozzy Osbourne is ad land's favourite over-the-hill bad boy, Shaun White is its slacker of choice. Prior to this spot, the snowboarding pro starred in a couple of pointless HP ads that, like classic teen movies, are intended solely to make middle-aged men miss college.
Last year Canon ran a series of ads where tennis pro Maria Sharapova follows her dog Dolce around, snapping an endless string of doting pics the way pet owners like to do.
This year, we see the fruits her labors reaped: this new spot depicts PowerShot-toting fans racing over to the tennis star -- and taking pictures of Dolce instead of her.
Maria's not happy about that. But on the cheery up, Dolce's apparently lost the ability to think out loud in a Spanish accent.
For every cloud, a silver lining.
- Detroit-based writer, Mandy, was recently laid off. On her blog, she shares the drama and emotion that goes with losing one's job.
- Charlie Brown and crew illustrate how an agency goes through the process of creating a Christmas card.
- The I'm Just Sayin' Show dissects the Jessica Alba Photoshop Debacle.
- The House voted in favor of the auto industry bail out...sorry...bridge loan.
- Santa Claus is dead.
Disturbed by the perks he's being freely given since TD Bank's absorption of Commerce, Regis Philbin gets some pop therapy from his TD Bank representative.
This ad precedes a more recent spot that takes place in a therapist's lounge and depicts Regis and Kelly as puppets. Aside from some slight tweakage, the ads repeat the same jokes (Regis TALKING in the THIRD PERSON! Har!!!), drive the same points home (two banks now one, and friendlier than ever!) and are equally forgettable.
Okay, that's not entirely true. The primal scream therapy spot sticks a little. And I guess there are few things "not to like!" about a bank rep that prescribes breathing exercises for you.
By Tierney Communications.