Matrix's Agent Smith Touts GE's Brilliant Machines


In an advertising coup like none we've seen in a while -- and a bold move for a conservative brand -- GE hooked up with Hugo Weaving who once again donned his shades and Agent Smith suit from the Matrix movies.

The ad, which debuted this past weekend, has Agent Smith walking the hallways of a hospital touting the brilliance of GE software which allows it to "be in many places at the same time" -- all while Agent Smith, himself, appears in many places at once.

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by Steve Hall    Apr-16-13    
Topic: Celebrity, Commercials

Mr.T is 'Tee Expert' In Old Navy's Latest Ad


Mr. T, who doesn't look like he's aged a day since he appeared on The A Team 30 years ago, can be seen as Tee Expert in Crispin Porter + Bogusky's latest Old Navy commercial. The ad is part of a series with Airplane star Julie Hagerty. Past ads have featured Jennifer Love Hewitt and future ads will feature Boyz II Men, Rachel Leigh Cook and others.

This is Mr. T's second appearance in an Old Navy ad. Last year, the A-Team start appeared in a two minute infomercial with Anna Faris.

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by Steve Hall    Apr-11-13    
Topic: Celebrity

Courtney Love Delivers F-Bomb in E-Cigarette Ad


Not one to shay away from the profane, Courtney Love can be seen in a new NJOY e-cigarette ad dropping the F bomb at a swanky event after a women approaches her and says, "Excuse me. You know, you can't smoke in here." Via.

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by Steve Hall    Apr- 4-13    
Topic: Celebrity

Beyonce Vanquishes Past Hotness in Pepsi's 'Live For Now'


Which Beyonce do you like the best? Her black leotard "Single Ladies days? Her hot pants-clad Crazy in Love days? Her "Bootylicious alter ego? All of them, of course? What's not to love about Beyonce in any form? Just ask this guy.

Working with 180LA, Beyonce can be seen in a new Pepsi commercial reliving all her past personas until she breaks through with her current, Pepsi-fueled Live For Now persona.

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by Steve Hall    Apr- 4-13    
Topic: Celebrity, Racy

Guys, Shave Your Balls if You Want to Get With Kate Upton


Guys, if you had a chance to make it with Kate Upton, you had beter play by her rules. And her rules require you to, yes, shave your balls. Ms. Upton appears in a Gillette video saying as much while mastering the art of the Boob Jiggle Chuckle. What's the Boob Jiggle Chuckle? Watch the video and you'll find out. And where's the animated gif? Come on, people. This video is a week old! Get on it!

While Ms. Upton certainly does have wonderfully jiggle-tastic boobs, the rest of her is shaped like a boy. We prefer this.

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by Steve Hall    Apr- 2-13    
Topic: Celebrity, Racy

Panties in A Bunch Over Tiger Woods 'Winning' Ad


Oh the joys of real-time marketing backlash. We're quite sure Tiger Woods and Nike are very happy he's back on top. We're also quite sure they both really do feel "winning takes care of everything" as the brand's real-time ad touted yesterday.

It's also very clear quite a few people are none too happy about Tiger Woods flouting his newfound No. 1 status following his sex scandal debacle from a few years ago. Some say the ad is in poor taste and, in essence, sweeps the not-so-winning portion of Woods' life under the carpet.

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by Steve Hall    Mar-27-13    
Topic: Celebrity, Opinion, Social

Heidi Klum Plays Mrs. Robinson in Carl's Jr., Hardee's Ad


Today, Carl's Jr. and Hardee's have released their new ad, Mrs. Robinson. Created by 72andSunny and starring heidi Klum, the ad mirrors the seduction scene from the classic coming-of-age Dustin Hoffman movie, The Graduate.

The ad, which just doesn't seem to capture the essence of the film with respectable homage or even humor, touts the brands' Jim Beam Bourbon Burger.

The ad aims to "introduce the mature taste of bourbon to hungry guys." But all we get from the ad, thanks to that crunchy sound effect, is that the burger is akin to biting into a box of toothpicks. Not very appetizing.

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by Steve Hall    Mar-22-13    
Topic: Celebrity

Jennifer Love Hewitt Looks Hot in Old Navy Hoodie


OK, so she's not in a neglige and her pendulous boobs aren't spilling out of her top but there's no need for that. Jennifer Love Hewitt looks hot no matter what she's wearing and that's the case here in this Old Navy commercial. Along with Julie Hagerty, who appeared in another new ad from the brand, JLH introduces new hoodies and crews.

The ad follows the brand's most recent "style upgrade" theme which takes place in a tricked out airplane cabin.

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by Steve Hall    Mar- 7-13    
Topic: Celebrity

Antonio Banderas Talks to a Donut


So you agreed to have lunch with a friend who wants to be more than a friend. But you're not sure you want to be more than friends. So you state upfront that "it's just lunch" and that when lunch is over, "this" will be over. All well and good if both parties understand.

However, if your date is a donut that just won't shut up and keeps lingering even though lunch is over, then you might need a bit of help from Wrigley's Extra gum. Hmm. If only things actually went that smoothly.

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by Steve Hall    Feb-21-13    
Topic: Celebrity

Sophia Vergara Disses Guy For Can of Diet Pepsi


In her continuing quest to find and consume every last can of Diet Pepsi, Sophia Vergara, again, passes over a suitor, this time eschewing the advances of a handsome fellow diner in favor of, yes, another can of Pepsi.

Created by TBWA, the work continues its association with the Modern Family star.

by Steve Hall    Feb-12-13    
Topic: Celebrity

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