James Van Der Beek Over Acts For Cars.com

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For its latest entry in its All Drive, No Drama campaign, Cars.com has employed James Van Der Beek, heart throb from Varsity Blues and Dawson's Creek, to add some drama to a commercial that touts the fact buying a car with Cars.com is, well, drama-free.

In the ad, when an exchange between a customer and a car dealer isn't quite dramatic enough, the car dealer brings in Van Der Beek to deliver a dramatic line from Varsity Blues. Sadly, Van Der Beek has never been, shall we say, a very dramatic actor.

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by Steve Hall    Jun- 6-13    
Topic: Celebrity



Brad Pitt Helps Benjamin Moore Repaint Main Streets Across North America

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The Martin Agency is proud to present its first work for Benjamin Moore since winning the account in February. Entitled Main Street Matters, the new campaign features a television commercial voiced by Brad Pitt with support from social media and digital ads.

The campaign urges Americans (or anyone, really) to vote for their favorite Main Street to be entirely repainted by Benjamin Moore. It's not very clear at first how to vote. (Click a state or provence on the map and then select a town within.)

Voting will be open through June 30 and painting and renovations will commence in 20 cities from July 2013 through May 2014

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by Steve Hall    Jun- 3-13    
Topic: Campaigns, Celebrity



Former NFL Defensive Tackle Tackles Bladder Leakage

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Former NFL football player Tony Siragusa is fronting a new Depends campaign entitled Guard Your Manhood. The campaign aims to serve the needs of 23 million men who suffer from bladder leakage. The campaign, which takes the whole man-cave approach to things -- just to be absolutely sure no man feels like a wuss for having this condition -- introduces a line of Depends designed specifically for men.

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by Steve Hall    May-15-13    
Topic: Celebrity



Katie Couric And Daughters Front New 'Got Milk' Campaign

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Debuting today during her talk show, Katie Couric along with her two daughters, Elle 21 and Carrie 17, will appear in a new Got Milk commercial. Couric was asked to be part of the campaign when her daughters were younger but felt the timing wasn't right and she didn't want them in the spotlight at an early age.

Of her and her daughter's participation in the campaign now, Couric said, "They're older. I'm really proud of them. I think they've turned into exemplary young women. I thought it would be something fun."

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by Steve Hall    May-10-13    
Topic: Celebrity



Boyz II Men Croon in New Old Navy Airplane Ad

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Is it just us or is there a weird white/black vibe going on in this latest installment of Old Navy's airline-themed, Julie Hagerty commercial which features Boyz II Men singing "I'll Make Love to You"?

Created by Crispin Porter + Bogusky, the ad has the boyz sashaying their way up the airplane aisle along with a group of women doing the same. After a bunch of lyrical loolooloo-ing, a woman babbles on about how many compliments she's received on her white jeans and then says, "white is the new blue."

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by Steve Hall    May- 9-13    
Topic: Celebrity



Leonard Nimoy and Zachary Quinto Are Spock v. Spock in Audi Ad

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Pitting old versus new, classic versus re-imagined and old versus young, Audi is out with a tow-and-a-half minute video which features Leonard Nimoy, who first played Spock in the 1996 television series Stark Trek, and Zachary Quinto, who currently plays Spock, racing wach other to a golf club. Quinto is in an Audi and Nimoy in in a Mercedes.

The two have a witty reparte with one another on their way to the club but it's when they both arrive at the club that the real fun begins. True Star Trek aficionados will love it.

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by Steve Hall    May- 7-13    
Topic: Celebrity



Isaiah Mustafa Plays Obama in Israeli Beer Ad

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Old Spice guy, Isaiah Mustafa has whipped out his Old Spice persona and lent it to Israeli beer brand Maccabee for an ad created by Allenby Concept House. In the ad, a man's distaste for Maccabee results in Mustafa -- acting very Presidential in an oval office of sorts -- turning the situation into a national issue of epic proportion.

It's garnered 572,000 views on YouTube so it can't be all bad, right? That man's gotta work and what better gig than an overly long overseas commercial in which he can turn his towel-wearing Old Spice character into Presidential stateliness?

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by Steve Hall    May- 2-13    
Topic: Celebrity, Commercials



Beyonce Boogies on the Beach in Bikini For H&M

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Ever since Beyonce strutted her stunningly curvaceous bootyliciousness from car to Pepsi machine ten years ago, we've had a thing for the girl. And the girl, it seems, has a thing for advertising.

Beyonce, who recently appeared in a 180LA-created commercial for Pepsi in which she vanquishes her past hotness, now be seen strutting her stunningly curvaceous bootyliciousness across a tropical beach for H&M.

In the ad, Beyonce is accompanied by her own soon-to-be released song, Standing in the Sun.

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by Steve Hall    Apr-30-13    
Topic: Celebrity



Matrix's Agent Smith Touts GE's Brilliant Machines

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In an advertising coup like none we've seen in a while -- and a bold move for a conservative brand -- GE hooked up with Hugo Weaving who once again donned his shades and Agent Smith suit from the Matrix movies.

The ad, which debuted this past weekend, has Agent Smith walking the hallways of a hospital touting the brilliance of GE software which allows it to "be in many places at the same time" -- all while Agent Smith, himself, appears in many places at once.

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by Steve Hall    Apr-16-13    
Topic: Celebrity, Commercials



Mr.T is 'Tee Expert' In Old Navy's Latest Ad

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Mr. T, who doesn't look like he's aged a day since he appeared on The A Team 30 years ago, can be seen as Tee Expert in Crispin Porter + Bogusky's latest Old Navy commercial. The ad is part of a series with Airplane star Julie Hagerty. Past ads have featured Jennifer Love Hewitt and future ads will feature Boyz II Men, Rachel Leigh Cook and others.

This is Mr. T's second appearance in an Old Navy ad. Last year, the A-Team start appeared in a two minute infomercial with Anna Faris.

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by Steve Hall    Apr-11-13    
Topic: Celebrity










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